Skip to main content
  1. Home
  2. Culture
  3. News

Fender Custom Shop Unleashes Game of Thrones Guitars

Image used with permission by copyright holder

With the final season of Game of Thrones underway, the entire TV-watching world is putting aside its differences and coming together in collective little-girl-screaming excitement to see how everyone’s favorite ultra-violent, multi-storyline fantasy saga ends. This cyclonic zeitgeist has brands in every conceivable industry releasing tie-in products. And who could blame them?

Some of these efforts are as weak as the Lord of Bones’ defense against Tormund Giantsbane. (Example A: Johnnie Walker’s rebranding of its White Walker whiskey as White Walkers whiskey.) Some are pretty good. And some are freaking awesome.

Game of Thrones Sigil Collection | Custom Shop | Fender

The new Game of Thrones Sigil Collection from Fender guitars lands squarely in that last category. Created in Fender’s “Dream Factory” Custom Shop by Master Builder Ron Thorn (whose name would blend quite nicely into GoT’s labyrinthine roll call), the collection includes three deluxe electric guitars, each embodying one of the great houses of Westeros (and the key players in the eponymous game).

Recommended Videos

Buy at Fender Custom Shop

The Stark Telecaster features a body of weathered ash surrounded by inlaid sterling silver purfling (i.e., decorative edging). The Stark emblem, the Direwolf, is emblazoned behind the bridge, with a smaller Direwolf sigil at the first fret. Featuring hand-wound ‘50/’51 Blackguard single-coil pickups, a “Medium C”-shaped maple neck, a 9.5”-radius ebony fingerboard with 6150 fretwire, and a nickel silver pickguard as well as control plate with hand-engraved knobs, this GoT Telecaster can howl the blues or slash through a sick run while offering a smooth, modern playing feel.

Priced at $25,000, this guitar comes in a custom leather and faux wolf fur-lined hardshell case with matching strap and Certificate of Authenticity.

Buy at Fender Custom Shop

Buy at Fender Custom Shop

The House Lannister Jaguar dazzles with a 24k gold leaf finish over a lightweight alder body and features heraldic carvings that wind all over the front, back, and headstock. The vintage-style Jaguar wiring, tremolo tailpiece and bridge are souped up with a gold-plated control plate as well as twin hand-wound fat ‘50s single-coil Stratocaster pickups for a rich, refined tone. Engraved brass dot position markers along the neck lead to an elegant lion sigil at the first fret; the 12th fret features two throne “O” inlays carved from coral.

Priced at $30,000, it comes in a custom gold Tolex and crushed velvet-lined hardshell case with matching strap and Certificate of Authenticity.

Buy at Fender Custom Shop

Buy at Fender Custom Shop

Yes, those are dragon scales you see on this guitar body. Carved out of lightweight alder and finished with a unique satin “Dragonglass Black” paint, this smoke-hued Strat breathes fire with three hand-wound “Texas Special” single-coil Stratocaster pickups. The hand-cut sterling silver position markers end with an elegant dragon sigil at the first fret, while an exquisite hand-tooled and stained leather pickguard bears a three-headed dragon sigil. Black hardware, five-way switching, custom modern wiring, and vintage-style six-screw synchronized tremolo with bent-steel saddles make it a bona fide shredding machine.

Priced at $35,000, it comes in a custom reptilian embossed leather hardshell case with matching strap and Certificate of Authenticity.

Buy at Fender Custom Shop

We always thought there was something familiar about those Game of Thrones costumes — the hardware, the fur, the high shoulders, the big jackboots — and now we know why. They look a whole, whole lot like the wardrobe of a death metal band. Put these axes in the hands of Jon Snow, Jaime Lannister, and Arya Stark, give the Mountain a double-necked bass and Cersei a mic and a tambourine, and you’d have a stadium rock concert for the ages.

Born from a two-year collaboration with GoT creator and avid guitarist D.B. Weiss, each guitar from the Fender Game of Thrones Sigil Collection is built to order in the Fender Dream Factory.

Chelsea Batten
Former Former Digital Trends Contributor, The Manual
Chelsea Batten is a writer, photographer, and Kerouac groupie. One of the original digital nomads, she was seduced from life… Read Full Bio
Topgolf brings back John Daly to continue to “disrupt” the game
john daly

To the uninitiated, golf can feel like a stuffy game. There is a dress code, there is an etiquette, and you even have to be quiet. At a sporting event. For those of us who love golf (don’t get me wrong, I am a huge fan but believe it is called golf because the other four-letter words are taken), we recognize golf isn’t stuffy as much as it is steeped in tradition. But there has always been one man who shirked the shackles of the tradition and disrupted the game of golf with one of the most immaculate vibes in the sport, John Daly. With his drinking, smoking, wild pants, wilder mouth, and general who-gives-a-sh*t nature, he was everything golf wanted to keep out. Now, the game embraces him and his vibe, and Topgolf brought him in to continue the disruption.

I love the vibe at Topgolf. It’s a place where you can smash a golf ball, listen to music, have a drink, and enjoy yourself with friends and family. That’s my kind of golf. – John Daly

Read more
Cigar Lounge Spotlight: The Carnegie Club takes you back to Rat Pack days
Couch, Furniture, Body Part

Three blocks south of Central Park, before you find yourself lost in the hectic environment of Times Square, is a cigar lounge tucked back away from the hustle and bustle. It almost feels like a secret. A place only those in the know are privy to. Of course, if that is the intention, then lovers of this establishment will be coming for me in no time with their pitchforks. I am talking about The Carnegie Club—a cigar lounge sitting on 56th Street between 6th and 7th Avenue. From the moment you walk in, it doesn’t feel like a normal, run-of-the-mill bar. No, this has a New York feel, but a specific kind of New York feel. One that harkens back to the days of Frank Sinatra, Dean Martin, and Sammy Davis Jr. This feels like the Rat Pack days.

The space

Read more
Isaac Rouse is our new James Bond…it’s not what you think
Young James Bond

We’re all out here waiting on pins and needles to see who will take on the iconic role of James Bond in Amazon’s newest movie series. All the while, 2026 is just dropping Bond project after Bond project to whet our appetites. From 007: First Light dropping for the gamers in the franchise, to King Zero by Charlie Higson and All In by Dan Jones hitting the bookshelves, to yet another project you get to sink your teeth into, Young Bond: SilverFin.

If the last one sounds familiar to you, then you are a fan of Bond on the page as much as on the screen. First published in 2005, SilverFin follows a young James Bond long before he is recruited by the 00 program. Also written by Charlie Higson, this release is a full cast audio drama set to invade yet another part of your life. And young Isaac Rouse is set to voice our favorite future Bond. And there are a few fun Bond historical connections among the cast as well.

Read more