Skip to main content

Milan Red is a Hypercar Boasting 1,325 Horsepower and a Heart-Rate Visualizer

Milan Automotive

You’ve heard of hypercar — high-performing luxury sports cars made in limited-quantities and designed like a piece of fine art. (Some can supposedly drive upside down.) But as rare and coveted as any hypercar is, the Milan Red makes any other look like a Toyota Camry.

Recommended Videos

Milan Red, created by MILAN Automotive out of Austria, is our warm introduction to the new generation of hypercar (aka lighter and faster than we ever thought possible). The hypercar class of luxury sports models consists only of the cream of the supercar crop, earning a seat at the pantheon of the most high-sticker, low-volume production cars ever made.

Taking its name from the famous bird of prey (and not the Italian city), the Milan Red houses 1,325 horsepower and goes from zero to 100 km/h (62 mph) in exactly 2.47 seconds. Even more astounding, the Milan Red weighs only 1,300 kg (2,866 lb), meaning the car has one horsepower per kilogram, which is just as insane as it sounds.

Limited to only 99 cars, each Milan Red will have a seven-figure price tag at around €2 million (almost $2.3 million).

“Nowadays you can drive an artistic car, a high-tech-monster, a throne on four wheels — or a car that only serves one purpose: stealing everyone the show. And this is where we come into play,” says Markus Fux, CEO of MILAN Automotive. Fux is a former race driver, making his excitement level for the speed and equipment of the Milan Red right about equivalent to unwrapping a Nintendo 360 for Christmas when you were nine.

This powerful explosion is the result of the 6.2-liter V8 Quad Turbo rear drive, operating entirely without electric support and crafted by AVL, who is a supplier of Formula One racing. PANKL Racing Systems is responsible for the exclusive SLM wheel carriers, and for the first time in the history of street-legal cars, the wishbones of the Milan Red will be manufactured wholly from carbon.

And perhaps the wildest and alluring special add-on available in the Milan Red: an interior visualization of the driver’s heartbeat. Sure, it’s technically useless in terms of driving better but it makes the ride more exciting.

Outside, the body is muscular yet smooth with a hood scoop and big back haunch over the rear wheels. The backside is gorgeously detailed while the front reminds us of the flared nostrils of a horse that is getting ready to sprint and buck your ass off. At the speed of the Milan Red, you better hope you can calm her down or at least hold on to the reins.

Jahla Seppanen
Former Former Digital Trends Contributor, The Manual
Born and raised off-the-grid in New Mexico, Jahla Seppanen is currently a sports, fitness, spirits, and culture writer in…
New Q by Aston Martin series celebrates a decade of Aston Martin in Mexico.
Aston Martin's six new Q cars honoring Mexico
new q by aston martin series celebrates a decade of in mexico 3000 am612  ext front 3 4 ionblue

To celebrate ten years of Aston Martin in Mexico, the company is excited to introduce a special project that really highlights the region’s rich culture. Teaming up with Aston Martin Mexico City and Menchaca Studio, the ‘Q’ by Aston Martin division has created the Mex’Uk Series, featuring six unique Vantage coupes that showcase Mexico’s indigenous heritage.

Each of these cars is more than just a ride; they’re crafted to represent a different power animal from the Wixárika culture, which is known for its deep spiritual connection to nature and amazing artistic traditions. The designs on both the outside and inside capture the essence of these animals, filled with vibrant colors and meaningful details that tell a story about strength and harmony.

Read more
F1 drivers preview F1 movie in Monaco before the Monaco Grand Prix
Formula One Management gave access to F1 drivers and locations to keep the F1 film real
Lando Norris, George Russell, and Lewis Hamilton at F1 The Movie screening.

F1 drivers had a treat on Wednesday when they got to see a private screening of the new F1 movie, which will be released on June 27 in the U.S., after its international launch on June 25. The drivers, several of whom also live in Monaco, were in the principality prior to this weekend's Monaco Grand Prix.
Why the F1 movie screening was in Monaco

In addition to several F1 drivers, Monaco is home to some of the F1 team and Formula One Management (FOM) leaders. The logistics alone suggest Monaco as a convenient location for a screening, primarily for F1 personnel. Formula 1 has always been an elite motorsport, and Monaco as a city defines wealth and luxury.

Read more
The bespoke Baby Bugatti II celebrates the French carmaker’s 115 year heritage
Baby Bugatti II by Hedley Studios is a one-off celebration
the bespoke baby bugatti ii celebrates companys 115 year heritage 06 bts episode 6

Hedley Studios, which was previously known as The Little Car Company, has embarked on a heartfelt collaboration with Bugatti and Jascha Straub, the Manager of Sur Mesure and Individualisation. Together, they have created a truly special Bugatti Baby II, a one-of-a-kind piece that honors Bugatti’s rich 115-year heritage.

This elegant and captivating vehicle is a three-quarter-scale, drivable, and electrified homage to the iconic Type 35 — Ettore Bugatti’s visionary creation that remains the most successful racing car in history, celebrating its 100th anniversary last year. The Bugatti Baby II is not just a car; it's a loving tribute to an extraordinary design that has touched the hearts of automotive enthusiasts for generations.

Read more