Skip to main content
  1. Home
  2. Food & Drink

Coors Light ‘Chill Throne’ is the silliest tailgating chair ever – and it’s $750

For $750, you can bring a comfy chair to pass out in!

By
Coors Light Chill Throne
Coors Light

With the NFL season only a few days away, the time is right to stock up on tailgating necessities. We’re talking about bottled water and all the essential snacks, an easily transportable grill, a nice pair of Zubaz pants, the jersey of your favorite underrated special teams player, and a comfortable seat to sit in while you eat your weight in Buffalo wings and guzzle down pre-game tall boys. Don’t worry, though. You don’t have to make a beer-themed throne out of old thirty-rack boxes and hope that it stands up to random early-season sprinkles or spilled beers. That’s because, just in time for the long-anticipated matchup between Aaron Rodgers and Josh Allen, the folks at Coors Light are selling a majestic tailgate chair called the Chill Throne.

All about the Coors Light Chill Throne

And this is definitely better than the simple gravity chair you’ve been boasting about bringing to this year’s tailgate. This chair is more loaded with features than a seven-layer bean dip. First things first, your beer (or soda) will always stay cold thanks to an auto-chilling cup holder that is guaranteed to keep your favorite drink at a chilly 36 degrees. Who needs a novelty koozie anyway? Additionally, the seat has a built-in cooler where you can keep all your brews and suds. Did we mention there’s a can tap as well?

Recommended Videos

It’s more than just a place for your bottom to go and a cooler for your brews. Thanks to the in-seat charging station, you’ll be sure to get as many grainy pictures of the field as possible because your phone won’t die pre-game. It also comes with a speaker system to guarantee you’ll be blasting yacht rock (or whatever music you use to amp you up into a pre-game frenzy).

Related

Other features include a 360-degree turning radius, so you never need to get out of your seat to enjoy the tailgate action. Simply spin around to see where all the voices excitedly talking about your majestic chair are coming from.

And if you’re worried about those colder months, the seat is heated.

Coors Light
Coors Light

But wait, there’s more! Would you believe that it’s also a back-massager and has a footrest made of stadium turf? Well, those are two more things this chair has to offer. Finally, there’s a flag holder so you can hoist your team’s flag to show your undying allegiance to rival fans.

After all this, you might wonder about the Coors Light Chill Throne’s portability. You might assume that it weighs 500 pounds. Apparently, it’s reasonably light and easy to move around — according to Coors Light, it’s even foldable. That is, as long as you have room in your car for it.

Now that we’ve hooked you, you’re probably wondering about the price, right? If you want one, it’ll cost you $750. These rowdy recliners are available beginning September 2nd. The problem is that Coors Light is only selling eight of these beauties (and giving one away in a contest). Once they’re sold, that’s it. If this chair is in your fall tailgating plans, you better hope you’re lucky enough to get one.

Learn More

Editors' Recommendations

Topics
Christopher Osburn
Christopher Osburn
Writer
Christopher Osburn is a food and drinks writer located in the Finger Lakes Region of New York. He's been writing professional
The classic vodka cocktails you need to know how to make
Here are some simple recipes that require vodka as the star ingredient
Moscow mule cocktail with lime and mint in a copper mug

Vodka may never wear the royal crown when it comes to celebrated spirits. But that's just fine, as the relatively neutral spirit tends to do better as a mixer than a standalone drink. Granted, there are some remarkable top-shelf vodkas out there, but by and large, this spirit wants to jump in the glass with some other ingredients and play around.

Want some more reasons to appreciate vodka? Let's start with price point, as it tends to be one of the most inexpensive spirits out there. Next, let's chat about its versatility. That mild flavor can do well with just about anything (yup, even a good vodka pasta sauce). Lastly, it's a fun drink with lots of history and folklore. This is the stuff of ice bars, caviar chasers, and, in some cases, putting potatoes to work.

Read more
How to make an Old Fashioned cocktail the right way
When you're mixing up an Old Fashioned, you don't want to do it wrong
An Old Fashioned cocktail on a counter

For many bartenders and drinkers alike, the Old Fashioned holds a special place in their collective hearts. If we were ever reduced to a single cocktail on the menu — heaven forbid — we'd still do just fine if this classic whiskey drink was it. Frankly, it's a tried-and-true cocktail worthy of its legacy and colossal popularity.

Brooks Reitz is the founder of Jack Rudy Cocktail Co. He also runs Leon's Oyster Shop and Little Jack's Tavern, among others. With a classic drink like this, it can be easy to overlook the subtleties. "I think the biggest miss with most Old Fashioned recipes is not using enough bitters," Reitz said. "They are really the tie that binds the whole thing, and you really want that spice on the backend to bring everything home."

Read more
A Michelin-recognized restaurant’s guide to pairing drinks with Indian cuisine
From beer to wine to cocktails, the experts at Chola Coastal Indian Cuisine break down all the details.
bowl of Indian shrimp black background

When it comes to beverage pairings, French and Italian food holds the spotlight in America. But with its vast range of spices and variety, Indian food is also an amazing culinary landscape when it comes to drink pairing. If the idea of ice-cold lager combined with spicy shrimp baghari jhinga doesn't excite you, we don't know what will. 

For expert guidance, we spoke with Chola Coastal Indian Cuisine in New York City. Recognized in the Michelin Guide and a favorite of Martha Stewart, Chola breaks down every pairing from beer to wine to cocktails.
Beer
The shrimp baghari jhinga at Chola. Chola

Read more