Skip to main content
  1. Home
  2. Fashion & Style
  3. News

ASICS prepares for spring with a neon makeover

ASICS, ZUTOMAYO announce new sneaker

backside heel of black asics zutomayo sneaker
ASICS / ASICS

If there’s one thing you can count on, ASICS will always go all in on their collaborations. In recent seasons, the athletic brand has collaborated to remix some of its classic designs with interesting twists. Whether it’s splashes of color or texturized designs, ASICS’ collaborations are always a cause for surprise. Along with Japanese brand ZUTOMAYO, ASICS is once again reimagining its traditional Gel-Kayano 14 silhouette with a few uncharacteristic neon hues. Set to be released in two distinct colorways, both iterations of the sneaker contain colorful accents that help set these designs apart from their traditional lineup. With all of the performance features you know from ASICS, these new sneakers are another chance for faithful fans to find the perfect pair to add to their wardrobe. 

ZUTOMAYO x ASICS Gel-Kayano 14

asics zutomayo product photo
ASICS / ASICS

In the first of the two new colorways, Black/Purple, the Gel-Kayano 14 is transformed with a mesh base, synthetic leather upper, and outsoles. Using hints of a dark neon purple along the sockliner, soles, and lateral sides give the shoe even more dimension. A fuschia pink splash gives the design even more pop in the sole’s midsection. As the moodier option of the two new colorways, this Black/Purple color combination is ideal for those looking for only slight hints of color. 

Recommended Videos

In the second of the new hues, White/Green, bright colors adorn the sneaker with even more flair. An off-white upper composed of a mesh, suede, and rubber mix is the base for vibrant accents that bring the design to life. Various purple tones can be found on the shoe’s laces and along parts of the sole. You can also find green hues on the overlays and towards the bottom of the soles. ZTMY can be found on both versions to mark the collaboration between the brands. While a release date has yet to be announced for the new shoes, the upcoming spring season would be the perfect time to release these colorful options. Whether you appeal to the moodier combination or the brighter colorway, both iterations are an excellent mix of brands and their signature designs.

Leslie is a Los Angeles-based writer and content creator. After attaining a bachelor’s degree in journalism from California… Read Full Bio
Topics
Bulova’s new Shelby Racer Chronograph is inspired by the Daytona Coupe
Car, Watch, Man

We are fully in race-car-watch-season, and Bulova is joining the pack with their newest release. The New York company is back at it with Carroll Shelby Licensing for a new limited-edition chronograph.

This one’s the Shelby Racer, built around the 50th Anniversary Aluminum Edition Daytona Coupe. That’s the aluminum-bodied version of the car that made Shelby the only American manufacturer to win the FIA Sports Car World Championship in 1965. (If you’ve seen Ford v Ferrari, you already know the rivalry — that movie covered Shelby’s Le Mans campaign a year later, but the Daytona Coupe is where the beef with Ferrari actually started.)

Read more
The Gentleman’s Guide to Wedding Attire
Wedding toast

As a menswear writer, I take pride in snazzy dressing. You can imagine my chagrin when I showed up to a recent wedding as the worst-dressed groomsman. It had been a perfect storm of sartorial mishaps. I’d slimmed down since the last time I wore black tie, leaving the jacket and cummerbund baggy. My favorite cuff links had vanished on a work trip. To complete the fiasco, my tuxedo shirt bore an archipelago of merlot stains from a Christmas party in late ’25.

Fortunately, I had the chance to salvage my dignity at another wedding a few weeks later. I rallied like Rocky. Rush alterations. New cuff links. A crisp Marcella shirt. Polished black shoes. I went from disheveled schlub to black-tie stud.

Read more
TAG Heuer just brought back its best Japanese racing collab
Watch, Dial, Logo

TAG Heuer just announced the second Carrera collaboration with Team Ikuzawa and Bamford Watch Department, three years after their first one together — and this time, they went back to a stopwatch.

The watch is built on TAG Heuer’s 39mm Carrera Glassbox, the modern take on the original 1963 Carrera that swaps a bezel for a highly domed sapphire crystal. But the design here pulls specifically from the Heuer Roadmaster, a vintage timing stopwatch Team Ikuzawa used trackside through the ’70s and ’80s, not from any particular car or race.

Read more