Booker’s Bourbon is releasing a new, exciting release called The Southern Thunder Batch
If you’re new to the American bourbon landscape, you may have never heard of Booker’s Bourbon. Well, I want to tell you about something amazing. Named for Jim Beam Master Distiller Emeritus Booker Noe, Booker’s Bourbon is an uncut, unfiltered, cask-strength (between 120-130 proof depending on the batch) bourbon that’s released multiple times per year. […]
Travel
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Cafe Charmant, The Corner Store Crew’s Latest, Puts Food Ahead of the Scene
The newest West Village spin-off from trendy Catch Hospitality Group is putting food first, without pulling back on the hype -
A tasting guide to Livermore Valley, California’s friendliest wine country
Livermore Valley, known for its historical connection to California wine, is burgeoning with bottles and a local community worth your visit. -
High Society, Low Alcohol: A Trip to the Hamptons with Heineken 0.0
A tale of old money, padel, and the unexpected pleasures of (near) sobriety on Long Island’s gilded shores. -
Forget Wailea: Why The Ritz-Carlton Maui Is the Perfect Escape on the Island’s Quieter Side
Why The Ritz-Carlton Maui Is Worth Skipping Wailea For
Grooming
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How The Beard Club Helped Me Grow a Beard
It wasn’t so much that I couldn’t grow a beard, it was more that whatever facial hair I did grow felt like a Velcroed-on Brillo pad: -
The best-selling colognes for men (because some things are popular for a reason)
Colognes have been a staple of men's style and grooming for as long as we've cared about our looks and smells. These are the ones we've always trusted. -
The Manual’s Grooming Awards Are Open for Submissions
For the first time in eight years, brands can enter. Here is what that means, and what it doesn't. -
Who says wearing a hat worsens hair loss? GroWell disagrees
GroWell drops redlight therapy hair loss hat to slow the effects of baldness
Culture
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Topgolf brings back John Daly to continue to “disrupt” the game
Topgolf nights return with booze, apparel, and the vibe of Daly -
Cigar Lounge Spotlight: The Carnegie Club takes you back to Rat Pack days
Check out the club that transports you back in time -
Isaac Rouse is our new James Bond…it’s not what you think
Big Finish dropped images of the actor portraying 007 in a young James Bond audio drama -
Josh Brolin just gave us 45 movies he thinks every man should watch
As a writer, I have a list of favorite books that every guy should read. And I love when artists recognize those in their industries that are stellar and change the game. I am a massive movie buff. I have my own list of top 250 movies that everybody should watch. But I am an […]
Fashion & Style
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Serious Question: Why are you wearing anything OTHER than Taylor Stitch this fall?
Comfort, colors, and layered textures, Taylor Stitch is the only brand you need for your casual wear this fall -
Christopher Ward’s new release turns its sporty Loco into a dress watch
The British brand’s polarizing Loco, with its spinning balance wheel on full display, gets a cleaner, more classic look. -
Old Fitzgerald and Jonathan Adler team up for a bourbon-night backgammon set
Some bourbon bottles live in the cabinet. Old Fitzgerald’s were made to live on the coffee table. The brand’s iconic decanter debuted in the 1950s and became a fixture on well-set tables and home bars, backed by the tagline “Your Key to Hospitality.” Now the Heaven Hill-owned bourbon is putting that key on something new: […] -
Taylor Stitch teams with Crescent Down Works for a capsule fit for the Pacific Northwest season
A coat and a vest that will keep you looking great while supporting your nature addiction
From Our Partners
In partnership with East Oak
The East Oak Pitmate™ Wants to Make Smoking Easier for Everyday Cooks
In partnership with Baseus
How the Baseus PicoGo series is making travel charging less of a hassle
In partnership with SweetNight
SweetNight CoolNest® Pro Memory Foam Mattress for Cooler, More Restful Sleep
In partnership with SANDISK
This small drive is a must-have for your upcoming adventures
Health & fitness
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Get the “Extraction” body before Chris Hemsworth’s threequel
Ditch the bulking and get the Tyler Rake look with lean functionality -
The Manual’s Health & Wellness Awards Are Open for Submissions
Compiling the best of the best health, wellness, and fitness products of the last year. -
Ditching the boring golf gear: Travis Mathew and Liberty London collaborate to bring personality to the course
The legacy of print and design combined with the iconic silhouettes is the combination golf needs -
After 19 Years Away From Basketball, Armando Rodriguez Found His Way Back With Grit, AI, and a Passion That Never Left
Armando Rodriguez returned to wheelchair basketball 19 years after a spinal cord injury, using Shoot 360’s AI tech and shooting 700 balls per session.
Food & Drink
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Old Forester announced a new annual ultra-premium age-stated whiskey release
When it comes to tradition, Old Forester’s history is hard to beat. If you didn’t know it already, this renowned brand was America’s first bottled bourbon. You read that right. Nobody had bottled bourbon before Old Forester. That’s a pretty big deal. To honor this tradition, the brand announced the Tribute Series, a new annual […] -
Zacapa is celebrating its 50th birthday with an epic aged rum
If it were your 50th birthday, how would you celebrate? Well, the folks at Zacapa are paying tribute to this milestone by releasing its first limited-edition innovation outside the brand’s core North American portfolio. But, since its bottled to celebrate 5 decades, it’s so much more than that. Zacapa 50th Anniversary Edition This ultra-premium rum […] -
Behold, the most unhinged fall booze of 2026
Pumpkin spice lattes and Oktoberfest beers get all the attention this time of year, but the liquor aisle is where fall really gets weird. Every autumn, spirits brands roll out their most experimental seasonal ideas. Some are brilliant, some are baffling, and a few are both. This year’s crop includes a cocktail with microwave instructions, […] -
Ba53ment is the most delicious surprise for an old fashioned lover in New York City
Spoiler alert…it's the sugar
Auto
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Porsche wants to teach you how actually to drive their cars
PTX expands with two new courses teaching drivers all new skills -
The next evolution of the sports car: Porsche redesigns an icon
As part of its “Sportwagenschmiede 35” strategic realignment, Porsche is presenting a forward-looking vision model as a first glimpse of the brand's evolved design identity. -
How much horsepower does a 2026 Formula 1 car really have?
Formula 1 cars produce an incredible amount of horsepower, combining output from internal combustion engines and regen energy from batteries. -
Supercars and luxury? Villa La Massa Excellence is back October 16-18
The new edition of Villa La Massa Excellence returns, celebrating four-wheeled masterpieces
