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What to Wear: While Surfing

By Ann Binlot Published August 6, 2021

Surf’s up! Eager to catch some waves this summer? No matter what part of the globe you’re on, there’s always somewhere to go surfing. Whether you’re hitting the waves of Orange County, Far Rockaway or the beautiful beaches of Thailand, you’ll want to pick something surf appropriate. First of all, throw on some sun block so you won’t burn up under the hot sun. Next if you want your hair to stay put, ABL’s Surfwax for Hair is a useful 2-in-1 product that you can use on your head and your board. Put on some board shorts, and don’t forget to wear a rash guard so you don’t chafe your skin. Now grab your board, get up and go!

L-R: Watermans Zinc Oxide Surfers Face Stick Sunblock SPF 55, $16 at ridershack.com; ABL Surfwax for Hair, $14 at abeautifullife.com; Quicksilver Men’s Coastal Short-Sleeve Rashguard, $27.97 at overtons.com; Vans Lanai Flip-Flop, $15 at swell.com; RVCA Flower Blood Boardshorts, $54 at rvca.com; McCallum Narrow Chub Sub Surfboard, $1,125 at saturdaysnyc.com

Former Digital Trends Contributor

Ann Binlot is a New York-based freelance writer who contributes to publications like The Economist, Wallpaper*, Monocle…

Fashion & Style

What you need to know about the newest INVINCIBLE x ASICS sneaker

Asics, Invincible unveil a new sneaker

side view of invincible asics sneaker

There’s no doubt that all of Asics’ designs offer a sense of retro feel in their overall look. Full of designs that pay homage to the 2000s running shoe, the brand knows how to create a chic, nostalgic sneaker with all of the modern features. Now, the brand is taking that retro-ness to another level with the help of INVINCIBLE. Along with the Taiwanese streetwear brand, Asics is reviving a classic digital reminder and transforming it into the next ‘it’ sneaker. Based on the dreaded 404 Error Message, these two brands are bringing the computer language to life in a sneaker that plays on all of the digital nostalgia. And while a “Page Not Found” message might not be your favorite find, these sneakers more than make up for that frustration.

INVINCIBLE x ASICS Gel-Nimbus 10.1 “HTTP 404”

Fashion & Style

Bremont Supermarine 500m surfs with ripple-effect dial

Ocean inspiration: Bremont's supermarine 500m features ripple-effect dial

Bremont Supermarine 500M

Bremont updates its Supermarine collection for summer 2025, introducing a new model rated for 500 meters of water resistance. The 43mm watch features a wave-patterned dial and highlights the brand’s focus on practical tool watches under CEO Davide Cerrato, moving away from its traditional pilot watch history.
The new Supermarine incorporates changes first seen in 2024, including the use of 904L steel—a metal prized for its corrosion resistance, scratch durability, and bright finish. The dial’s black surface is shaped to mimic ocean waves, while white Super-LumiNova on the hour markers glows blue in the dark for visibility. Sword-shaped hands, inspired by military designs, ensure the time is easy to read in challenging conditions.
Bremont’s partnership with Tom Bridge, a champion freestyle kite surfer, underscores the collection’s adventurous spirit. Bridge, who grew up on the UK’s south coast, gained international attention for kite surfing in Storm Ciara in 2020, with winds reaching 94 mph. His video “Light Work” showcased his skill during a difficult period for the sport, and his family’s legacy in kite racing adds to his credibility as a brand ambassador.
Functional upgrades include a larger crown for use in cold water and a flat-sided guard to prevent accidental adjustments during demanding activities. The unidirectional ceramic bezel and helium escape valve cater to professional divers, even if the latter is more of a conversation piece for most owners.
The Supermarine 500M starts at $4,700 with a rubber strap, reflecting Cerrato’s vision of Bremont as a maker of purpose-built watches. While the Terra Nova and Martin-Baker aviator models maintain ties to aviation, the Supermarine stands out as the brand’s most dedicated tool watch for the sea, rather than the air.
For more details, visit the official Bremont site: https://www.bremont.com

Fashion & Style

Breitling unveils updated Superocean Heritage with Hawaiian surf inspiration

Wave rider: Breitling's superocean heritage update celebrates hawaiian surf heritage with kelly slater

Breitling superocean sea watch

Breitling refreshes its Superocean Heritage collection for the first time since 2017, introducing updated sizes, the new B31 manufacture movement, and a limited edition created in collaboration with surfing legend Kelly Slater. This revision balances vintage 1950s style with modern elegance and pays tribute to Hawaiian surf culture through special partnerships.

The Superocean Heritage line originally launched in 1957 as Breitling’s dive watch, combining stylish design with underwater capability. Early models like the Ref. 1004 time-only and Ref. 807 chronograph featured spear and arrow hands, anodized rotating bezels, and compact proportions—appealing to those who valued both aesthetics and function.