Skip to main content

BMW’s latest project? An EV yacht dubbed THE ICON

Make waves with the new EV yacht from BMW

THE ICON, BMW's new EV Yacht

Step into the world of THE ICON, where luxury and sustainability dance together on the shimmering waves of the sea. On May 17, BMW’s latest project, THE ICON, was unveiled at the charming port town of Cannes. Amid all the excitement of the 76th Cannes Film Festival, this mesmerizing vessel steals the show.

THE ICON is an extraordinary watercraft that defies expectations. It’s not just your ordinary vessel — it’s a symbol of cutting-edge innovation. Powered by batteries, this EV yacht is perfect for emission-free travel. Prepare to be swept away!

THE ICON, BMW's new EV Yacht

With its imposing length of 43.14 feet and an impressive top speed of 30 knots, THE ICON marks a new era for battery-electric watercraft. This groundbreaking creation is the result of a brilliant collaboration between BMW, its group subsidiary Designworks, and TYDE. 

TYDE’s masterful craftsmanship brought the concept to life, while BMW and Designworks supplied the vision and the high-voltage batteries for the electric drive system. Thanks to them, this yacht sets new standards in marine electric mobility. 

THE ICON comes alive with a pair of 100 kW electric motors and 6 BMW i batteries, pulsating with a total of 240 kWh of energy. With a range surpassing 50 nautical miles (approximately 100 km), you can really feel the rush as it cruises at an operating speed of 24 knots, with a maximum speed that reaches 30 knots.

What’s the secret behind this groundbreaking achievement? Hydrofoils, my friend. Inspired by the world of yacht racing, THE ICON embraces this advanced hull form, which slashes its energy requirement by a staggering 80% compared to conventional designs. As it gracefully glides across the water, the foiling technology allows the craft to ride on wing structures beneath the water’s surface, granting you unparalleled comfort, exhilarating speed, and minimized energy consumption.

But that’s not the best part! Thanks to the innovative drive system and foiling technology, you can finally bid farewell to annoying noise, unpleasant vibrations, and disruptive wakes. THE ICON leaves nothing behind but pure pleasure and boundless joy. 

THE ICON, BMW's new EV Yacht

As you step into THE ICON, prepare to be captivated by its enchanting design. Its prism-like transparent architecture stands as a testament to its allure, catching the eyes of all who see it. Venture inside, and a spacious lounge entrance welcomes you, boasting an indulgent rear section width of 14.7 feet. The lightweight origami structure of the hull ensures a seamless travel experience, while expansive glass surfaces treat you to panoramic views of the glistening water. Iconic LED light strips illuminate the bow, stern, and charging connection points, bathing the vessel in an enchanting glow that accentuates its beauty.

Then, open the angled glass doors to be transported to a realm of elegance. The lounge area beckons, promising the best of parties or private interludes. 360-degree rotating seats foster social interaction with a simple twist, and within easy reach, a tablet-based infotainment system ensures that every moment onboard THE ICON becomes a cherished memory. To elevate the experience, BMW has outfitted The Icon with the Dolby Atmos sound system. With its unparalleled sound quality, the Dolby Atmos system is perfect for the exclusive soundtrack composed by frequent BMW collaborator and film composer Hans Zimmer. 

THE ICON is more than just a watercraft. This vessel is a manifestation of boundless imagination and an unwavering commitment to a sustainable future. THE ICON awaits, so let your dreams set sail.

Editors' Recommendations

Sarah Joseph
Sarah is a lover of all things outdoors. With a bright sense of adventure and a heart for the mountains, she is always…
The 2024 Lucid Air Sapphire is quicker than a Bugatti Chiron
The Lucid Air Sapphire is contender for the fastest EV on the planet
Lucid Air Sapphire on the road

When the Lucid Air was first sold in 2021, it was a worthy competitor of the Tesla Model S in the luxury segment. What's even more interesting is that the founder of Lucid Motors was the former chief engineer of the Tesla Model S. But Lucid Motors doesn't just want to make luxury sedans; it wants to take things to the next level. For instance, the Lucid Air Grand Touring, with a range of 516 miles, makes number one on the list of the EVs with the longest range on the market. 

Like that's not enough, Lucid Motors wants the bragging rights of making one of the world's fastest electric cars. With the 2024 Lucid Air Sapphire finally coming out of the production line, it can finally achieve that feat. What makes it special?

Read more
Get bidding: Sotheby’s is auctioning an iconic Lamborghini Countach from The Wolf of Wall Street
This Lamborghini shared a scene with Leonardo DiCaprio
The 25th anniversary lamborgnini countach in white

For many people who grew up the 1980s and 1990s, the Lamborghini Countach was a dream car. The iconic Italian supercar is the sort of thing you’d see in the driveway of a movie star, drug baron, or a world-class financial fraudster. A Countach closely associated with the latter is going to be up for sale this December. RM Sotheby’s is listing one of the white Countaches from Martin Scorsese’s The Wolf of Wall Street as part of its “December Luxury Week” auctions.

However, if you want to flip open the gull-wing doors and sit behind the wheel of this classic supercar, you may have to part with a couple of million. The renowned auction house expects the hammer to come down with the bidding somewhere between $1,500,000 and $2,000,000 -- an amount that could buy you a lot of shady penny stocks.

Read more
This is every automaker that will adopt Tesla’s Supercharger network for EVs
Plus, the details on a new collaboration that will make the future of electric vehicle charging even better
Tesla Supercharger station

Tesla is the most popular electric vehicle brand in North America. Of course, one of the reasons why Tesla became synonymous with electric vehicles is because it revolutionized the EV industry. But to make it convenient to drive an electric car, Tesla built its own fast-charging stations across North America to support its vehicles. As other automakers tried to catch up with Tesla by adopting electric vehicles, Tesla built a reputation for offering the most reliable charging network to its customers.

Initially, Tesla was not open to sharing full access to its charging infrastructure with its competitors. As a result, two common charging standards for EVs developed over the years — Combined Charging System (CSS) and Tesla’s North America Charging Standard (NACS). However, with the U.S. government accelerating the adoption of electric vehicles, a significant number of automakers decided to adopt Tesla’s North America Charging Standard. A group of automakers have also banded together to create a network with over 30,000 charging stations in North America. What does all this mean? Charging your EV will soon be a lot easier.

Read more