Celebrate Jose Cuervo’s 222nd Birthday with Matching Apparel and Tequila

Carlos Campos x Jose Cuervo @Leandro Justen, Jose Cuervo's 222nd
Finally, clothing as wild and delicious as tequila.

Latin American fashion designer Carlos Campos is not taking Jose Cuervo’s 222nd Birthday of Jose Cuervo lightly. And why should he; this is a serious celebration, people.

In commemoration of Jose Cuervor‘s anniversary, the Hungarian Campos was enlisted to team up with Spanish artist Ricardo Cavolo to launch a limited-edition, three-piece capsule of everyday wear.

Yes, tequila-inspired menswear. Que viva!

Carlos Campos x Jose Cuervo @Leandro Justen

Each piece fuses illustrations done by Cavolo for Jose Cuervo’s exclusive 222 bottle series, reenacting key periods in the tequila’s history. The drawings are characterized by bold colors, magical characters, and folkloric tones. (Think sailor tats meets tarot cards meets Where the Wild Things Are.)

The four Cavolo illustrations created for the bottle series are Heart, Devil, Lady, and Music. Heart represents the beginning, when in 1795 the King of Spain granted Jose Antonio de Cuervo the first royal concession ever to produce tequila commercially. Devil comes next, when Cuervo tequila first crossed the border to the U.S in 1873 and was dubbed Agua Del Diablo or “Devil’s water” and few Americans dared to drink it. If you’ve ever had a night of tequila drinking you may think of the beverage in a similar light.

Cuervo x Cavolo x Campos Capsule

Next is Lady, since during the tumultuous years following Mexico’s revolution, Jose Cuervo broke social convention by anointing a woman, Ana Gonzalez-Rubio y de la Torre, as the head of the entire company. And lastly, Music, since Jose Cuervo has inspired artists such as the Rolling Stones and their legendary 1972 Tequila Sunrise Tour, plus countless agave-inspired anthems.

This bottle artwork was applied to areas of the clothing within the Cuervo x Cavolo x Campos Capsule. Overall modern cuts get a jolt of vivid expressionism, Campos recently finished debuting his collection at New York Men’s Fashion Week, in a show that carried a classic American vibe with a Latin twist.

Photos courtesy Jose Cuervo 

Food & Drink

12 Delicious Thanksgiving Cocktail Recipes to Gobble Up This Year

Make your family and friends thankful for more than turkey and try whipping up one of these recipes.
Food & Drink

Lucky Lips is the Newest Extra Añejo Tequila from Suerte

We can only assume that the name comes from the fact that, if you are able to try the spirit, your lips are indeed going to be quite lucky.
Food & Drink

7 Best Tequila Bars in Mexico City

Jaime Salas, the national brand ambassador for Milagro, takes us on a tequila-drinking journey via the best bars in CDMX.
Culture

11 Buzzworthy Podcasts Being Adapted Into TV Shows

Here are the latest and greatest podcasts to feature on the small screen, along with some rumored up-and-comers.
Outdoors

L.L. Bean Teams Up with Main Craft Breweries for New Beer and Boot Collab

You can win a free pair of boots by simply enjoying some beer. Incredible, we know.
Fashion & Style

Gear Up for Winter With the Best Fleece Clothing for Men

You definitely won't get "fleeced" when buying one of these great fleece, including gloves, sweatshirts, and pants.
Fashion & Style

Must-Have Winter Accessories to Get You Through this Year’s Cold Season

If you're warm, you're ready for the frigid days ahead.
Fashion & Style

Strike the Perfect Balance With the Best Yoga Pants for Men

Keep your chi centered and your goods comfortable with the best yoga pants for men — no matter the position.
Fashion & Style

Transition from Fall to Winter Seamlessly with These Stylish Shirt Jackets

With an aesthetic that draws inspiration from early 20th century work and soldier wear, this garment is cozy, strong, and resistant to the wear and tear of the everyday.
Fashion & Style

10 Best Men’s Watches Under $500

You don't have to break the bank to own an awesome timepiece.
Fashion & Style

The Snow Peak Pendleton Wool Blanket Is Camp Comfort Done Right

One of our favorite outdoor outfitters meets our favorite blanket maker in one killer collab.
Fashion & Style

Shop the Hottest Men’s Thermal Shirts Before It’s Too Cold

Thermal shirts are the best casual basic to throw on during a weekend at home.
Fashion & Style

Say Goodbye to Down with the United By Blue Bison Puffer Jacket

Bison fiber is also remarkable for its laundry list of benefits — it regulates temperature, it’s hypoallergenic, and it’s actually warm when wet. 
Fashion & Style

The Best Work Pants for Men That Are Both Sturdy and Stylish

Work pants aren't just for the outdoorsman, but if that happens to be you? All the better.