Skip to main content
  1. Home
  2. Fashion & Style

After 6 Years, Shinola Is Finally Debuting the Runwell Automatic Watch

By

Image used with permission by copyright holder

Shinola, Detroit’s revered watchmaker, is definitely the kind of brand that inspires fanatical geekery, which isn’t just reserved for their watches (we’re big fans of their leather goods). Longtime followers of the company have been awaiting its debut of an automatic timepiece, and this April, their devotion will be rewarded. April 2 brings the launch of Shinola’s Runwell Automatic.

Recommended Videos

Six years in the making, the Runwell Automatic pairs Shinola’s flagship watch silhouette with Swiss automatic movement. To understand how big of a deal this is for the brand, Shinola made clear in a statement, “Ever since Shinola launched the original Runwell timepiece back in 2013, this automatic has been in the making. Now, building on that original design, the Runwell Automatic features iconic and refined elements, marking this as an evolutionary moment for the brand.”

Related

Runwell Automatic 39.5mm

Available in two sizes, 39.5mm and 45mm, the Runwell Automatic refreshes the Shinola classic with thoughtful details including micro-tracking and a richly-printed dial. The polished case features a classic pumpkin crown and a double-domed sapphire crystal, while the domed case back features a sapphire exhibition window, offering a view of the Shinola bolt-embossed rotor oscillating in the Sellita SW200-1 movement.

Accuracy is maintained by 26 friction-reducing jewels and the timepiece features a 38-hour power reserve.

Runwell Automatic 45mm

As Shinola enthusiasts have come to expect, even the delivery of this watch offers memorable quality. The Runwell Automatic shows up in a rectangular cherry oak box lined with a protective velvet-textured insert and accompanied by a certificate of authenticity with handwritten manufacturing details.

Available April 2 at Shinola stores and Shinola.com, the Runwell Automatic retails for $1,095 for leather strap styles and $1,295 for bracelet styles.

For more on Shinola, check out all the details on their American-made leather program, as well as the latest project from the brand: The Shinola Hotel in Detroit, Michigan.

Editors’ Recommendations

Chelsea Batten
Chelsea Batten
Former Digital Trends Contributor
Chelsea Batten is a writer, photographer, and Kerouac groupie. One of the original digital nomads, she was seduced from life…
Bold and gold: G-Shock’s Year of the Snake watch makes a striking statement
Check out the new G-shock watch that comes with a huge serpent figure
G-shock GST-B400CX-1A

The Year of the Snake is here, and multiple brands, such as G-shock and Oris, have put some effort into different watch models to mark this point in time. The G-shock GST-B400 is deeply rooted in Chinese culture, as it highlights zodiac concepts and zodiac animals in an interesting way.

While the watch comes with elements that align with the Year of the Snake, it still preserves G-shock’s signature look, thanks to the rugged design and black hues.

Read more
Slowear wants you to slow down in style this season with an After 6 collection
Look great in your choice of three colors from Slowear
Slowear Incotex Burgundy

The holiday season is coming to an end in the next few weeks. You have had the Halloween Party, the Thanksgiving Dinner, and the holiday celebrations. But there is one party left for you to prepare for, and that is the New Year Countdown. As you prepare for the calendar to rollover to 2025, you may be looking into which parties to attend and what to wear to those parties. Certain parties may require you to follow a specific dress code, and others may allow you to have all the fun you want. For us, there is only one way to dress for a celebration, and that is all out. That is what Slowear wants for you as well this season, and they dropped the Slowear After 6 capsule collection to help you dress the part as you ring in the new year.
Velvet is the fabric of the season

This capsule collection has one theme in mind: Velvet. They want you wearing the most extra of extra fabrics for the celebration and they want you to do so in the classic colors of the season. This double-breasted jacket and matching pants set come in three colors. The first is the navy, for which velvet seems to have been invented. This color is perfect for the New Year party but can also be worn virtually any other time of the year. They also offer the suit in burgundy, the perfect Christmas season color, as it brings a level of class and elegance to your look. And finally, you can opt for a forest color to stand out from the crowd. This is the less popular of the seasonal colors, but hold

Read more
Celebrating 150 years of Bulova: An iconic watch brand and American treasure
The 150 year milestone is an incredible achievement for this all-American brand.
Original Bulova Watches sign from the early 1900s tinted

Today, we have the pleasure of experiencing two interviews with influential contacts from Bulova, one of the longest-standing watch companies in the country, which is now celebrating its 150th anniversary. For the first interview, Dan Gaul sits down with Jeffrey Cohen, CEO of Citizen Watch America's portfolio of brands, which includes Citizen, Bulova, Caravelle, Wittnauer, Frederique Constant, Alpina, Arnold & Son, and Ateliers deMonaco. Gaul also sits down with Carl Rosen, Museum Curator, and former COO, to talk about Bulova's New York City headquarters and archives. There's a lot of ground to cover, so let's go.
Interviewing a Bulova legend
Bear in mind there's no video content for the initial interview with Jeffrey Cohen; instead, we'll be looking at direct quotes. Why is he such a big deal? With over 37 years of management experience and over 43 years in the industry, he understands the ins and outs. "I saw immediately the beauty and passion of the watch world, and I knew that this would be my life," Cohen says. Thanks to Jeffrey Cohen's strong leadership qualities, major investments in infrastructure and technology, and his focus on developing talent, Citizen Watch America is one of the leading groups in the industry, bar none.

Naturally excited, Gaul opens by briefly explaining how he approached his interview prepping and what stood out most to him: "Hearing about all the firsts that Bulova has done, and also the way that it has given back over those 150 years to the community, to the country, to the industry is a fascinating story."

Read more