Skip to main content

New Google-Powered Jacket from Levi’s is More Than Just a Jacket

We live in a world where we want things to be easy, and things that make life easier are usually pretty darn cool. Whether you’re on a rainy bike ride to work or juggling your coffee and work materials in the morning, convenience is everything these days — and the new Google jacket from Levi’s provides plenty of it.

Engineered for durability and timeliness, the Levi’s Commuter Jacket with Jacquard by Google is a first-of-its-kind smart garment designed for today’s integrated, on-the-go urban lifestyle. The technology takes a staple of the working man’s wardrobe and brings it into the 21st century with added technology and elasticity so you active commuters don’t have to worry about constriction, or restriction.

The jacket is one of the first products to feature Google’s Jacquard, and it’s an exciting and successful effort. This woven tech will allow apparel manufacturers, like Levi’s, to seamlessly integrate Jacquard into clothes for enhanced, on-the-go connectivity while still keeping a strong, fashion-forward sense of style.

Introducing Levi’s® Commuter Trucker Jacket with Jacquard by Google

So how does it work? The jacket sinks with your phone via the Jacquard snap tag, which clips onto your cuff, and an app, through which you can program a series of customization movements and touches. With these gestures you can you can look up directions, play music, and handle your phone calls and text messages, all without looking at your phone.  for the better by enabling easier and faster navigation with just a simple gesture across your jacket cuff.

This Levi’s and Google collaboration may utilize some seriously innovative tech, but, at the end of the day, it’s also a super-powered denim jacket. It can still be washed (without the snap tag) and it provides ample warmth during those brisk winter days. Keep in mind, though, it is not waterproof. (For more information on how to use, maintain, and take care of your commuter jacket, Google has got you covered here.)

Nevertheless, this jacket is a perfect grab or gift for those looking to transform their daily grind — or for those who may work somewhere where mobile accessibility is difficult, yet necessary.

The commuter jacket is now available for purchase on Levi’s website and select locations in New York City, San Francisco, Santa Monica, and Chicago.

Update on April 9, 2018: Looking for a more in-depth review? Our brother site, Digital Trends, tested the jacket for three months. Here’s what they found.

Bryan Holt
Former Digital Trends Contributor
Bryan Holt is a writer, editor, designer, and multimedia storyteller based in Portland, Oregon. He is a graduate from the…
Swatch, Tate partner for watch collection that literally puts art on your wrist
Swatch x Tate Gallery collaboration inspired by paintings
Swatch x Tate collaboration watches

Swatch, renowned for its quirky designs and commitment to self-expression, has joined forces with the prestigious Tate galleries to create an extraordinary collection of Swatch watches that blur the lines between art and utility. The Swatch x Tate Gallery Collection isn't simply a collaboration but a celebration of creativity, individuality, and the appeal of wearable art.

Each Swatch watch is dedicated to the artwork of its respective artist. From Turner's Scarlet Sunset to Bourgeois's Spirals, every watch tells a unique story. Whether you're drawn to the whimsical charm of Marc Chagall or the bold simplicity of Fernand Léger, there's a watch in this collection to suit every taste and personality. This partnership further cements Swatch's position as a brand that bridges the gap between art and simple timekeeping with bold designs and vibrant colors.
The Swatch x Tate Gallery Collection: Wearable art

Read more
78 pairs of Gucci sneakers just had their prices slashed
A man wearing the Ace tennis sneakers.

The spring and summer months are the perfect time to upgrade your sneaker collection. With fresh styles and lightweight materials, sneakers are the best shoes for the warmer months for everyday wear, traveling or simply hanging out at a bar. Sneakers are now more popular than ever with men wearing them in both casual and formal situations. Here is a definitive guide to wearing a suit with sneakers if you want to combine a luxury look with a fresh new pair of kicks.

Right now, you can shop more than 70 pairs of Gucci sneakers on sale at Gilt. You can get up to $275 dollars off casual and fashion sneakers from this coveted brand in a mix of colors, styles and materials. Click the button below to start browsing these designer sneakers before time runs out.

Read more
Citizen celebrates 100th anniversary with throwback limited edition pocket watch
Citizen debuts 100th anniversary pocket watch
Citizen 100th anniversary pocket watch

Citizen watches have a legacy that spans a century, with a name that evokes reverence, innovation, and enduring quality. Now, in a momentous celebration of its 100th anniversary, Citizen unveils a breathtaking homage to their inaugural masterpiece: the Special Limited Edition Pocket Watch. That's right, a pocket watch for men. Since the success of Peaky Blinders and peak Thomas Shelby fame, pocket watches have garnered a somewhat cult following and Citizen has jumped on that bandwagon with a celebratory timepiece of their own.
Citizen watches: A brief history

In 1868, Japan underwent a significant transformation as the Edo period concluded, marking the end of samurai dominance. The dawn of the Meiji era saw Japan embrace modernization and industrial growth until 1912. By the 1920s, the widespread adoption of imported pocket watches reflected Japan's burgeoning participation in global trade.

Read more