Skip to main content
  1. Home
  2. Fashion & Style
  3. News

The Timex Ironman gets an incredible refresh

Timex x BEAMS Ironman watch
BEAMS / BEAMS

It’s no secret that retro style is in the middle of its renaissance, and Timex is getting ready to provide us with the must-have watch of the season. Giving us a retro and modern refresh on a classic watch, Timex is giving customers the best of ‘80s fashion. For this new timepiece, Timex is teaming up with BEAMS once again to deliver a one-of-a-kind collaboration that is a must-have for collectors and wearers alike. 

Timex x BEAMS Ironman

Timex X Beams Collavoration
Beams

The newest collaboration between Timex and BEAMS is all about bringing a modern flair to an iconic watch. First created in the 1980s to aid triathletes, the Ironman watch became a staple watch, partially due to its affordable price tag. The Ironman watch became more than just another athletic watch and the perfect accessory for the everyday person, thanks to Former President Bill Clinton, who famously wore the piece throughout the 1990s. 

Recommended Videos

Although named after the Ironman Triathalon, the watch was originally made with a composition that included plastic pieces. While this undoubtedly lowered cost and made it more accessible, it didn’t quite live up to its Ironman name. And while the original watch has seen its share of remakes, it wasn’t until BEAMS provided some much-needed metal. Despite this switch-up in materials, the watch still contains the toughness and reliability of the original Timex watch. With functionality at its core, it’s an updated everyday watch for those who want a modern retro accessory. 

With new stainless steel replacing the plastic parts in the bezel, case, and bracelet of the watch, there is a futuristic feel to the piece. Internally, the watch is equipped with an 8-lap memory, chronograph, calendar, timer, and alarm. The watch runs is battery-powered and runs on a quartz movement. As well, the Ironman watch is water resistant up to 100m, providing ample coverage for your day-to-day. Whether or not you’re a triathlete, these functions will still aid you in your daily activities. 

Price and availability of the Timex x BEAMS Ironman

If you’re looking to get your own Timex x BEAMS Ironman(R) 8-LAP Metal watch, you’ll need to get ready to wait in the pre-order. The watch is set to be released on June 28, with pre-orders already being accepted. For this watch, you can expect to pay  ¥69,850 (approximately 448 USD) which is being sold exclusively by BEAMS. 

Unfortunately for watch lovers outside of Japan, the watch will be sold only through BEAMS in Japan, with no official confirmation of its release worldwide. However, there is no doubt this latest collaboration will be a huge success, opening the potential for a wider release. You’ll likely find the watch on reselling sites soon after its release, which might be the best option for watch lovers outside Japan.

Leslie is a Los Angeles-based writer and content creator. After attaining a bachelor’s degree in journalism from California… Read Full Bio
Topics
James Bond style on International James Bond Day: These are the best looks James Bond ever wore
Sean Connery as James Bond

It is no secret that James Bond is one of the most stylish men in fiction. He has been a pillar of fashion and has driven fashion for men since he launched on October 5th, 1962. 64 years later, we still look to him for inspiration. But what is it about the debonair double-0 that keeps us enthralled with his sartorial choices? I can tell you it is because he follows the simple rule of fit over fashion. He doesn’t wear bright colors or crazy patterns. His looks are timeless and elegant. And, all of them fit perfectly. Everything looks as though it was made for him. That is why James Bond style endures. And since we’re celebrating James Bond today for International James Bond Day with a book, a watch, and rankings of his best movies and actors, I figured we couldn’t pass up the chance to check out his favorite looks too.

But with 25 movies under his belt, there are hundreds of looks to choose from when picking his best. So, I scoured the films (tough job) and came up with my favorite looks from 007.

Read more
Just in time for James Bond Day: Omega’s new Bond collection has a watch for the villain, too
Watches, Face, Dials

Omega has spent more than thirty years selling people the fantasy of being James Bond. Now it’s selling the other fantasy: being the bad guy trying to ruin his week.

The Switzerland-based watchmaker launched the Seamaster Diver 300M James Bond and Spectre Collection on October 5, which just so happens to be Global James Bond Day.

Read more
Hamilton’s smallest-ever mechanical movement powers its most compact new watch
Watch, Hands, Dial

Hamilton has revived its American Classic Cushion collection, bringing back a design that debuted a century ago with the Cushion Plain and Cushion Engraved models of 1926.

The six-watch lineup comes in 30mm and 34mm sizes, including steel and yellow-gold-tone PVD cases, with finishes ranging from sandblasted textures to enamel-style and sunray dials. One of the 34mm models even comes with a fully engraved case; it’s an unusual detail at any price point nowadays, and it’s a stunning way to show that Hamilton isn’t messing around with this revival.

Read more