So you want to elevate your fashion game, but let’s face the facts: The year 2020 hasn’t been the most financially stable. Somehow finding $300 for a new pair of shoes isn’t really a priority. While we love a splurge-worthy moment from time to time, we’re also firm believers in being practical and realistic about where guys actually spend their money. Clothes aren’t usually at the top of that list. But that doesn’t mean you have to sacrifice style for affordability, or comfort for that matter.
There are plenty of affordable online retail stores that offer high style, as well as better ethics than your typical fast fashion, all at an affordable price. Ahead, we round up our 10 favorite destinations so you can refresh your fall wardrobe without breaking the bank.
The holy grail of online shopping now has its own entire category of fashion. Yes, fashion from actual brands that you know, love, and trust. You can shop any category of clothing based on your style and mood, from “cool, casual, classic, and sporty.” What’s even better is that you can support independent designers through their “Common Threads” collaboration with Vogue. You can score designer goods at discounted prices (pro tip: filter your search from price: low to high). If you’re feeling overwhelmed with options (as many of us do on Amazon) you can sign up to have a personal stylist who will help in choosing items for your lifestyle.
Nordic style has made its way to become a major influence of both men’s and women’s fashion around the world. Arket is an online retailer bring Copenhagen-inspired fashion-week looks to your closet. Before you run after hearing “fashion-week looks,” let us explain that Nordic style takes on a MUCH more casual approach. Think of it as if the street-style star and outdoor hipster had a baby. You’ll find everything from great knitwear and Sherpa fleece jackets and reliable footwear, all at an accessible price.
Asos is for the street-style guy, aiming to capture the latest trends with flashy colors, logos, and prints. You’ll find over 100 different brands from The North Face to Nike, Dr. Martens, Ellesee and more on this digitally native retailer. Asos always has a sale, so you can easily score a great deal on your favorite brand names.
Everlane keeps it real. The brand is transparent in its direct-to-consumer model that avoids factory markups, and maintain ethical practices. You can literally build an entire capsule wardrobe, all from Everlane and be the most effortlessly stylish guy in your friend group. All of its pieces act as one big family, working well together and apart. From performance polos to heavyweight shirts, cashmere sweaters and even sneakers, Everlane remains a one-stop shop for affordable yet elevated basics.
H&M has come a long way from the messy mall store you used to pass on your way to the food court. It’s one of the few fast fashion brands with a “conscious collection,” meaning it is on a mission to continue improving its practices and materials. From denim jackets, to wool-blend coats and twill resort shirts, it’s an online destination serving street style-worthy looks.
If you’re sick of wearing the comfies that make up your 2020 work from home attire, look no further than Mango. Here you’ll find everything from slim fit suits and blazers to great denim and textured cardigans. Here is where we recommend your back-to-the-office attire, or a winter coat that’s an affordable investment. The quality from Mango places it a step above your faster fashion retailers and you definitely notice the difference. The neutral color palette feels luxe and the slim fit of the brand’s FW20 collection oozes city slicker chic. A wardrobe from Mango is one to impress!
Mott and Bow keeps in simple. When you shop here, you’ll find basic, closet staple items like great denim and button-down shirts that truly never go out of style. The retailer offers an at-home-try-on program, so you can take the dressing room home (because who wants to go to an actual store these days?!)
Don’t sleep on the clothing selection in your favorite superstore. While this affordable retail pick definitely requires more of an edited eye, that doesn’t mean you can’t find great stylish pieces. *Cue the “tar-zay” pronunciation. Keep it simple here, staying close to basics. If you’re overwhelmed, we recommend Goodfellow and Co., one of Target’s in-house brands. The team behind it keeps an eye on the latest menswear trends offering a modern twist on your closet basics.
An oldie but goodie – Uniqlo carries everything from elevated basics to blazers and chinos. The brand describes its line as “LifeWear: clothing designed to improve everyone’s life.” The Japanese company keeps it simple but forward thinking when it comes to design with tech-driven utility products like its infamous Heat Tech undershirts that are equally fashionable and functional. Almost every item is great for mixing, matching, packing, and re-wearing each season. Plus, you won’t find much over $100.
2020 has made us realize many things. One of those realizations is that comfort dressing is far better and easier. But instead of opting for old gym sweats for your work-from-home OOTD, scroll through Upwest’s selection. You’ll find comfy corduroy joggers, pajama-like waffle sweaters, and cozy button-down flannels, many made from sustainable materials. It’s a go-to spot for your casual fall-into-winter wardrobe.
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