Skip to main content

The Manual may earn a commission when you buy through links on our site.

Vero Watches Put a Modern Spin on a Retro Style

vero watches
Image used with permission by copyright holder

Vero Watches began in Portland, Oregon, in 2015 with the dream of building quality timepieces out of as many American made components as possible.

The brand describes itself as such: “We produce high-quality watches remaining transparent in our production and true to our customer. We source the highest quality components available and use parts that are made in the U.S.A. wherever possible. Every watch is designed and prototyped in-house, where we also do all our own polishing, finishing and engraving. Finally, we assemble and test each watch to ensure we’re bringing you a great finished product that we’re proud to stand behind.”

Three years after its founding, Vero is finally hitting its stride with the release of two 36 mm watches: the 36 Hand Wound Rally and the 36 Hand Wound Sunset. Both are beautiful with a punchy, unique look and styling that is at once both retro and modern. They also price in reasonably at just over $1,000.

Take a closer look at Vero Watches’ two new timepieces below.

Vero 36 Hand Wound Rally – $1,080

The simple and supremely functional design of this watch makes for easy time-telling in style. A 316L steel case with sapphire crystal front and back — along with nickel-plated, ceramic-coated dial function — serve as the base for the beautiful watch face, which also features polished, black oxide-coated steel hands and Swiss Super-Luminova illumination (meaning you’ll be able to know it’s midnight even if it’s pitch-black outside).

The Rally’s strap is genuine tan leather with cream-colored stitching. The timepiece also features a Swiss Sellita SW 210 movement, is hand-wound, and has a 42-hour power reserve.

See It

Vero 36 Hand Wound Sunset – $1,080

The coloring on the sunset watch, while meant to mimic an actual sunset, is more reminiscent of an old-school Astros’ jersey, which actually fits perfectly with the throwback, 1970s styling in the watch’s shape, tan leather strap, and numerals.

The Sunset watch’s case is machined from 316L stainless steel with a nickel-plated brass dial that boasts a ceramic coating for extra strength and protection. This ceramic coating also provides the central navy color and the fringe orange, red, and yellow bands circumscribing the face. On the back, a sapphire case affords a clear view of the movement and other mechanisms.

What’s under the hood is the same as the Rally: a hand-wound Swiss Sellita SW 210 movement and a 42-hour power reserve.

See It

If these are a too pricey for you, take a look at the best watches under $500 for more wallet-friendly options.

Editors' Recommendations

Topics
Chase McPeak
Former Digital Trends Contributor
Chase McPeak is the former Lifestyle Editor. Chase regularly appeared on Beards, Booze, and Bacon: The Manual Podcast where…
These 4 new watches put a modern twist on Jeep, Marathon’s WWII history
The Jeep x Marathon watch collection salutes 80 years of military history
Jeep and Marathon Watch collection launch image with a watch in the center and a Jeep driving on a muddy dirt road.

The Stellantis Jeep brand and Marathon Watch introduced four watches, the Jeep x Marathon collection, to commemorate the companies' shared history of supplying the Allied Forces military. Each company delivered military specification products as early as 1941.
Why the Jeep x Marathon Watch collection matters

Founded in 1904 and originally called Weinsturm Watch and later Wein Brothers until changing to its current name in 1939, Marathon Watch is a fourth-generation family-owned business. In 1939, Marathon Watch began supplying timepieces for the infantry of the Allied Forces.

Read more
F1 driver Michael Schumacher’s watch collection to be auctioned (and it’s great)
Buy Michael Schumacher's championship watch
April 2006. F1 World Championship. Grand Prix of San Marino. Michael Schumacher, Germany, Ferrari, winner, celebrating on the podium with Fernando Alonso and Juan-Pablo Montoya.

If you want to own a little bit of F1 history, you have the chance to buy one of Michael Schumacher’s watches. The German racing legend jointly holds the record for most F1 world championships won, sitting alongside Lewis Hamilton with seven. Like Lewis, Schumacher also has an impressive watch collection, though that is about to get a bit smaller.

In total, eight of Schumacher’s timepieces are set to go under the hammer in May. All-in-all, around $4.8 million is expected to be raised, though there’s a chance this figure could be significantly higher should two affluent fans get into a bidding war.

Read more
The pre-owned luxury watch market is down, but prices for these 2 Rolexes are up
Rolex GMT Master II Pepsi

According to the Bloomberg Subdial Watch Index, which tracks the 50 most traded luxury watches, the pre-owned luxury watch market moved down around 0.1% last month, marking the sign of a patient market that wants more. This isn't necessarily surprising —the index has fallen 8.7% in the past year. But there are a couple of Rolex watches that are bucking the trend: the Rolex Starbucks and the Rolex Pepsi, which gained 3.2% and 3.3%, respectively.

The overall stagnation of the watch market can have various factors, including anticipation for newer releases. External factors like economic and geopolitical conflicts have also affected the way consumers choose to purchase watches. Prices soared during the pandemic, so a leveling out at some point was expected.
What are the ‘Starbucks’ and ‘Pepsi’ watches from Rolex?

Read more