Alex Crane welcomes spring with new colors for the best-seller

Luminox began a long-standing relationship with one of the most elite special forces teams in the world in 1992 when they began making tactical watches for the Navy SEALs. Ever since, they have been the brand on the front lines (or behind them is probably the more appropriate statement) of all of the major conflicts across the globe. The team at Luminox elevated the SEAL watches with the Master Carbon SEAL collection which uses a stronger version of the brand’s CARBONOX. A long-bar carbon fiber compound three times lighter than titanium and twice as strong as standard CARBONOX. They are deepening the collection with a new chronograph, the new 3880.

“The connection to the Navy SEALs is both a legacy and a responsibility. From the very beginning, our watches have been designed to perform under the toughest conditions. That expectation continues to shape everything we do—not only for SEAL teams, but also for adventurers around the world who rely on their gear when pushing their limits.” – Pierrick Marcoux, Group Product Director at Luminox

Wearing a suit is about putting your best foot forward. It is about walking into a room and everyone knowing before they ever speak to you that you are the one they need. The guy for the job. The trustworthy man. The one who deserves the respect without demanding it. It is the whole purpose of dressing for success. It is the reason that your first impression is so important. So, what happens when your image is ruined by things outside your control? Do you lose the job? Is your trustworthiness in question? What happens to the respect? It is better not to find out. Prepare yourself.

So, of course you can wear an umbrella to protect you from the rain. But that doesn’t protect you from the guy spilling his coffee on you. It doesn’t protect you from the car splashing you as it drives by. Instead, you need to invest in tech fabric. The kind moisture doesn’t soak into, but rolls off. That is where Hockerty’s new collection comes in. The tech fabrics they now offer are for the guy on the move.

Look, I am admitting it right here. The internet is forever. So I know I can never take this back. But I am not an unbiased journalist. Sure, I try to be objective in my reporting of brands and trends. But subjectively, I have favorites. Brands that speak to me. Brands that fit me well. The ones that define my lifestyle better than any others. Now that I have that off my chest, I can objectively say that there is no better brand for your casual wardrobe than Taylor Stitch. I have always loved them more than most, but this year, the Taylor Stitch F/W collection has me asking one very important question for all of you out there:

Why the Hell are you wearing anything other than Taylor Stitch this fall?