Apollo Teams with Legendary Motorsports Outfit to Intensify Intensa Emozione

Few news wires illicit a squeal of joy from me these days. Most are drab business affairs detailing the merger of a tech startup and some gigantic automaker collaborating on a new form of toaster oven. It’s all rather dull and monotonous. However, that isn’t Apollo’s style and thank the heavens.

Instead of a joint venture in all things toasty, Apollo has teamed up with legendary motorsports outfit HWA AG for the final development of the Intensa Emozione — and, by Zeus, that should make you quiver with anticipation.

It may have been a while since you last heard the Apollo name. The company, formally known as Gumpert, was sold off some years ago and by all accounts, went dark. That, however, was by choice, as the new company was secretly building the Intensa Emozione (IE) what it termed as “the last supercar you’ll think of when the world goes autonomous and electric.”

From the start, Apollo’s mission statement for the IE has been to build a hypercar that wouldn’t have been out of place if it had raced in the glorious Le Mans GT1 Class. So far, that’s what the been working toward as a naturally aspirated 6.3-liter V-12 sits squarely behind the driver who has over 800 horsepower connected to their right foot. However, for some people without pulses and joy in their lives, there’s been a crucial piece missing in the quest for GT1 glory: a real connection with those cars. The partnership with HWA AG is that missing piece.

Apollo Intensa Emozione HWA AG Mercedes-Benz CLK GTR 3
Apollo Intensa Emozione (left) and Mercedes-Benz CLK GTR (right).

HWA AG began as an offshoot of Mercedes-Benz in the late 1990s and was responsible for the brand’s DTM race cars, as well as one very specific ride: the Mercedes-Benz CLK GTR. The CLK GTR was a GT1-spec race car that was then homologated for the road. Just 25 road cars were produced, and only a handful of race cars, but each was a monumental piece of engineering and excitement. The CLK GTR was the pinnacle of poster cars in the late 1990s and, on one occasion during the Le Mans weekend, tried to kill former F1 great Mark Webber.

HWA AG was not only responsible for both the development of the road and race cars, but partially for Apollo’s CEO Norman Choi’s love of GT1 race cars, which would then inspire him to build the IE. It seems that this partnership — which is aimed to make an iconic hypercar just like the CLK GTR — was meant to be.

The Apollo IE has been making great strides toward its full debut later in 2018 (and we can’t wait to take you behind the wheel as soon as they let us). HWA AG will assist Apollo by fine-tuning the hypercar’s calibration; focusing on safety, reliability, and thermal dynamics; and working on a “‘Race to Road’ strategy” through its continued development.

This is going to be one truly special machine.

Auto

The Gambler 500 Is the Badass Off-Road Rally You’ve Never Heard Of

Your goal: to buy a cheap, impractical vehicle and race across Oregon backroads.
Auto

Milan Red is a Hypercar Boasting 1,325 Horsepower and a Heart-Rate Visualizer

Sure, a heart-rate visualizer is technically useless in terms of driving better but it makes the ride more exciting.
Auto

Lotus Cars Will Get a Massive Cash Injection to Compete With Porsche

Despite its rich motorsport and road car history, Lotus Cars has never been much more than a niche sports car builder. That's all about to change.
Auto

5 Best Cars You Can Modify for $15,000 or Less

Thanks to a booming aftermarket, you can unleash the potential of these great, affordable cars with the right modifications.
Auto

You Can Drive Like Bandit in a Revamped Trans Am with 840 Horsepower

"Smokey and the Bandit" burnt rubber across the silver screen with 96 minutes of Burt Reynolds jumping bridges, outrunning smokeys, and looking damn cool doing it.
Auto

The 2019 Range Rover Lineup Includes Land Rover’s First-Ever Plug-In Hybrid

The Range Rover P400e will pioneer Land Rover's transition to electrically assisted powertrains.
Outdoors

Is this the Fanciest (And Most Expensive) Pedal Boat Ever?

We love a regular old pedal boat as much as the next guy, but this one takes the cake.
Auto

This Supercar-Stomping Porsche 959 Tore Up the ’80s Rally Stage — and It’s on the Auction Block

When Porsche entered the Paris-Dakar rally with this modified 959, it caused quite a stir. Now it could be yours.
Auto

Could Harley Davidson’s New Motorcycles Signal the Brand’s Rebirth?

Harley-Davidson is in financial trouble but a brand-new lineup of bikes could be the century-old company's lifeline.
Auto

Danny Thompson Just Set a Land Speed Record in a 50-Year-Old Car

The Challenger 2 is 50 years old. Danny Thompson is 69. Both are proof that somethings bet better with age.
Auto

Driving Ford’s New 2019 Mustang Bullitt and Living the McQueen Dream

Given the classic film's history with San Francisco, Ford invited us to take a ride in a Mustang that would make McQueen swoon.
Auto

Channeling Hemingway’s Last Road Trip Through the New Buick Regal Avenir

Buick was Hemingway’s vehicle of choice, and in 1947, it was a brand-new Roadmaster that Papa chose for what would be the last great journey of his life.
Auto

Ferris Bueller’s Famous Ferrari Heads to Auction (Chicka-Chickaaa)

Sorry for implanting that earworm of a melody into your head, but the faux-Ferrari from one of the best films of all time is on the auction block.
Living

Behind-the-Scenes at Van Dam Custom Boats’ Workshop and Design Studio

Every boat begins not with a model or template, but with a conversation.