Casio Announces New G-Shock X Gorillaz Watch Collection

In honor of Casio G-Shock’s 35th anniversary, the timepiece specialists have released a tantalizing collaboration with one of the world’s most successful virtual acts: Gorillaz. With the release of the band’s new album, The Now Now, the G-Shock x Gorillaz effort comes at a perfect time for the two internationally celebrated brands.

g shock x gorillaz watch collection 7

The collaboration reinvents some of G-Shock’s classic styles with the Gorillaz cartoon band members as design inspiration. 

Consisting of one of Britain’s most innovative musicians and former Blur frontman, Damon Albarn, comic book visionary Jamie Hewlett, former Clash bassist Paul Simonon, the Verve guitarist Simon Tong, and Nigerian drummer Tony Allen, Gorillaz released their self-titled debut album in January 2007, and have garnered a cult following ever since. Now those cult members have a chance to rep Gorillaz on their wrists with the G-Shock x Gorillaz watch collection. 

The bespoke DW5600 has been refit for three of the cartoon members: 2D, Murdoc Niccals, and Noodle in three distinct colorways. G-Shock’s DW5600 case, “The Origin,” is a classically-styled, durably-built timepiece that first hit stores in 1986, boasting the company’s sought-after shock resistance, 200-meter water resistance, and a scratch resistant LCD face. Each new silhouette showcases these three band members’ personalities through character-specific detailing and individual packaging. 2D’s rendition sports a standout white colorway that was actually revealed in the Gorillaz music video for “Humility.” The white contrasts perfectly with the dark-toned personalities and colorways of Murdoc’s black and gold appearance, and Noodle’s army-green variation.

A fourth model is inspired by Gorillaz visual drummer, Russel Hobbs, which comes in a more robust GX56 case, “The King.” This watch stands apart from the rest because of its solar-powered source, yet still gives you the G-Shock promise of shock resistance, as well as mud- and water-safe protection.

The full G-Shock x Gorillaz collection has already sold out of pre-sale opportunities (probably because I already purchased two), but they’ll be available at the G-Schock Soho Store and online this winter. Murdoc and 2D’s variants will retail for $120 beginning November 15 and Noodle and Russel following on December 15 for $120 and $170 respectively.

For other G-Shock watches, check out the recent G-Steel iteration here.

Fashion & Style

Idris Elba Debuts New 2HR SET Fashion Line Inspired By DJ Culture

Idris Elba is a man of many trades. His newest creative journey comes in the form of a new fashion collection, 2HR SET, is inspired by his passion for music and DJ culture.
Fashion & Style

The Best Men’s Watches Under $500, From Stylish to Smart

You don't have to break the bank to own an awesome timepiece. Here are some of the best men's watches under $500, including a variety of styles and mechanisms.
Fashion & Style

Kick Back in Style with the Best Soccer Jerseys to Sport Right Now

This summer, arguably more than any other, has ignited the love of soccer in the U.S.A. Score a gooooooooal with these soccer jerseys.
Food & Drink

Elysian Brewing Celebrates Moon Landing Anniversary with Special Labels

Plenty of brands are celebrating the 50th anniversary of one of humankind’s biggest achievements, but these new labels are out of this world.
Fashion & Style

Celebrating 110 Years of Seersucker: Happy Birthday to the Perfect Summer Suit

The perfect summer suit is celebrating 110 years.
Fashion & Style

Russell Wilson’s Good Man Brand is Now Available on Amazon

Galvanized himself by all the men who lead, inspire, and live to do good, the Seattle Seahawk teamed up with Amazon Fashion to bring Good Man Brand to the online retailer.
Outdoors

Après-Hike: The Best Gear Kit to Sport After the Adventure

After a long day of hiking, you come back to your car starving, thirsty, and muddy. Do you have to to get cleaned up? Or do you have a nice kit waiting in the car for you?
Fashion & Style

Tan France Wants Everyone to Dress for the Job (and Life) They Want

Help others and get a discount to Men's Wearhouse? Sign us up.
Fashion & Style

Pilgrim Surf Supply and Birdwell Beach Britches Just Made the Best New Boardshorts for Summer

Looking for well-made and great-looking boardshorts this summer? Look no further.
Fashion & Style

5 Best Weekender Bags for Men to Take on Their Next Getaway

If you’ve been using your gym bag or a beat-up duffel, it’s time to upgrade. With our guide, you'll be set for your next trip — and well beyond.
Fashion & Style

Nothing New Turns Old Plastic Into Stylish, Sustainable Sneakers

Nothing New crafts its simple and subtly stylish sneaker line with 100% post-consumer recycled plastic.
Fashion & Style

Best Prime Day Deals on Men’s Clothing, Shoes, and Watches from Brands Like Calvin Klein, Under Armour, Casio, and More

Some of our favorite brands are offering sitewide deals on their Amazon inventory. If you're looking for a new work outfit, fitness clothes, a pair of shoes, or a wristwatch, you better act fast.
Fashion & Style

12 Best Men’s Athleisure Brands to Take You from Lay-Ups to Lounging

These brands will take you from the gym to the office to happy hour and back again.
Fashion & Style

The Best Keychain Accessories are Tiny Tools that Can Save the Day

Phone, wallet, keys is great. But phone, wallet, keys, bottle opener, and flashlight is even better.