About Us

About Us

The Manual is simple — we show men how to live a life that is more engaged. Whether it be fashion, food, drink, travel, grooming, or culture, we’re here to provide insight into it all. As our name, The Manual, implies, we offer a suite of expert guides on a wide range of topics, from how to tie a bowtie to how to cook a dirty steak. We don’t boss you around; we’re simply here to bring authenticity and understanding to all that enriches our lives as men on a daily basis.

Founded in 2012 in Portland, Oregon, by our parent site, Digital Trends, and run by our Editor-in-Chief, Cator Sparks, who resides between Charleston, South Carolina, and New York City, we pride ourselves on sharing genuinely interesting and informative experiences from a national perspective. 

We have a team of seasoned writers based around the country, including Los Angeles, New York City, Portland, and the East Coast who test the gear, shake the cocktailscook the food, and meet with the brands we cover — all in an effort to bring you everything you need to be a man in the 21st century. Take a look and let us know how we’re doing. 

If you are looking to advertise with us, see our advertising offerings here.