Modern Flannel: Horny Toad

By Austin Parker Published October 16, 2014

Whether you’re heading to a saturday afternoon wine tasting, or simply heading out for an afternoon walk with your trusty four-legged friend, Fall weather calls for a little more than the typical jeans and t-shirt you got away with this summer. Let’s be honest, aside from hipsters and lumberjacks (and maybe a few too many ski town “bros”) flannel hasn’t really been a part of most of our wardrobes for a few years. That’s about to change. After relaunching their line earlier this year, Horny Toad’s new outdoor lifestyle focused shirts are the perfect foundation for wearing around town this fall.

The cornerstone of the line is the Birddog Shirt. Featuring hollow-core polyester fibers, it has excellent warmth-to-weight ratio, and more importantly wicks moisture and dries quickly, so you can wear it directly from the office to the trail. Expect this one to be a go-to piece for a few seasons to come.

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Not everything has to be technical though (our gear addicts on staff might beg to differ). The all new Earle is 100% organic cotton tweed, favoring classic construction and design. The athletic fit compliments the throwback colorway and iconic pattern. Just don’t be surprised when this one gets stolen by your girlfriend.

Our last pick isn’t quite flannel, but the Dot Matrix Oxford is a classic working man’s shirt that belongs in your closet. The subtle texture and heavier blend make this the perfect layering piece for an outdoor evening or night at the bar. You may need to just get one in every color. Right now is perfect time to expand and update some of the tired shirts you’ve been slowly wearing out, and it’s time to look at flannel again. Horny Toad’s fall line proves that you don’t have to work in a logging camp or drink terrible beer ironically to look good in a classic flannel shirt.

Former Digital Trends Contributor

Austin Parker is a former contributor at The Manual Parker is a powder skier and sport climber and is no stranger hauling…

Fashion & Style

Jaeger-LeCoultre introduces Polaris Chronograph in signature ocean grey lacquer

Lacquer mastery: Jaeger-LeCoultre's polaris chronograph features 35-layer ocean grey dial construction

Jaeger-LeCoultre Polaris Chronograph

Jaeger-LeCoultre adds a new chronograph to its Polaris collection, featuring the brand’s Ocean Grey lacquer dial. This dial is built with impressive complexity: 35 layers of lacquer are applied by hand, with three different finishes giving it depth and character. The 42mm sports watch continues the approach the collection began in 2018, redefining what a modern, sporty, and chic timepiece can be.
The Polaris collection pays tribute to Jaeger-LeCoultre’s diving watches from the 1960s, taking their athletic spirit and translating it into a refined, contemporary design. The Ocean Grey version keeps the line’s signature elements—straight lines, curved lugs, a thin bezel, a glass box crystal, and a mix of brushed and polished surfaces. The large crown and pushers are inspired by the original 1960s model, making them practical and easy to use.
The Ocean Grey dial itself is a showcase of craftsmanship, with a central disc, a middle ring for the hour markers, and an outer ring displaying a tachymeter scale. Sunray brushing on the central disc subtly contrasts with the polished hour ring, while the gradual color shift from light to dark adds visual depth across the dial.
Creating the dial requires meticulous handwork. It starts with a clear varnish base coat, followed by four layers of color and a black layer to create the gradient. Achieving a consistent gradient across the dial’s two main sections is a challenge, and then 30 more transparent lacquer layers are added to create the final sense of depth and richness.
The chronograph’s layout is designed for clarity. A central seconds hand provides precise measurement, with a 30-minute counter at three o’clock and a running seconds subdial at nine o’clock. Circular graining adds visual texture, contrasting with the polished central disc and the textured hour ring. Orange accents highlight key indicators and add a dynamic touch to the overall look.
Inside, the automatic Caliber 761 is Jaeger-LeCoultre’s in-house chronograph movement, combining technical performance with mechanical elegance. Two barrels power the column wheel chronograph with a vertical clutch, offering a 65-hour power reserve. The movement is finely finished, with blued screws, Côtes de Genève decoration, and an open-worked rotor bearing the ‘JL’ logo.
The entire movement is designed, produced, and assembled in Jaeger-LeCoultre’s Manufactory in Switzerland’s Vallée de Joux, making it a true in-house creation. The sapphire crystal case back reveals the movement and maintains 10-bar water resistance, ready for adventure.
The watch offers versatility with two strap options: a blue-grey canvas and a textured black rubber strap. An interchangeable folding buckle system makes it easy to switch straps, allowing the watch to adapt from casual elegance to active sports use.

Fashion & Style

Bremont Supermarine 500m surfs with ripple-effect dial

Ocean inspiration: Bremont's supermarine 500m features ripple-effect dial

Bremont Supermarine 500M

Bremont updates its Supermarine collection for summer 2025, introducing a new model rated for 500 meters of water resistance. The 43mm watch features a wave-patterned dial and highlights the brand’s focus on practical tool watches under CEO Davide Cerrato, moving away from its traditional pilot watch history.
The new Supermarine incorporates changes first seen in 2024, including the use of 904L steel—a metal prized for its corrosion resistance, scratch durability, and bright finish. The dial’s black surface is shaped to mimic ocean waves, while white Super-LumiNova on the hour markers glows blue in the dark for visibility. Sword-shaped hands, inspired by military designs, ensure the time is easy to read in challenging conditions.
Bremont’s partnership with Tom Bridge, a champion freestyle kite surfer, underscores the collection’s adventurous spirit. Bridge, who grew up on the UK’s south coast, gained international attention for kite surfing in Storm Ciara in 2020, with winds reaching 94 mph. His video “Light Work” showcased his skill during a difficult period for the sport, and his family’s legacy in kite racing adds to his credibility as a brand ambassador.
Functional upgrades include a larger crown for use in cold water and a flat-sided guard to prevent accidental adjustments during demanding activities. The unidirectional ceramic bezel and helium escape valve cater to professional divers, even if the latter is more of a conversation piece for most owners.
The Supermarine 500M starts at $4,700 with a rubber strap, reflecting Cerrato’s vision of Bremont as a maker of purpose-built watches. While the Terra Nova and Martin-Baker aviator models maintain ties to aviation, the Supermarine stands out as the brand’s most dedicated tool watch for the sea, rather than the air.
For more details, visit the official Bremont site: https://www.bremont.com

Fashion & Style

Citizen teams with Marvel for Fantastic Four-inspired super titanium Zenshin

Citizen's marvel zenshin features super titanium and fantastic four inspiration

Citizen's Marvel watch

Citizen teams up with Marvel Studios for the limited edition Zenshin watch, inspired by "The Fantastic Four – First Steps." This release highlights Citizen’s expertise with Super Titanium, coming 55 years after the brand revolutionized watchmaking with the X-8 Chronometer, the first solid titanium watch. Only 1,100 pieces are available, each priced at $495. The design captures the spirit of Marvel’s First Family, blending 1960s influences with modern features.
The collaboration is rooted in the idea that superheroes can’t afford to be late—reliable timekeeping is essential gear. Citizen’s partnership with Marvel Studios is more than just branding; it’s a genuine connection that honors both watchmaking heritage and cinematic storytelling.
Super Titanium makes the Zenshin five times harder and 40 percent lighter than steel, though it remains a challenging material to work with. Citizen’s decades of titanium expertise, recently showcased in exhibitions, allow for a sophisticated use of this metal that few brands can match.
The deep blue dial features subtle references to each Fantastic Four member: Mister Fantastic, Invisible Woman, Human Torch, and The Thing are marked at 12, 3, 6, and 9 o’clock. A luminous 4 o’clock marker pays tribute to the team’s iconic number and enhances legibility during action.
Citizen’s Eco-Drive technology eliminates the need for battery changes, drawing power from any light source. This aligns with the superhero theme of limitless energy and environmental responsibility, ensuring reliable performance for any mission.
The collector’s package includes a premium display box, a double-sided coin, and a numbered card, making it more than just a watch. The Zenshin is available at citizenwatch.com, appealing to both Marvel fans and collectors seeking high-end titanium craftsmanship.
This partnership demonstrates how entertainment brands can showcase advanced watchmaking, honoring movie history through thoughtful design rather than simple co-branding. The launch coincides with rising excitement for the upcoming Fantastic Four film, cementing the Zenshin’s place in both pop culture and horological history.
At $495, the Zenshin makes Super Titanium accessible to more people, staying true to Citizen’s commitment to innovation and quality.
For more details, visit the official Citizen site: https://www.citizenwatch.com