Steelmont Launches Watch Series for The Thrill of Driving

steelmont watches
For true motoring enthusiasts, the addiction doesn’t stop at cars and motorcycles. Suddenly, everything from clothing to coffee table books seems to revolve around a never-ending thirst for all things gears and pistons.

Steelmont Watches is adding a new contribution to the landscape with a line of motoring-inspired timepieces designed and built just for gearheads.


The New Jersey-based brand recently the launched the RS-511 Series – five watches meant for lazy Sunday drives along the back roads of America. It’s offered in five different dial colorways with two strap color options.

The chief designer, who requested to remain anonymous, was swept up into car culture after a family friend had a 1965 Shelby Cobra. “Everything about that car was so sexy,” he says. “I’d love to get one in less than perfect shape to fix up one day.”


The idea of his own watch brand was a long time in the making. After 13 years designing for a bevy of major brands including Armani, Kenneth Cole and Burberry, he saw a gap in the market for a line of truly car-focused timepieces. “I had to do this sooner rather than later,” he says.

With that kind of experience, he wrapped a decade-plus of knowledge into a large dial, Japanese movement setup. The RS-511 Series features 6-sided, aluminum hands with Super LumiNova accents for those early morning drives before sunrise.

The entire watch is larger than normal to complement airflow between the wrist and hands. It’s meant to go with your favorite pair of driving gloves to enrich the overall experience. The perforated strap adds to that with handsome white stitching to round it all out.


The designer has been blown away by the global response to the watches, considering they’ve been on the market for less than three months. “We’re getting orders from all over, especially Italy,” he adds.

He envisions others being inspired by his simple love of discovering new twists and turns on back roads, all while keeping track of the time. “Above all, I just want people to capture (from the RS Series) a passion for driving,” he says.

All timepieces in the Steelmont RS-511 series retail for $450. 


How to Maximize Your Mini-Moon

Though far less tedious than orchestrating a honeymoon (while also planning a wedding), a mini-moon does require a bit of planning. Here are some ideas to get you started.

The Best Gifts for Men Who Have Everything

It’s hard enough to buy the right gift for any one person in your life, but it’s especially challenging to find that special thing for the guy who seems to already have it all.

Jaguar’s Newest F-Type is Rally Car Begging to Go Off Road

Jaguar XK 120 (left) and the rally-ready Jaguar F-Type (right). Dirt is a special substance. It can be both soft and hard. Dirty and clean. And when you’re flying across a section of dirt road in a specially outfitted rally car, it can be…

Beards, Booze, and Bacon: Interview with Mario Andretti

The Manual's podcast host got a chance to interview Mario Andretti. And ride in a race car. No big deal.
Fashion & Style

The Snow Peak Pendleton Wool Blanket Is Camp Comfort Done Right

One of our favorite outdoor outfitters meets our favorite blanket maker in one killer collab.
Fashion & Style

Shop the Hottest Men’s Thermal Shirts Before It’s Too Cold

Thermal shirts are the best casual basic to throw on during a weekend at home.
Fashion & Style

Say Goodbye to Down with the United By Blue Bison Puffer Jacket

Bison fiber is also remarkable for its laundry list of benefits — it regulates temperature, it’s hypoallergenic, and it’s actually warm when wet. 
Fashion & Style

The Best Work Pants for Men That Are Both Sturdy and Stylish

Work pants aren't just for the outdoorsman, but if that happens to be you? All the better.
Fashion & Style

Snow Doesn’t Stand a Chance Against the Best Winter Boots for Men

Brands big and small, expected and unexpected — we’ve got you covered.
Fashion & Style

The Best Men’s Parkas for Braving the Cold

The parka is the undisputed heavy hitter of any winter outerwear lineup.
Fashion & Style

Stay Dry in Style with the Best Rain Jackets for Men

There's a rain jacket for every style and budget.
Fashion & Style

Keep Your Digits Warm with the Coolest Men’s Winter Gloves

Never lose feeling in your fingers again.
Fashion & Style

Burn Your Snuggie and Get Yourself One of the Best Men’s Bathrobes Instead

Pick between styles loved by mountain men, island-hopping billionaires, and modern minimalists.
Fashion & Style

Hugh Hefner’s Iconic Silk Smoking Jacket Is Up for Auction

Worn everywhere from the Playboy Mansion to press and media events, Hef's jacket has been around the block in more ways than one.