Skip to main content

William Grant & Sons Go Full Cowboy and Release a Fistful of Bourbon

With Tuthilltown Spirits (where Hudson Bourbon is made) already a part of the family, William Grant & Sons (who also owns an assortment of brands, including Glenfiddich, The Balvenie, Flor de Caña, and more) is adding to their American repertoire a new product: Fistful of Bourbon.

Fistful of Bourbon Neat Pour
Image used with permission by copyright holder

The name indicates exactly what you’ll find inside the bottle; Fistful of Bourbon is a blend of five straight bourbons, all of which have been aged for at least two years. The blend is bottled at 45 percent alcohol by volume.

Recommended Videos

In a statement, William Grant & Sons president and Managing director of the Americas, Jonathan Yusen, called Fistful of Bourbon a “hallmark” for the company.

“From Glenfiddich’s pioneering position in single malt Scotch to Hendrick’s leadership role in reinvigorating the gin category to Monkey Shoulder introducing blended Scotch to a new generation of whisky drinkers, William Grant & Sons has never stopped experimenting and pushing the boundaries. With over a century of award-winning whisk(e)y experience, we’re thrilled to bring our liquid expertise to something truly unique in the bourbon category,” Yusen said.

Fistful of Bourbon Front Back
Image used with permission by copyright holder

The blending was accomplished by William Grant & Sons master blender Brian Kinsman and William Grant & Sons whisk(e)y blender Kelsey McKechnie. The duo sampled straight bourbons from across the country before settling on the quintet that made it into the bottles.

The five whiskeys chosen by Kinsman and McKechnie give the bourbon five distinct flavors: balanced and sweet; green, leafy floral notes; soft spices and hints of nutmeg; buttery toffee; cinnamon and licorice.

“There’s an art and science to blending — and Fistful is a balance of both,” McKechnie said in a statement. “Our creative process combined the art of nosing along with our vision for the whiskey and the science of blending different bourbons to create a unique taste all its own. We’re excited to showcase William Grant & Sons’ long-time blending experience by bringing it to the American whiskey scene.”

Fistful of Bourbon will initially only be sold in Texas in both on- and off-premise locations. If the crazy bellringers are right, then its distribution will be expanded to other major markets, followed eventually by global distribution. It will retail for around $25.

Sam Slaughter
Sam Slaughter was the Food and Drink Editor for The Manual. Born and raised in New Jersey, he’s called the South home for…
Country singer Dierks Bentley is releasing a new, limited-release bourbon
Launched to coincide with his new album, Dierks Bentley is releasing a new whiskey
Whiskey glass

Dierks Bentley is a country music star. He also launched his own whiskey brand, ROW 94, in September 2024 in collaboration with the historic Green River Distilling Co. in Owensboro, Kentucky. Recently, the brand announced the release of a new, limited-release bourbon.
ROW 94 Broken Branches

Named for his new album, it was made in partnership with Lofted Custom Spirits at the Green River Distilling Co. It begins with a mash bill of 70% Kentucky-grown corn, 21% rye, and 9% malted and row barley. It's matured for at least five years in new, level 4 charred American oak barrels using "Branch Aging" with fire-toasted oak staves seasoned for up to twenty-four months.

Read more
Starting tomorrow: Strato Frappuccino brings cold foam and bold new textures
A reimagined version of the classic Starbucks Frappuccino
Starbucks Strato

Starting tomorrow, Starbucks lovers can try a new, reimagined version of the classic Frappuccino. The Starbucks Strato Frappuccino blended beverage features a new layered twist inspired by the Italian word Strato, which means layer. The new drink debuts tomorrow, July 8th, in three sweet flavors, each combining creamy cold foam with familiar flavors. These new drinks are for those looking for a more refined version of the classic Frappuccino, with a fresh take on familiar flavors. The new flavors include:

Brown Sugar Strato Frappuccino Blended Beverage: A blend of Frappuccino® Roast coffee, milk, and ice, layered with brown sugar-flavored cream cold foam. A blend of cinnamon is an elegant finishing touch.

Read more
Kentucky Owl’s new Batch #13 is the final masterpiece from a bourbon legend
Kentucky Owl

Popular whiskey brand Kentucky Owl recently announced the launch of its newest bourbon, Batch #13. It was blended and crafted by former Master Blender John Rhea. What makes the whiskey more unique is that it was the last bourbon blend created by the Kentucky Bourbon Hall of Fame member before his retirement.
Kentucky Owl Batch #13

Batch #13 consists of a blend of five different bourbons. There’s a mix of younger and wheated whiskeys and more mature and higher rye whiskeys. The blend is roughly between eight and nine years old.

Read more