Skip to main content

Burton Snowboards, a brand I love, just made 77 boards I’ll never buy

A snowboard for (some) basketball fans

Burton Snowboards Mine 77 Celtics edition
Burton Snowboards Mine 77 Celtics edition Burton Snowboards

It’s true: I’m a Burton fanboy. My first board was a Burton Custom. I learned to ride on that board, and for my whole snowboarding life, Burton has been the gold standard. But this new release from Burton? Hard pass – like Magic Johnson on a fast break.

Burton’s new Mine 77 collection drop honors the 2008 Boston Celtics. Burton was able to get some of the parquet flooring used during the Celtics’ 2008 championship run. Yeah, the one where they had Kevin Garnett, Ray Allen, and Paul Pierce, which at the time was tantamount to a cheat code. Those guys were just sensational.

Why the Celtics for this Mine 77 release? Donna Carpenter, the widow of Burton founder Jake Carpenter and current president and CEO of the company, is a long-time Celtics fan and has had season tickets for 29 years. In a recent episode of The Bomb Hole podcast, Carpenter recounted that as a child, her family moved to New York, and her father would take the family to Knicks games, which somehow fostered a fandom for the Boston Celtics. This sounds like the ’60s and/or ’70s. The Knicks were pretty good in that era, and some of those teams had a guy by the name of Phil Jackson, who would go on to lead the Los Angeles Lakers to dominance in the 2000s.

Burton used the flooring throughout this Mine 77 drop, not just in the top sheet or as an aesthetic. And there are only 77 of the boards, 13 of which are signed – but we don’t know by whom. We’re going to assume players from that team. It would be neat to have those three legends mentioned above sign a board you bought from Burton, no doubt. 

The Mine 77 Celtics board is a Process, which is just a great board from Burton. The Parquet flooring is incorporated into the center and sidewalls of the board.

But let’s be clear that the Celtics are an inferior team to my beloved Los Angeles Lakers. Are these two franchises tied for the all-time lead in championships? Sure, but the Celtics got all of theirs in the ’60s when the NBA was weak. 

I would also like to point out that while the Celtics did beat the better team in the 2008 NBA Finals, the Lakers three-peated from 2000-2002 and had back-to-back titles in 2009-2010. The Celtics weren’t the best team of the aughts, nor were they the best team of the 1980s. That would be the Lakers. 

We also have some questions:

  • Is this the same Celtics parquet flooring with the famed “dead spots” – and do you really want that in your snowboard?
  • Did Burton choose 2008 because it was the year the Celtics beat the Lakers or because it was the last time the Celtics won a championship?
  • Will we see a Boston Bruins board celebrating the 2011 Stanley Cup, too? (That would be cool; I’ve got no beef with the Bruins.)

It’s fun that Burton Snowboards is celebrating a singular championship, but as a lifelong Laker fan, I’ll have to keep my $1300.77 and skip this drop. On the bright side, that leaves 77 boards you can buy, not 76. 

Editors' Recommendations

Nate Swanner
Former Digital Trends Contributor
Nate is General Manager for all not-Digital-Trends properties at DTMG, including The Manual, Digital Trends en Espanol…
Snowboarding and skiing news: Colorado’s Arapahoe Basin resort has a new owner
A-Basin has a new owner: Alterra
Arapahoe Basin resort in Colorado

Arapahoe Basin resort in Colorado Arapahoe Basin / Arapahoe Basin

Alterra Mountain Company is acquiring Arapahoe Basin, expanding its total resort ownership to 18 properties. A-Basin, as it is often referred to, will remain on the IKON Pass for skiers and snowboarders.

Read more
For skiing, snowboarding, and other dangerous activities, this is the only phone case we’ll use
The best phone case for your outdoor adventures
Skier at Banff Sunshine Village

Your phone keeps you connected wherever you go. Whether messages to friends, phone calls to family, or work emails, mobile devices provide essential functions day in and day out. Keeping them protected ensures you’re always in the loop.

If you’re a skier or snowboarder — or all-around adventurer — there’s only one phone case up to the task, the CLCKR G-Form Carbon. Featuring a strong yet sleek design, the case keeps your phone safe when you’re getting after it. 

Read more
One snowboarder in Lake Tahoe survived overnight in a gondola – here’s how
One snowboarder's terrifying tale of being trapped in a gondola overnight
Heavenly Ski Resort gondola Lake Tahoe

Skiing and snowboarding provide winter thrills to spare. Fresh powder and morning groomers dazzle the senses, and advanced terrain lets you progress your skills. When resort skiing, chairlifts, gondolas, and trams take you to the top, with stunning views and a high-speed ride.

In cold, stormy weather, gondolas are nice, with an enclosed cabin that lets you warm up. Typically, they hold around eight people, allowing for conversation and planning ahead of the next run. 

Read more