Skip to main content

These grooming trends will keep you looking fresh in 2023

The best ways to look your best in 2023

Fashion is what you wear, but style is how you wear it. Anyone can buy the right clothes and grab the same thing off the rack they saw on their favorite celebrity, but the truly stylish man knows that a quality canvas can make all the difference for the final artwork. That’s why taking care of yourself over and underneath your clothing is so important. 

While it may seem like the hair, beard, and skincare basics stay largely the same every year, there are definite trends that direct us men on specific paths. From the man bun in the early 2010s to the revival of the Peaky Blinders undercut in the last five years, there are always trends and styles to keep in mind. Here are the top grooming trends of 2023. 

Fall 2016 Haircuts Bedhead, fall haircuts
Image used with permission by copyright holder

2023 hair trends

A lot goes into the choice of haircut a man gets, from his hair type to his face shape to his commitment to care. We all may want to try out Thor’s long, flowing locks, but few of us have the dedication to make it happen and the time for the maintenance that look requires. Here are three looks that are bound to be hits with men in 2023.

Close-up of Justin Timberlake
Image used with permission by copyright holder

The Princeton (or Ivy League)

The Princeton is a solid look for any man who likes understated class. It’s similar to an undercut: There is a significant difference between the length on top and the length on the sides and back. The top length should be 3–5 cm and feature a soft transition to the ears and back, which should be as short as possible.

Photo of Austin Butler
Image used with permission by copyright holder

The Elvis

The Elvis-style pompadour is not a new hairstyle, which makes sense because the king of rock and roll was rocking the look on stage back in the middle of the last century. However, thanks to Austin Butler reviving the classic look in his portrayal of the musician, it’s primed to make a comeback in 2023. While the traditional pompadour is characterized by a shorter back and sides and a perfectly quaffed front, look for 2023’s updated version to have a little less structure and a little more wild and carefree fun.

Two men with designs shaved into their hair
Image used with permission by copyright holder

The artistic flair

Men are coming out of their shells with their hair now that the last few years have allowed us to showcase who we are in new and exciting ways. More and more stylists are going through cosmetology school and focusing on straight-razor work, and they’re excited to get their hands on the canvas on the side of your head. While we don’t recommend you let them do whatever their heart desires, take this opportunity in 2023 to express yourself with a design shaved into the shorter sides and back of your hair to add that extra level of flair.

Man having his beard trimmed
G-Stock Studio / Shutterstock

2023 beard trends

Nothing says manliness quite like growing a luscious beard for all to covet. Your masculine energy will likely inspire people to ask your opinion on things like axes, flannel, or the best beers of the season. They may even ask for your help fixing their car, simply because your beard makes them think you’re the kind of man who knows man-things. Of course, just growing the old COVID beard from a lack of care or maintenance is not the vibe for 2023. Instead, here are three beards you should strive for in the new year.

Man with a beard and mustache
Image used with permission by copyright holder

Imperial beard

There are a few different definitions of what makes up an imperial beard, but the one that will grow in popularity during 2023 consists of a medium-length, trimmed beard, along with a slightly longer and more prominent mustache. Why is this beard so fetching on men? Because it gives the wearer an aura of authority. We can’t explain it, but if a man sporting this beard tells you to do something at the office, you tend just to assume he’s in charge and knows what he’s doing.

Bearded man with a sharp hairline
Image used with permission by copyright holder

Faded beard

One of the newer styles that has appeared over the last few years has been the faded beard. Distinguished by creating a separation between the beard and the hair using a vertical fade going in both directions, the look creates a top-to-bottom symmetry. Your hair and beard should be similar in length all around, while the fade should meet in the middle and mirror itself. This choice is great for men that want to elongate their heads and fight against a rounder head shape.

Akshay Kumar
Image used with permission by copyright holder

Salt and pepper

In 2023, many men will shake off the fear of growing older. They are no longer worried about showing their age. Instead, they will wear their grays with pride, knowing that the knowledge, experience, and wisdom that came with the years make them elevated versions of themselves. Not to mention, women tend to think a silver fox is, well, a fox. Sorry, beard dye companies, but your time has come and gone; the salt and pepper look is here to stay.

Helen Rose Skincare model posing and smiling.
Helen Rose Skincare

2023 skincare trends

Your skin is one of the very first things people notice about you. If your body is a book and your clothing is the book cover, your skin is the prologue. Men have learned to embrace skincare in the past couple of decades, an imperative task to continue looking good. The leathery skin of mid-century movie cowboys is no longer the way to go; instead, looking younger than your age, like Tom Cruise, Brad Pitt, and George Clooney, comes from proper skincare. Just like any other science, men’s skincare develops over time. These are 2023’s newest skincare trends for men.

Skincare items on a bathroom counter
Image used with permission by copyright holder

Quality over quantity

There are dozens and dozens of brands and products to choose from when you’re searching for the best items for your skin. However, 2023 is about quality. Clean out that shelf stacked with numerous single-purpose products and switch to brands that offer high-quality products that do multiple things. Just a cleanser and a moisturizer are good enough for most men. A new day is dawning, and your bathroom shelf and your wallet will be grateful for it.

Man applying sunscreen at the beach
Shutterstock

Body care is skincare

Your skincare doesn’t stop at your collarbone. Instead, 2023 is the time to focus on your whole body. Begin with a body wash that consists of all-natural ingredients and no perfumes or alcohols, and continue throughout the day by reapplying sunscreen when you swim or sweat, or just after several hours. Yes, sunscreen is essential even when you aren’t at the beach. If you didn’t know that in 2022, treat your body better in 2023.

Mark McKee
Mark is a full-time freelance writer and men's coach. He spent time as a style consultant and bespoke suit salesman before…
Harry Slatkin’s Dwell212 body care line promises mood-boosting skincare
New Dwell212 body care products offer innovative pricing
Dwell212 new products on black background

Harry Slatkin’s reputation in the world of fragrances is both impressive and longstanding, so it’s big news when he introduces a series of body care products that can help men improve their skincare routines. His nickname within the industry is “The Nose,” which should tell you all you need to know about his skill set.
Slatkin’s latest entry in the fragrance and skincare game is a new product line launched this month under the brand name Dwell212. The Dwell212 body care products are grouped under four different product categories: Body Lotion, Body Wash, Hand Wash and Fragrance Mist.
There are four different scents in each category, so there’s a bit to unpack here with this many individual products. The specific scents are Cucumber, Lavender, Citrus, and Petals. All four scents are designed to be used by both men and women, although the Petals scent is being marketed more for women.

The Dwell212 scents
The next level of analysis involves examining some of the specific products more closely. Citrus Body Wash, for instance, is a 16-ounce product that relies on vitamin E and shea butter to help moisturize, and to soothe and calm irritated skin.
Cucumber Body Lotion, meanwhile, is formulated to be light, invigorating, and rejuvenating. Aloe is added to enhance the benefits provided by shea butter and vitamin E.
For the Fragrance Mist category, we’ll explore the world of Lavender, which comes in 8-ounce quantities. The effective ingredients are the same, including the aforementioned aloe. This product is also touted as vegan and free of harmful skincare additives like aluminum, sulfate, phthalate, and parabens.
Lastly, let’s look at the Hand Wash category and Petals. It’s described as having a “flirty, floral bouquet,” hence the more feminine marketing approach. The effective ingredients are the same as the others, though, and some men are using the Petals products, according to the company.
One slight difference between these products and those of other skincare companies is the use of essential oils. Some manufacturers are eschewing them, but the Dwell212 website claims that they “elevate your vibe and mood throughout the day,” so mood enhancement is part of the pitch.

Read more
The latest Dr. Squatch soaps pack a powerful moisturizing punch
New moisturizing soaps from Dr. Squatch
Three new soaps from Dr. Squatch

Dr. Squatch has earned a reputation for keeping men busy when it comes to adding products to their skin care routines, and these three soaps are no exception.
In addition to packing a powerful moisturizing punch, they also represent the latest Dr. Squatch men’s skincare products as comprehensive skincare solutions, and the company has been ahead of that curve for some time.
These three soaps are lined under the Total Moisture umbrella. There’s Total Moisture Shea Butter, Total Moisture Mango Butter and Total Moisture Green Tea Butter. Intriguingly, each one offers slightly different moisturizing ingredients, so let’s take a closer look and break down which ones are in each individual soap.

Total Moisture Shea Butter

Read more
Report: Red light therapy is becoming the wellness trend for men — here’s why
U.S. men are leading the way in red light therapy use
Relaxed man lying on treatment bed during red light therapy

We all know how much guys love tech, and for plenty of good reasons. Our gadgets and devices are near and dear to our hearts and souls, and most of us will try any kind of tech once, as long as it’s safe and there are big potential benefits or rewards involved.
This is definitely the case for red light therapy products. The technology is growing quickly in leaps and bounds, and one of the most surprising stats to emerge in a recent study is that U.S. men are leading women in adopting red light therapy for their wellness routines.

By the numbers: The Global Red Light Therapy Trend Report

Read more