Skip to main content

Milan Red is a Hypercar Boasting 1,325 Horsepower and a Heart-Rate Visualizer

Milan Automotive

You’ve heard of hypercar — high-performing luxury sports cars made in limited-quantities and designed like a piece of fine art. (Some can supposedly drive upside down.) But as rare and coveted as any hypercar is, the Milan Red makes any other look like a Toyota Camry.

Milan Red, created by MILAN Automotive out of Austria, is our warm introduction to the new generation of hypercar (aka lighter and faster than we ever thought possible). The hypercar class of luxury sports models consists only of the cream of the supercar crop, earning a seat at the pantheon of the most high-sticker, low-volume production cars ever made.

Taking its name from the famous bird of prey (and not the Italian city), the Milan Red houses 1,325 horsepower and goes from zero to 100 km/h (62 mph) in exactly 2.47 seconds. Even more astounding, the Milan Red weighs only 1,300 kg (2,866 lb), meaning the car has one horsepower per kilogram, which is just as insane as it sounds.

Limited to only 99 cars, each Milan Red will have a seven-figure price tag at around €2 million (almost $2.3 million).

“Nowadays you can drive an artistic car, a high-tech-monster, a throne on four wheels — or a car that only serves one purpose: stealing everyone the show. And this is where we come into play,” says Markus Fux, CEO of MILAN Automotive. Fux is a former race driver, making his excitement level for the speed and equipment of the Milan Red right about equivalent to unwrapping a Nintendo 360 for Christmas when you were nine.

This powerful explosion is the result of the 6.2-liter V8 Quad Turbo rear drive, operating entirely without electric support and crafted by AVL, who is a supplier of Formula One racing. PANKL Racing Systems is responsible for the exclusive SLM wheel carriers, and for the first time in the history of street-legal cars, the wishbones of the Milan Red will be manufactured wholly from carbon.

And perhaps the wildest and alluring special add-on available in the Milan Red: an interior visualization of the driver’s heartbeat. Sure, it’s technically useless in terms of driving better but it makes the ride more exciting.

Outside, the body is muscular yet smooth with a hood scoop and big back haunch over the rear wheels. The backside is gorgeously detailed while the front reminds us of the flared nostrils of a horse that is getting ready to sprint and buck your ass off. At the speed of the Milan Red, you better hope you can calm her down or at least hold on to the reins.

Jahla Seppanen
Former Digital Trends Contributor
Born and raised off-the-grid in New Mexico, Jahla Seppanen is currently a sports, fitness, spirits, and culture writer in…
2025 BMW R 1300 GS Adventure gets new engine, chassis, and accessibility
There's nothing incremental about the 2025 BMW R 1300 GS Adventure changes.
2025 BMW R 1300 GS Adventure parked on a hillside with mountains in the background.

The 2025 BMW R 1300 GS Adventure's extensive changes and updates include a new engine, restructured chassis, fresh bodywork, and updated electronics for improved safety and accessibility. The undisputed class leader, BMW Motorrad's large adventure touring motorcycle, gave its competition new challenges.
Why the 2025 BMW R 1300 GS Adventure is such a big deal

BMW Motorrad's R 1300 GS is the big dog of the dual-purpose adventure touring category. There are plenty of good, great, and even excellent large adventure bikes, but the BMW R 1300 GS models are the measure against which all others are measured. The changes for 2024, including a redesigned frame and improved steering for greater stability, were welcome, but the most recent update is more momentous.

Read more
We tried out Hennessey’s 850 horsepower Mustang, and we have thoughts
We go hands on with the H850 Dark Horse
The Hennessey H850 Mustang Front

The Ford Mustang Dark Horse is one of the most powerful vehicles the company produces and also one of the hardest to tune. With 500 horsepower coming courtesy of a naturally aspirated V8 and a stripped-down interior created with racing in mind, Ford’s premier muscle car comes ready to take on the track or drag strip. But for some people, that 500 horsepower isn’t enough, and the Dark Horse needs a bit more oomph. Luckily, there are a couple of options available, so you can get that without having to alter the Mustang yourself.

This is where John Hennessey, a man who made his name getting more out of already powerful cars, comes in. For a shade under $25,000, Hennessey will supercharge your Dark Horse, which bumps the vehicle’s horsepower up to a staggering 850. That’s more than a Ferrari Daytona SP3 or a Koenigsegg CCR. It’s 232 more than the legendary McLaren F1.

Read more
We tried GM’s Super Cruise handsfree driving tech – here’s what we think
Super Cruise is one of the more advanced self driving systems
GM Super Cruise active light wheel

While not fully autonomous, Level 2 self driving is becoming more common with many manufacturers having their own systems. GM is one of those manufacturers, and its “Super Cruise” system claims to be the most extensive one available in the United States at the moment.

Like other Level 2 systems, Super Cruise allows drivers to take their hands off the wheel on designated stretches of road and let the vehicle do its thing. As with other systems, Super Cruise will pop up a notification when you can activate it. When it's running, the top of your wheel will go green. If you see it flash red, then it's time to take control of the vehicle.

Read more