Warby Parker Wants You to Have Free Glasses For Life

Warby Parker glasses, glasses for life
How much would you save if you didn’t have to buy glasses? Don’t do the math, it’s a lot.

Warby Parker turns seven this 2017 and if it wasn’t enough that the company brought affordable, upscale eyewear and sunglasses to the world, now it’s celebrating by giving away free glasses for life.

Glasses. For. Life. We didn’t stutter.

Via a scratch-off game, Warby Parker customers can request an entry into the pot by either going into a standing store or clicking online here. The scratch-off is then delivered to the customer’s doorstep. Easy peasy.

While we at The Manual are keen on NOT spreading cheesy promos across the web (there’s enough of that static already), this is literally one of the coolest giveaways we’ve seen.
Warby Parker

Did we mention glasses for life?

What makes the promo so stellar is that it’s being done by a brand that doesn’t have a greedy end-game in the larger scheme of its business. The eyewear game is largely dominated by one global company that has kept prices “artificially high,” as the Warby Parker Founders Neil Blumenthal, Andrew Hunt, David Gilboa, and Jeffrey Raider say, “while reaping huge profits from consumers who have no other options.”

As a response, Warby Parker started designing trendy glasses in-house, engaging with its buyers directly, and offering products at a much lower cost. (That means more money for happy hour.)

Warby Parker

The company also practices a buy-a-pair-give-a-pair initiative that donates monthly to nonprofit partners. (Did you know a simple pair of glasses can increase an individual’s monthly income by 20 percent?)

Now the brand is giving back to its consumers as a way to celebrate its anniversary. Why a scratch-off? Well, because they’re fun. Plus, there are other prizes apart from the big kahuna. The game starts February 17 and ends that same day so mark your calendar.

We’ll say it once more. Free glasses. For life.

Photos courtesy Warby Parker


Indian (Finally) Debuts FTR 1200 Racer Built for the Street

It's steeped in Americana, bathed in technology, and delivered to those who’d rather hit a dirt oval with the force of a neutron bomb.

8 Airplane Hacks That Make Air Travel Suck a Lot Less

We’re fond of any tip that makes flying a little easier.
Fashion & Style

What to Wear Tailgating: Fall Style Essentials for Football Fans

Snag these tailgating style basics before the next game.
Fashion & Style

Meet Corridor, the Fashionable Clothing Company Founded by a Former FBI Agent

"I was going to transfer over to CIA from FBI, and I went to graduate school during the process. I started tailoring clothes on the side just to make money."
Fashion & Style

Layer Up for Fall ASAP with the Best Men’s Puffy Vests

Get in-vested in this quintessential fall style staple.

15 Best Travel Pants for Hiking, Exploring, and Everything in Between

Our favorite, all-around travel pants are suitable for every environment and activity, from finding comfort on the plane to finding adventure outdoors.
Fashion & Style

Weather the Season in Style with the Best Men’s Boots for Fall

These boots were made for walking ... in the crisp autumn air.
Fashion & Style

Stock Up on the Best Crewneck Sweatshirts for Men this Fall

The best crewneck sweatshirts are warm, stylish, and easy to layer.
Fashion & Style

Keep it Cozy with These Seven Warmest Winter Socks

Winter means padding around your pad in the softest, warmest socks possible.