Omega’s new Snoopy watch has a glowing NASA Easter egg

This $260 Watch Has Omega Fans Lining Up Worldwide

By Triston Brewer Published August 3, 2025 6:46 AM

MISSION TO THE MOONPHASE, MoonSwatch — Swatch

Omega and Swatch have teamed up again with a brilliant collaboration commemorating one of its most beloved characters. The MoonSwatch ‘Mission to Snoopy’ features the iconic beagle peeking from behind the sundial at 9 o’clock, a touching tribute to Omega’s beloved Silver Snoopy Award legacy. This whimsical rendering keeps the bio-ceramic case from older MoonSwatch models but switches in the seconds hand for Snoopy’s spacesuit silhouette as he floats against a dark blue celestial dial.

Why this collection will resonate with Speedmaster fans

While there are many watch purists with varying opinions on the MoonSwatch line, the ‘Mission to Snoopy’ collection seamlessly bridges Swatch’s playfulness with Omega’s deep NASA connection. The design stands as a homage to the Speedmaster’s role in Apollo missions, when the Silver Snoopy Award honored Omega after saving Apollo 13. Affordably priced at just a fraction of Speedmaster Snoopy metal editions, it serves as the perfect entry point for watch collectors in search of a distinct aesthetic. Another reason to celebrate this innovative watch is the easter egg no one saw coming: when placed under ultra-violet light, Snoopy’s capsule glows the slogan, “Failure is not an option” – a phrase synonymous with Omega’s brand.

The MoonSwatch Snoopy perfectly blends luxury with a sense of humor

As the collection continues to blur lines between high and accessible horology, Omega proves that today’s collectors value the art of storytelling as much as technical prowess. Available exclusively in Swatch stores worldwide, this may be the most dynamic Speedmaster iteration yet.

Triston Brewer is a journalist, creative director, fashionisto, and jetsetting digital bon vivant. Brace yourself!

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Fashion & Style

Oris Divers Sixty-Five Chronograph Ocean Green is the dive watch of summer

Swiss manufacturer adds fresh colorway to beloved neo-retro dive chronograph collection

Oris Divers Sixty-Five Chronograph

Oris has introduced a striking new colorway to its popular Divers Sixty-Five chronograph collection with the Ocean Green variant, adding fresh appeal to the brand's vintage-inspired dive watch series that has charmed enthusiasts for over a decade.
The Divers Sixty-Five collection, first revived in 2015 to celebrate Oris' iconic 1965 dive watch, has evolved into a comprehensive family of neo-retro divers that blend mid-century aesthetics with contemporary mechanics. This latest chronograph iteration continues that tradition while introducing an elegant Ocean Green and silver-grey color combination.
The 40mm stainless steel case measures 15.40mm thick with a 48mm lug-to-lug span, offering substantial wrist presence while maintaining vintage proportions. The unidirectional rotating bezel features a deep green aluminum insert that draws inspiration from natural elements, whether ocean depths or the forested hillsides surrounding Oris' historic Hölstein factory.
The dial presents a sophisticated contrast with its sunray silver-grey base complemented by dark green subdials for running seconds and 30-minute counter. Applied indices and hands filled with Super-LumiNova ensure legibility in low-light conditions, while the distinctive shield-shaped index at 12 o'clock maintains the collection's vintage character. Vintage-style pump pushers flank the screw-in fluted crown, reinforcing the timepiece's retro appeal.
Powering the chronograph is Oris calibre 771, based on the reliable Sellita SW510 movement. This modern automatic chronograph delivers a practical 62-hour power reserve while operating at 28,800 vibrations per hour. The movement includes a stop-seconds function for precise time setting, combining vintage aesthetics with contemporary chronograph performance.
The watch offers 100-meter water resistance suitable for recreational diving and water sports, maintaining the collection's aquatic heritage while serving as a versatile daily timepiece. The gently domed sapphire crystal and solid caseback complete the vintage-inspired design language.
Available from July 2025, Oris provides two options: a sustainably-sourced black Cervo Volante deer leather strap with steel pin buckle for CHF 4,000, or a stainless steel bracelet with folding clasp for CHF 4,200. The Ocean Green colorway demonstrates Oris' ability to refresh classic designs while maintaining their timeless appeal.

Fashion & Style

Blancpain’s $30K diving watch just got a shocking orange makeover

Swiss manufacturer bridges professional diving and lifestyle with vibrant Tech colorways

Blancpain Fifty Fathoms Tech 45 promo shot

Blancpain has expanded its Fifty Fathoms Tech collection with a significant lifestyle update, introducing an interchangeable strap system and vibrant new colors that transform the professional diving instrument into a versatile everyday companion.
The 45mm Grade 23 titanium timepiece now enters the permanent collection with a revolutionary tool-free strap system, allowing wearers to switch between styles in seconds. Beyond classic black rubber, Blancpain introduces two summer-ready options: crisp white and vibrant orange straps that inject personality into the serious diving tool.
"When we developed the Fifty Fathoms Tech Gombessa in 2023, it came from the question I asked myself: If the Fifty Fathoms was invented today, what would it look like?" explains Marc A. Hayek, President & CEO of Blancpain. "Now, I love that we can bring color and style into the Tech line, proving that a serious diver's watch can also have a lifestyle side."
The orange colorway isn't merely aesthetic; it matches the Tech's orange central seconds hand and TECH inscription on the dial, creating cohesive design harmony. The vibrant hue transforms the utilitarian timepiece into a statement piece suitable for summer cityscapes as well as coral reef exploration.
Technical capabilities remain uncompromised. The absolute black dial absorbs up to 97% of light, ensuring maximum legibility in murky depths while creating striking contrast with luminescent block-shaped appliques. The unidirectional 120-click ceramic bezel is optimized for use with gloved hands, while the helium escape valve maintains professional diving standards.
Powering the watch is Blancpain's automatic calibre 1315A, a 4Hz movement respected among collectors for its robust 120-hour power reserve, precision timekeeping, and beautifully finished architecture. The sapphire caseback reveals the movement's decorations, underscoring Blancpain's dedication to haute horlogerie even in utilitarian creations.
The interchangeable system addresses practical diving needs by offering straps in multiple lengths, crucial for divers wearing the watch over wetsuits while also perfecting everyday wear on bare wrists. The integrated rubber straps feature a discreet central lug system that maintains the watch's sleek profile.
At CHF 19,000 with two straps included, the updated Fifty Fathoms Tech demonstrates how traditional tool watches can evolve without compromising their core mission while embracing contemporary lifestyle demands.

Fashion & Style

IWC Top Gun Miramar: A rugged pilot’s watch with military heritage

The IWC Top Gun Miramar blends military heritage with Swiss precision in a high-tech ceramic case

IWC SCHAFFHAUSEN presents the TOP GUN COLLECTION

IWC Schaffhausen presents a proper tribute to the elite U.S. Navy Fighter Weapons School with the release of its Top Gun Miramar collection, a collection of pilot’s watches created for those prioritizing precision and durability. The latest model features a sand-colored ceramic case, inspired by the arid landscapes surrounding the Miramar Air Base, and is powered by IWC’s in-house 69380 chronograph movement. With a 44.5mm case diameter, this luxury watch makes a dynamic statement while keeping with the brand’s signature aviation aesthetic.

The matte finish of the ceramic case ensures scratch resistance, while the green textile strap reinforces its military-inspired roots. The dial comes in a gorgeous sunburst olive green, and features luminescent hands and markers for optimal legibility in low-light conditions — a necessary component for both pilots and watch enthusiasts alike.