We usually hate running in winter, but the independent core running brand out of Boston, Tracksmith, has released a 2019 ‘No Days Off’ collection of cold-weather apparel that suddenly has us lacing up at 4am and sprinting to the icy trails. Yes, we’ve become that ridiculous Portland couple who went viral for running (and falling) in the snow.
The No Days Off line by Tracksmith is a Merino-driven collection created in collaboration with The Woolmark Company out of Australia and includes a jacket, vest, waffle base layer, mittens, socks, and a cap (for both men and women… hello, Valentine’s Day gift for her!)
More than a pile of ridiculously amazing running clothes, No Days Off is an annual bat signal cast out by Tracksmith for “consistency, moderation, and patience,” toward the “full-time, year-round commitment to the process” of running. It’s not just for beginning runners, but the core group who eat almond butter by the spoonful and worship at the ‘“Church of the Long Run” (the ritual of doing your longest run on Sunday which encourages an almost spiritual reflection).
The idea behind the campaign isn’t to be flashy or glamorous. No Days Off is about effort, and loving the pain, pleasure, and power of running.
Thanks to Woolmark’s Merino wool fibers that dominate the collection, No Day Off apparel kicks traditional running clothes’ ass in terms of being temperature regulating, moisture-wicking, quick-drying, and, best of all, super odor resistant. Seriously, you won’t have to wash these pieces for weeks at a time.
Tracksmith ran these new turtlenecks, vests, waffle layers, caps, mittens, and tube socks into the snowy tundra of sub-20 degree Vermont during a Tracksmith training camp and documented the process in an awesome video featuring runners Rafa Oliveira and Kamilah Journet. (That’s right, performance tube socks.)
Who else feels like running in the freezing cold after watching that film?
Since Tracksmith is still somewhat an underground brand, you’ll be joining the ranks of legit runners who are in on the secret. Silently flex your street cred and when someone asks about the rabbit logo just smile and outrun them.
The No Days Off (NDO) collection, made available on January 8, ranges in price between $38-$198 with a variety of running apparel staples. Each piece easily works as a cold-weather lifestyle piece as well.
What to Buy from Tracksmith’s New Winter Running Line
BTW, if you didn’t already know, here’s why you need Merino wool in your life.