Emirates has renewed its partnership with Costa Cruises, extending the agreement through 2027. The move further positions Dubai as a global cruise destination. The news was announced at ITB Berlin, “The World’s Leading Travel Trade Show”, which showcased global exhibitors and welcomed visitors from far and wide.
The partnership creates a seamless travel experience
The companies’ partnership continues after two decades of working together, where each has sought to enhance the customer journey. That includes highlighting Dubai as a premier cruise destination and creating seamless travel across air, land, and sea. Now, Emirates and Costa Cruises will implement joint marketing efforts, harmonized flight scheduling, and dedicated capacity, which uses “cruise blocks” with comfortable flights for cruise customers, tailored to the demand of essential markets.
Adnan Kazim, Deputy President and Chief Commercial Officer, Emirates Airline said: “Costa Cruises’ commitment to Dubai stands as a testament to our shared vision of strengthening its position as the preeminent gateway for winter cruising. For Emirates, the cruise traveller segment offers immense growth potential, in addition to generating substantial multiplier effects for Dubai’s economy. We’ll be working closely with stakeholders across the tourism eco-system, including Costa Cruises, to support fast-tracked enhancement of infrastructure that enables seamless access between Dubai’s entertainment venues and attractions and Dubai Harbour, with a view to continue to elevate city’s appeal to discerning cruise guests.”
Daniel Caprile, Vice President Pricing & Revenue Management, Itinerary & Transportation, Costa Cruises commented: “The renewal of our Memorandum of Understanding with Emirates Airline is a confirmation of the strategic importance of Dubai and the Emirates in Costa’s tourism offering. We will continue our collaboration on marketing initiatives, operational alignments, and strategic planning, aiming at enhancing connectivity and ensuring a smooth journey for our cruise passengers. This partnership underscores our commitment to providing seamless and exceptional travel experiences for our guests, and together with Emirates, we look forward to delivering unparalleled service and unforgettable memories.”
