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Tag Heuer unveils the official clock for the 2025 Formula 1 season

A new season, a new watch

By Nathan S.R Published March 12, 2025

Tag Heuer 2025 Formula 1 clock — Tag Heuer 2025 Formula 1 clock Tag Heuer / Tag Heuer

Tag Heuer welcomes the Formula 1 season, which starts on March 16th, with a high-quality clock that can handle everything that happens on Formula 1 race tracks.

There’s a high chance that Tag Heuer will debut this clock in the upcoming Australian Grand Prix. As the official Formula 1 timekeeper, Tag Heuer is now in charge of clocks in race tracks—the latest one takes things to another level.

2025 Formula 1 clock — 2025 Formula 1 clock Tag Heuer / Tag Heuer

The good thing about this new clock is that it is an upscaled version of Tag Heuer Formula 1 Ref. 371.508 diver. The model dates back to the early ’90s, when Tag Heuer was crowned the official timekeeper of Formula 1.

Tag Heuer Formula 1 Ref. 371.508 diver — Tag Heuer Formula 1 Ref. 371.508 diver Tag Heuer / Tag Heuer

While it is a clock, it aligns with the basic design of the first-generation Formula 1 watches. One of the most striking features is the red bezel that’s highlighted by a 60-minute scale. It closely resembles the ones featured on watches from the Formula 1 collection. Tag Heuer used numerals and white round indexes to mark the scale.

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Apart from the horological functions, such details also add to the whole look. On the other hand, the dial is characterized by a white hue that’s accentuated by a rather bright background light. And just above the 6 o’clock denotation, a logo reads this: Formula 1. Well, this small detail honors the partnership between the two organizations.

Hour markers also have a white hue, which looks gray under different light conditions. Since white is the perfect background for playing with multiple colors, the hour hand and minute hand have a black hue that makes the front face look interesting. While the minute hand is 46 cm long, the hour hand is 33 cm long. Tag Heuer just had a full circle moment.

Former Digital Trends Contributor

Nathan has devoted his life to collecting watches, studying horology, reviewing watches, and writing about timepieces. As a…

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