Mountain Dew wants to be part of your grooming routine now
Mountain Dew enters the skincare market with a series of products based on its new soda flavor.
Dr. Chris Tomassian’s top 10 skincare tips every man should know
Dr. Chris Tomassian is a board-certified dermatologist with over 2.7 million followers on social media, and here he provides his top 10 all-time men's skincare tips.
Is too much shower time bad for your skin? What a new study says
Its been suggested that extensive shower time may be bad for our skin biome, but this study disagrees
Mushrooms for men’s skincare? Verdoie adds new shroom-based supplement
Verdoise already has a mushroom-based moisturizing cream for skincare, and this supplement is designed to work with it.
GUESS releases iconic new men’s cologne
GUESS ICONIC's bold new men's cologne is designed to complement its women's perfume from last year
The rise of skincare tech: How gadgets can transform your skincare game
You may not have thought about using tech for your skincare routine, but whether you’re a pro or just developing your skincare routine, tech can definitely help you take a quantum leap when it comes to getting great skin.
From wine to truffles: The best adult Easter basket ideas
From premium chocolate to top-tier wines, if you're not sure where to begin, these adult easter basket ideas will help you start brainstorming.
DedCool releases Mochi Milk fragrance to a waiting list of 5,000
Mochi Milk is DedCool's new fragrance, and it's being released to a waiting list of 5,000 customers.
Heineken jumps into the men’s skincare game with Smootheriser skin cream
Heineken is entering the men's skincare market with a new skin cream tied to the company's Silver beer
MANSCAPED teams up with Testicular Cancer Society for bold promo
The fifth anniversary of this partnership between MANSCAPED and TCS is a unique vehicle for testicular cancer awareness and prevention
These 8 ingredients are the secret to thicker hair, according to experts
Men may want thicker hair so they have more styling options (and confidence). These are the best ingredients for thicker hair and a few to avoid.
Legendary Hungarian skincare company releases powerful collagen booster
Omorovicza is a legendary Hungarian skincare company, and Elixir is a significant addition to their product line.
Dr. Squatch turns Mike Tyson into ‘Moisture Mike’ for new soap promo
Dr. Squatch is known for outrageous promos, but they've outdone themselves with this one, which features Mike Tyson as "Moisture Mike."
Caldera + Lab introduces its first multi-product men’s haircare system
Caldera is introducing the company's first multi-product release in which the three products function as a men's haircare system
The best beard styles for men, whether you’re a novice or a pro
Looking for a style that will suit your growing facial hair? We break down the best beard styles, as well as the type of face that can rock 'em.
Patricks aims to elevate men’s haircare with new sea salt product
The potential of sea salt as a men's hairspray ingredient has long been recognized, and Patricks is out to bring that potential to fruition
Smile brighter with this teeth whitening strips deal — on sale at 33% off
The Lumineux Teeth Whitening Strips are an excellent option for those with sensitive teeth. You can purchase a package of 21 treatments from Amazon at 33% off.
I tried Wild natural deodorant for a 2-day ski trip — here’s how it went
During my two-day ski trip to Santa Fe, I decided to try Wild deodorant to see if it could stand up to the stink. Here's how it went.
New Dr. Squatch soaps join the Call of Duty character roster
Dr. Squatch is teaming up with Call of Duty and the game's legendary character roster for their new package of soaps.
How men are embracing hair color: Expert insights from Snax the Barber
Men's hair coloring is becoming increasingly popular, and some of the possibilities are fun and surprising
Tower 28 earns three major seals of approval for specialized skincare products
Tower 28 has earned seals of approval from the three organizations that monitor skincare products for rosacea, psoriasis and eczema
Beards & Beyond updates products and packaging to reflect premium approach
Updates in Beards & Beyond's products reflect an upscale lineup, and the packaging now says "premium."
From beard patches to confidence: My hair transplant story in Turkey
Hair loss is one of the worst feelings for a man as he gets older. Here is all you need to know to embrace it or reverse it.
Is your skin (including the scalp) secretly craving black seed oil?
Black seed oil has gained favor for its ability to help with dandruff and eczema, but skincare professionals suggest caution.
Duke Cannon bets on Iowa State mascot for March Madness success
Duke Cannon is one men's grooming company that's gambling on a unique ad campaign to draw interest during March Madness
The Y Code adds Well Kept eye serum to its men’s skincare product line
These three new eye serums from The Y Code use holistic ingredients to tackle a number of men's skincare issues.
SOL LABS forms unique skincare partnership with Melanoma Research Alliance
SOL LABS is partnering with the Melanoma Research Alliance to help eliminate skin cancer.
I tried these $250 day and night creams and these were my results
The Timeline Day and Night creams boast patented "Mitopure" bioactive technology -- but what exactly does this mean, and can it help target aging differently than other products on the market?
Find your perfect pre-styling shampoo with American Crew’s new range
When used with the right styling puck, these three new pre-styler shampoos from American Crew can help you get a great look.
GA.MA’s new EGGO trimmer is an all-in-one grooming solution for men
For men who need full-body coverage in their trimmer, the EGGO from GA.MA Italy Professional provides it
To stay fully hydrated and healthy, your beard, skin, and hair need…beer?
Men's skincare benefits from beer-infused products are well worth examining.
These ingredients will sabotage your men’s skincare routine
You'll find a surprising array of bad ingredients in men's skincare products, so here are the ones you need to avoid the most.
From nuts to salmon, the 14 best foods for healthy skin for men
The best foods for healthy skin for men to prevent skin aging, acne, psoriasis, wrinkles, and sun damage. Learn what to start eating for your healthiest skin.
RawSugar’s new shampoo and conditioner aims to soothe your eczema issues
Raw Sugar's new shampoos and conditioners address eczema issues
How to pick the right men’s cologne for your date, interview, or casual event
Make sure you take the occasion into account when you choose your men's cologne
What to look for in an electric shaver: Blade types, motor power, and more
Electric razors offer an impressive feature set for fast, convenient shaving, and there are new features coming online all the time.
Arabian fragrances: The new gold standard of perfumery
When it comes to high-quality fragrances that impress, Arabian scents are a top-tier choice, but what sets them apart from the rest of the fragrance world?
This new dandruff shampoo offers a unique approach to a common haircare problem
To attack the fungus that causes problem dandruff, the new REMEDY shampoo relies on a unique combination of ingredients.
What’s the deal with probiotic skincare? Here’s what experts say
Probiotics are lauded for gut health benefits. However, can probiotic skincare help your largest organs? We asked experts.
Millennials, Gen Z drive new generational trends in men’s grooming products
The growth of men's grooming products is being driven by changing ideas and trends among millenial and GenZ men
Can creatine cause hair loss? Separating fact from fiction
Are you looking to add creatine to your supplement stack but are concerned about potential hair loss? Find out if the link is backed by research.
Men’s grooming goes all in on multipurpose products for simpler routines
Men's grooming products are being sold as broad-based solutions, with individual products combined in different packages.
After almost 50 years, Yankees embrace beards — because why not, right?
After almost 50 years, the New York Yankees finally rescinded their no-beard policy...can men's grooming product deals be far behind?
Harry Slatkin’s Dwell212 body care line promises mood-boosting skincare
Harry Slatkin's new Dwell212 body care products represent an intriguing addition to the skincare market, and they can be used by men, too.
Is your hair stuck in a dull cycle? How to get shiny hair, according to pros
Dewy skin? Check. Shiny hair? Not so much. Make your locks shine bright like a diamond. These are the top tips on how to get shiny hair.
The latest Dr. Squatch soaps pack a powerful moisturizing punch
These three new soaps from Dr. Squatch pack a powerful moisturizing punch, and together they represent a men's skincare solution
Red light therapy is a fast-growing addition to men’s skincare routines
The potential benefits of red light therapy for men's skincare are well worth exploring. Find out more here.
Marshawn Lynch teams up with Dove to promote whole body deodorant
Marshawn Lynch and Dove are teaming up to promote Dove's new whole body deodorant
Report: Red light therapy is becoming the wellness trend for men — here’s why
Red light technology is growing quickly and U.S. men are leading women in adopting red light therapy for their wellness and skincare routines.
What does aftershave do? Why it should be a key part of your skincare routine
Adding a quality aftershave is a great way to enhance your men's skincare game.