Skip to main content

Style Upgrade: Basic Outfitters Stocks Your New Favorite Essentials

basic outfitters favorite essentials 4
Image used with permission by copyright holder
If shopping in general can be a pain for some guys, shopping for basics is even more of a hassle — but not with Basic Outfitters.

The E-commerce brand is aiming to take the pain out of filling your top drawer efficiently, quickly and inexpensively. Sounds too good to be true, right? Not quite.

Basic Outfitters
Image used with permission by copyright holder

A 2015 addition to the E-commerce menswear game, Basic Outfitters launched after Michael and Laura Dweck noticed a void in the basics market — namely, a “gap between price, quality, and efficiency” when it came to great men’s underwear, tees and joggers. You know, the kind of pieces that you reach for on a casual weekend coffee run or a day working from home  — or heck, any day of the week. Helped by Laura’s background at global fashion labels like Onia and Michael’s business experience, the brand says sales have grown 15 percent month over month — and that’s likely due to the easy-to-wear essentials they stock.

Basic Outfitters
Image used with permission by copyright holder

Starting with Basic Outfitters underwear, you can snag a useful, comfortable and essential 3-pack of boxer briefs for $30 in a plethora of basic colors, stripes or small patterns — it’s an easy style upgrade in terms of comfort and quality. If you find you’re in a rush and need your basics upgraded even more quickly and easily, go with the brand’s handy Create-A-Drawer options — it’s a $120 value featuring up to 19 items (socks, joggers and undershirts).

In fact, the concept recently drew praise from ABC TV show “Shark Tank” — the program praised the comfort and quality of the products, and the utility. It’s perhaps in the style department where Basic Outfitters customers might be most impressed —- the brand’s socks range from colorful prints to solids and bold stripes, each of which should have a place in your menswear rotation this winter (and well beyond).

And even if you’re not a fan of athleisure-inspired looks, there’s something to be said for upgrading your off-duty sweatpants — Basic Outfitters joggers are subtly stylish, with a slim fit and comfortable fabric (better than baggy college sweats of old, to say the least). So, from underwear to socks …  if at first you didn’t know where to start in terms of upgrading your essentials, Basic Outfitters just might be the answer.

Editors' Recommendations

Beau Hayhoe
Beau Hayhoe is a freelance men's style writer, consultant and PR pro based in Brooklyn. Beau's menswear and gear writing has…
The new Leica ZM 11 watch brings the Leica camera aesthetic to your wrist
Leica's new watch will be available next month, just in time for holiday shopping
Leica ZM 11 watch collection

Leica, known primarily for its iconic cameras, has ventured into the realm of watchmaking, bringing the same level of precision and aesthetic mastery to your wrist. The result? The all-new Leica ZM 11, a watch that seamlessly marries the Leica camera aesthetic with horological craftsmanship.

Leica, short for Leitz Camera, is a name that resonates with photographers and enthusiasts worldwide. Their cameras are legendary, capturing some of the most iconic moments in history.
Engineered excellence
The heart of the Leica ZM 11 is its Swiss automatic movement, the Leica Calibre LA-3001. Engineered in partnership with Chronode, the Swiss movement developer, this movement is a testament to precision. The ZM 11 boasts a remarkable accuracy of -4/+6, ensuring that timekeeping is as sharp as a Leica lens. And yes, that's a level of precision that photographers and watch enthusiasts can both appreciate.

Read more
This incredible timepiece is one of our favorite new Citizen watches
The dial has a gorgeous, eye-catching design
Man wearing Citizen watch

Anticipation is a factor of time that many of us experience on a daily basis. Whether we are excited about date night or nervous about a conversation with the boss, anticipation keeps us jittery and continually looking at the time. Lucky for all of us anticipating something, Citizen watches are some of the best at making looking down at your watch in anticipation as enjoyable as it could ever be. They keep the streak going with their new release of the Attesa Hakuto-R. Fittingly enough, Attesa is an Italian word that loosely translates to anticipation.

This isn't a new launch; the Attesa is a collection reaching back to 1987 when its debut featured its new focus on titanium. While the titanium hasn't changed, this Citizen watch has picked up many of the brand's top tech. In 1995, the collection switched from solar power to Citizen's legendary eco-drive. Ten years later, it adopted GPS. This year, the 35th anniversary sees the collection combining its talents once again with HAKUTO-R.

Read more
TAG Heuer’s latest Monaco chronograph is designed to be your new nighttime watch
This chronograph watch borrows a feature from divers, field watches
TAG Heuer Monaco Chronograph Night Driver

TAG Heuer, the renowned Swiss luxury watchmaker, has unveiled its latest men's watch, the Monaco Chronograph Night Driver, which is set to redefine nighttime driving experiences. In this limited edition release, TAG Heuer captures the essence of the "Night Driver" and pays tribute to the iconic Monaco collection. It draws inspiration from the vintage Monaco's midnight blue, charcoal gray, and matte black dials while incorporating cutting-edge materials and technology.
The magic of nighttime driving
Driving at night carries a unique allure, especially when it comes to glowing watches. With distractions minimized, drivers connect intimately with their vehicles and the road. Every nuance is heightened, making the experience pure and exhilarating. As darkness descends, the importance of reliable instruments becomes paramount. The Monaco Chronograph Night Driver steps in as the ideal companion. Dashboard instruments illuminate the car's vital statistics, and the driver's chronograph assumes a central role. At night, legibility is key, ensuring that drivers can access precise information instantly. TAG Heuer's latest creation excels in this regard.

Luminescent innovation
The standout feature of the Monaco Chronograph Night Driver is its fully luminescent dial. This technical marvel utilizes Super-LumiNova to achieve exceptional luminosity, allowing the dial to remain prominently visible in the dark for up to three hours after charging. The deep gray "circle" at the center of the dial provides a strong contrast with the bright blue Super-LumiNova finish of the hands, enhancing legibility.

Read more