Skip to main content
  1. Home
  2. Auto
  3. News

Haas and Alpine F1 race cars have special liveries for the US Grand Prix

F1 race car liveries are attention-getters to promote teams and sponsors

By
BWT Alpine F1 team Xbox Indiana Jone race car livery for the United States Grand Prix.
BWT Alpine F1 Team

As all ten F1 teams prepare for the 2024 United States Grand Prix in Austin, Texas, on October 18-20, the Moneygram Haas and BWT Alpine teams will each sport special race car liveries for the event. BWT Alpine is collaborating with Xbox and Indiana Jones-theme livery. Moneygram Hass, the only American-based team, is adding US flag elements to its race car livery.

BWT Alpine’s Indiana Jones race car livery

BWT Alpine F1 team Xbox Indiana Jone race car USGP livery right rear three-quarter view.
BWT Alpine’s special edition livery promotes the upcoming return of Indiana Jones on Xbox with the new first-person cinematic action-adventure game Indiana Jones and the Great Circle. BWT Alpine F1 team drivers Esteban Ocon and Pierre Gasly will wear special edition racing suits, and the team’s race cars will also feature the special livery. The Alpine team also sported a special livery to promote the release of the Marvel film “Deadpool & Wolverine.”

Recommended Videos

In a news release on the Alpine F1 site, Oliver Oakes, BWT Alpine F1, Team Principal said, “Working with the Xbox team to bring alive the incredible Indiana Jones and the Great Circle livery for the United States Grand Prix has been fantastic. The new look will be right at home in the Austin setting this weekend. In the past year, our partnership with Xbox has reached new heights and this is our biggest activation yet. There’s even more to come and I’m looking forward to getting my hands on a copy of the game when it comes out.”

Moneygram Haas F1 team’s USGP livery

Moneygram Haas F1 team race car with special livery for the USGP.
Moneygram Haas

The Haas race car livery for the USGP adds white and black stars and blue highlights to the usual livery, strengthening the association with the United States flag. In addition to the new livery, Haas is also introducing some technical developments for the Austin race, specifically updates in the floor and bodywork.

The F1 2024 schedule includes three Grand Prix in the United States. The first is the Formula 1 Crypto.com Miami Grand Prix 2024 on May 3-5, and the third is the Formula 1 Heineken Silver Las Vegas Grand Prix on November 21-23. The next up is the Formula 1 Pirelli United States Grand Prix 2024 on October 18-20.

Bruce Brown
Bruce Brown
Former Contributing Editor
Bruce Brown Contributing Editor   As a Contributing Editor to the Auto teams at Digital Trends and TheManual.com, Bruce… Read Full Bio
Topics
Auto
Porsche wants to teach you how actually to drive their cars
Porsche

A Porsche is one of the most recognizable cars on the road. You always know when you are looking at one. So, it stands to reason that people love them, right? Of course they do. But loving a car and knowing how to drive one are very different. What is it that Ja Rule said in The Fast and the Furious? “We know a few things. And one of the things we knows is, it isn’t how you stand by your car, it is how to drive your car. You better learn that.” How do you learn to drive a Porsche? At the Porsche Track Experience, which has offered programs on everything from a single-day basics class up to a three-day advanced course.

Now, the team behind PTX is expanding into new offerings for the car.

Read more
Auto
The next evolution of the sports car: Porsche redesigns an icon
City, Car, Transportation

Authenticity. It is what we are looking for nowadays as consumers. Thirty years ago, we looked for brand names. We strived for status and letting all those around us see that what we wore, where we lived, where we dined, and finally, what we drove, symbolized our success in life. Then all of that started to stumble, and every industry felt the recession. Of course, the recession was temporary, but the effects of it were not. What we started to look for after that was something real. We realized that stuff…was just stuff. Now, when I look at cars, or suits, or restaurants, I ask myself: What is this going to make me feel?

That is what the new Porsche Mission S does; it makes me feel like vintage New York and the upstate escape.

Read more
Auto
How much horsepower does a 2026 Formula 1 car really have?
Red Bull's Max Verstappen driving a victory circle.

 

If you have ever been to a Formula 1 race, you probably know these machines are the pinnacle of performance. These super machines are some of the most amazing creations in the mechanical world and are a marvel to watch scream around the courses around the world during the F1 season. But how much power do they have? More specifically, how much horsepower pulls that thing around the track?

Read more