For brands like Brain Dead, wrestling is more than just a sport; it’s a way of life. It’s a culture that has continued to grow and is worthy of celebration. For that reason, the brand launched Brain Slam Wrestling, its own professional wrestling promotion, in 2022. At the same time, Brain Dead has also become a favorite collaborator of brands, bringing their specialized street style touch to iconic designs. One of the longtime collaborators, Adidas, has tapped Brain Dead in the past to revitalize iconic silhouettes, such as the Forest Hills and Stan Smith sneakers. Now, Adidas and Brain Dead are reuniting to bring Brain Dead’s wrestling expertise to a new sneaker pack that celebrates the sport’s heritage and culture. For the collaboration, the duo is bringing their unique touch to Adidas’ Japan series, adding a vibrant color palette and accents that stand out for miles.
Adidas and Brain Dead put wrestling on center stage
With the Japan series as their base, Adidas and Brain Dead infuse wrestling’s vibrant and statement culture into these classic sneaker silhouettes, creating a sneaker pack unlike anything else. The Japan Lo Brain Dead features a leather upper with two-toned suede flame overlays, complemented by leather stripes and furry laces that complete the look. Co-branded designs land on the shoe’s sockliner for a sleek touch. This design is available in two colorway options: brown with yellow and green accents, and black with blue and off-white accents.
Also part of this sneaker pack is the Japan Hi Brain Dead sneaker. Inspired by wrestling boots, this design features a tall silhouette composed of leather with similar flame overlays on the exterior. This design is available in one colorway: black with off-white details and pine green accents. Both sneakers in the collaborative pack are available via Adidas’ CONFIRMED app, select Adidas stores, select third-party retailers, and Brain Dead’s online store.
