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W.L. Weller CYPB: Bourbon by the People, for the People

By Sam Slaughter Mar 29, 2018 2:00 PM

Buffalo Trace WL Weller CYPB — Image used with permission by copyright holder

In any bourbon drinker’s life, there comes a time when they inevitably (spurred on by at least a few fingers’ worth of the stuff) say that they want to make their own bourbon. They’ll spout grandiose plans replete with beautiful Vendome stills, kick-ass bottle labels, and all the bourbon you could ever drink. No talk of the long hours and the hard labor it takes to make a quality product, but hell if you’re drinking a lot who wants to think about the hard stuff?

Most, obviously, never follow through (damn you real world!). Starting in November 2015, though, about 100,000 bourbon drinkers got to — at least, theoretically — try their hand at “crafting” their own bourbon.

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It was back then that Buffalo Trace launched their “Craft Your Perfect Bourbon” website, more or less in jest as a way to educate consumers about their whiskey. Once on the site, you were able to determine the grain recipe, watch that recipe go through the distilling process, determine where in the warehouse it would be aged, how long it would age, and the ultimate proof of the bourbon when it would be ready to bottle.

In total, 100,239 people crafted a bourbon recipe. According to Buffalo Trace, an overwhelming number of those eager crafters made a wheated bourbon that would be aged for eight years. That bourbon would be aged on the top floor of the warehouse and bottled between 90 and 99 proof.

And what did Buffalo Trace do with all this data? Well, they made a damn bourbon with it, of course. They named the resultant whiskey W.L. Weller CYPB, short for — you guessed it — Craft Your Perfect Bourbon.

The whiskey will be a limited release, but Buffalo Trace will introduce a new bourbon every year, starting this summer. The suggested price is $39.99 for a 750mL, but seeing as it’s a Weller, don’t be surprised if you don’t see that exact price when you get to the store.

Not able to find this limited release? You could always take a little trip down to the Kentucky Bourbon Trail and see if you can find some down there (or just pick up these value options from Buffalo Trace).

Old Overholt’s newest cask-strength rye is its boldest yet

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Old Overholt, the rye whiskey brand owned by Beam Suntory, just released the 2026 edition of its Extra Aged Cask Strength rye — and it’s the strongest bottle the series has ever put out.

This is the fourth annual release in the Extra Aged Cask Strength line, an offshoot Old Overholt started a few years back to showcase its rye at full cask strength.

JetBlue unveils new Mint menus from Crown Shy and Birdee

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Love flying JetBlue? JetBlue just unveiled the first menus from its newest Mint® culinary partners – Crown Shy and Birdee – available online now and across select domestic and transatlantic Mint routes starting now. Developed in collaboration with Kent Hospitality Group, the new menus from New York City eateries Crown Shy and Birdee build on JetBlue’s distinctive approach to hospitality, this new collab brings new flavors on board. JetBlue is known for its premium Mint experience, feartuing an award-winning business class that features lie-flat seats & suites, exclusive perks & amenities, and of course, premium dining paired with complimentary drinks. This new collab will bring new flavors of New York’s favorite restaurants on board.

“The best part of any new Mint menu is seeing it come to life onboard,” said Stephanie Evans Greene, senior vice president of marketing and brand, JetBlue. “Our teams worked closely with the talented chefs at Crown Shy and Birdee to thoughtfully adapt their dishes for the onboard experience. We’re excited for customers to enjoy menus that bring two of New York’s most exciting restaurants to their next Mint flight.”

The best beers to pair with your summer yard games

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When it comes to leisure activities during the summer months, it’s difficult to beat the appeal of a round of yard games. What could be more fun on a hot, sunny day than besting your friends and siblings in an epic backyard brawl? I can’t think of anything.

I’m talking about games like croquet, lawn darts, bocce, ladder ball, cornhole, and more. The only thing that makes the experience better is having a frosty, refreshing beer firmly in one of your hands. But just like how you don’t enjoy every yard game, not just any beer will do.