Skip to main content

Lab Series Partners With a Pair of Surfers to Introduce its New Gel Skincare

If this early spring is anything to go by, hot temperatures will be here way before the official start of summer. You could be breaking out the shorts and mandals sooner than you think (unless you’re shorts guy and you’ve pretty much been wearing this outfit all winter). As you strip off the layers of clothing, you’ll also need to lighten up your grooming routine. Set aside all those heavy creams and oils and get into serums and gels. Lab Series is offering you two reasons to get into the latter now.

Introducing the weightless wonders of PRO LS All-In-One Face Cleansing Gel ($18) and PRO LS All-In-One Face Hydrating Gel ($30), with light-as-air textures that literally take the weight off your grooming routine. They also streamline it by doing the work of a multitude of products, which works well for the season when you’d probably rather be doing anything other than staying inside making yourself look pretty. They also impart upon your face a cooling sensation that is sure to be a welcome bonus when the temps take a turn for the steamy or you forget to practice safe sunning. “These gels are lightweight enough that after you clean your skin in the morning, you can apply your sunscreen on top of the gel moisturizer without it feeling like too much on the skin,” says Jodie Boland, Lab Series Ambassador and Grooming Expert.

LabSeries_Surfboard
Image used with permission by copyright holder

Start your summer time shaving routine by washing up with PRO LS All-In-One Face Cleansing Gel. It goes deep to get all the grime and residual SPF out of your pores, cleans facial hair, and sloughs off any unsightly dead skin cells. And it contains conditioning ingredients so it does all that without robbing your skin of hydration.

Recommended Videos

After you’ve cleaned up nice, slather your face with PRO LS All-In-One Face Hydrating Gel. Unlike most moisturizers, it won’t just sit there making you feel uncomfortable. It absorbs in an instant to moisturize and help maintain hydration levels without feeling sticky when you get sweaty. But on that note, oil-absorbing powders will prevent your sweaty face from looking like a grease spill.

Who knows better about what it takes to save face in the summer than surfers? So Lab Series wrangled a couple of pros—Luke Davis and Mike Reinhardt—to be the ambassadors for the brand in time for the launch. “I like the All-In-One Face Cleansing Gel because it feels really light, really fresh, and helps to clean the skin, especially when you’ve been surfing all day and exposing your skin to all of the elements,” says Davis. While it’s just the thing for après surf, when salt water and the hot sun have sapped skin of moisture, it also does the job for après pounding the pavement.

Katie Dickens
Former Digital Trends Contributor
Katie Dickens is a Manhattan-based beauty and grooming writer. She has held staff positions at Glamour, In Style, People…
Atwater’s new Smooth Target aims to provide complete beard care
Atwater's Smooth Target offers complete beard care
Atwater beard oil

Given the explosive growth of men’s beards — both literally and as a product category — many beard companies are expanding their range of offerings, pumping out everything from oils and balms to basic grooming tools like beard combs.
But Atwater is going in a different direction. The company’s new 5-in-1 beard oil, Smooth Target, is designed to be all things to all men when it comes to beard care.

Complete beard care in a single package

Read more
Iconic monsters define the latest Dr. Squatch soaps
Dr. Squatch gets monstrous for its latest soap release
Dr. Squatch Godzilla King soaps

When it comes to new soap releases and the role that marketing plays in the clean-up process, breaking down a Dr. Squatch promo is like entering a unique portal where some of the specifics take some very different twists and turns.
That’s definitely the case for this release, which features a pair of iconic monsters: Godzilla and King Kong. They’re inspired by last year’s Godzilla x Kong: The New Empire, which redefined this old-school sci fi rivalry by bringing in over $500 million at the box office.

Monsters on the loose

Read more
ALTAIA’s Woo(E)D features exotic international fragrances
ALTAIA is an Italian company with an international approach to fragrances
ALTAIA WOO(E)D men's cologne

With a product name that leans heavily into the concept of seduction, ALTAIA is taking an intriguing approach to masculinity in its latest eau de parfum release. There’s more than a little ambiguity behind the “who seduces who?” question behind the name, and the foundation fragrances are designed to enhance and deepen that mystery.
ALTAIA is an Italian company with a flair for internationally-based fragrances, so it isn’t completely surprising that the foundation here consists of a combination of Atlas cedar, Gaiac wood, and cistus. This combination is well worth exploring, so let’s go there.

Not the usual woody foundation fragrances
 
While cedar might feel familiar as a foundation ingredient in men’s fragrances, this particular version is different.  Atlas cedar is native to the Atlas mountains in Algeria and Morocco, and it’s prized for having a warm scent that also offers a hint of delicate sweetness.
Gaiac wood is equally unique. It comes from a tree native to South America, and its smoky, sweet scent blends with both its woody cousin and the leather in the next layer. It offers traces of amber, too, and in its natural form this versatile, super-hard wood is used in both tool handles and traditional medicine.
Cistus has its own special origins, too. It grows wild in the areas around the Mediterranean, and it produces labdanum, a sticky resin that’s a staple of the perfume and fragrance world. It’s often used to support wood fragrances in the base layer, so it’s not surprising to see it turn up here. Perfumers see it as both cozy and romantic, hence the appeal in a fragrance that seeks to evoke this level of romanticism.
After an early April release, WOO(E)D is now available in the US. It is available in 100 mL  quantities for $230. It’s an expensive offering, but ATLAIA is hoping it will entice younger buyers, especially, to try some of the company’s other unusual fragrances.

Read more