Skip to main content

Why the Ace Hotel New Orleans had to have seersucker

When opening its newest location in New Orleans, ACE Hotel wanted to collaborate with a local brand on a signature uniform for its staff. They quickly turned to heritage menswear brand Haspel, whose had its finger on the pulse of the city since its founding in 1909.

S4
Image used with permission by copyright holder

The two creative forces came together to develop the look for the staff and landed on a twist on the classic seersucker suit, which Haspel first developed and popularized in New Orleans over one hundred years ago. The suit offers the ACE staff a contemporary look that also gives stylish nods to the past.

Recommended Videos

“Haspel is very much a part of New Orleans’ style, past and present. Haspel was a natural partner for them. I had always admired the ACE hotel and how they have brought fresh perspective to hospitality,” starts designer Sam Shipley.

“We’re known for inventing and popularizing the seersucker suit so doing a version of that for the hotel staff felt like a natural way to go.”

Related: Haspel debuts spring/summer 2016 lookbook

While the classic seersucker suit typically comes in a tailored slim fit, in either a white or light blue puckered cotton fabric, this updated spin sees Haspel playing with modern silhouettes and darker colors.

S1
Image used with permission by copyright holder

“We have a great fitting suit in the collection already, but I wanted to develop a new shape—one that felt a bit younger and more relaxed,” states Shipley.

“We ended up creating a black and navy seersucker suit with a very light jacket (almost like a shirt) and a tapered pant that has a slightly dropped crotch.”

The effect is an easy to wear outfit that can be worn as a single suit or in separates. It’s casual, yet fashion-foward, and its light construction makes it the perfect ensemble for summer.

Though the suit was designed with hotel staff in mind, ACE is also selling both the sport coat and the pleated trouser to the public through its website.

Cody Gohl
Former Digital Trends Contributor
Cody Gohl is a Brooklyn-based writer who enjoys covering a wide range of topics, including travel, fashion, literature, LGBT…
Wax London believes polos shouldn’t be boring
Get creative with your polos with Wax London
Wax London polo black floral

The men's polo is one of the staple shirts every man needs. It is something that has endured since the days of LaCoste wearing them on the tennis courts. Nowadays, it is the paramount piece for any man looking to wear a basic business casual wardrobe. Of course, that doesn't mean it has to be basic. Most men tend to opt for a solid golf polo and a pair of basic chinos, paired with a hybrid dress shoe. While that has led the polo down a path to gaining a dad shirt image, that doesn't mean it needs to stay there. Wax London is one of the leaders in making everyone, from celebrities to dads, look stylish, and they don't think a polo needs to be boring or basic. Instead, Wax London polos this season emphasize patterns, standing out, and being seen as a celebrity, even if you're just a dad.

Wearing the polo like a celebrity

Read more
Now is the perfect time to layer with UNTUCKit spring pieces
The spring collection for UNTUCKit is stocked with seasonal pieces
UNTUCKit quarter-zip

As the April showers come to a close, the May flowers will be in full bloom. While that sounds like a great time of year (unless, of course, you struggle with allergies), there is one thing that stubbornly sticks around this time of year, especially if you are north of the Mason-Dixon Line, and that is the cold snaps. The unpredictability of the spring means you are bound to have those days where you are a bit chilly in the morning and a little warm in the afternoon. The best way to combat this little problem is with the subtle art of layering. UNTUCKit is known for creating some of the most comfortable shirts of the last decade and a half, and they have released a spring collection that makes layering the simplest it's ever been.

Layering made simple

Read more
Hockerty uses AI models to showcase SS25 collection
Different models of different backgrounds creates a collection inclusive for all
Hockerty SS25 men on a car

We're living in a world of ever-evolving technology. While we look at trends from the past and see that we're pulling from yesterday to curate a stylish aesthetic, there's no doubt that technology propels us forward. Now, we were promised flying cars by 2015 in the movie Back to the Future, and we fell short of that. However, artificial intelligence is still surging forward and changing the way nearly every industry does business. Hockerty took the path of utilizing AI models to showcase their new spring and summer collection with diverse LLM models from different ages and backgrounds, ensuring it works for everyone. The Hockerty SS25 Collection is redefining classics with fabrics of the future and putting linen front and center.

Using linen to create timeless sophistication

Read more