Skip to main content

Bearded Oregon Creates Scents Inspired by the State’s Major Cities

As much as the state of Oregon is known for natural beauty, great food, and obscene donuts, there are also a lot of guys walking around with beards.

And not just beards, but well-formed, bushy bundles of facial hair designated for greatness.

Bearded Oregon
Image used with permission by copyright holder

Social media entrepreneur Aaron Naden dove in fuzz first when he took over the Bearded Oregon Instagram account last year. He found himself at the helm of the chapter’s annual Beard Battle this past January.

Recommended Videos

“We offered beard oil prizing to the winner that kept getting delayed and delayed, so I thought: ‘Why can’t I create my own products?’” he says.

Bearded Oregon
Image used with permission by copyright holder

After some research and development, he founded Bearded Oregon, launching several scents named after (and smelling like) various cities around the state.

Naden says he didn’t want to focus so much on manliness, like other products on the market, but rather the individual sources and ingredients that make “The Beaver State” such a robust destination.

He started with four cities: Portland, Bend, Salem, and Grants Pass – each offering a different perspective of life in Oregon.

Portland’s oil is scented with tea leaves from city institution Tea Chai Té (although they’re not named as an official partner). Bend’s is made with local pale ale, Grants Pass’ with coffee grounds & coconut, and Salem’s with local Pinot Noir.

Bearded Oregon
Image used with permission by copyright holder

The company had a great holiday season, selling at a few maker shows and even releasing a limited run version using pumpkin from Corvallis (home to Oregon State University and some of the Valley’s best produce).

“Guys were picking it up, but ladies were buying it too as gifts for their guys,” he noted.

Although Naden hasn’t made Bearded Oregon his full-time career yet, he is working on two new scents slated for release later this year. He’ll pay homage to Hermiston’s famous watermelons with a similar scent infused with mint. Additionally, he’s working on a root beer scent that he thinks will appeal to California buyers who have made the move north.

Bearded Oregon products are available up and down the I-5 corridor in Oregon, but if you’re outside the state, they’re also available at their website.

Geoff Nudelman
Former Digital Trends Contributor
Geoff is a former contributor to The Manual. He's a native Oregonian who’s always up for a good challenge and a great hike…
Acqua di Parma releases the ultimate men’s fragrance for the summer
Acqua di Parma releases new Italian reserve collection
dark blue acqua di parma bottle in front of colorful background

Even if you aren’t planning to jet off to Capri or Amalfi, there’s still another way you can add some Italian summer flair to the season. For Acqua di Parma, invoking Italian scents is an everyday act, but their newest fragrance collection takes this to another level. Playing off three familiar fragrances, the brand has enriched the scents to unveil its new Blu Mediterranea La Riserva collection. Released in a decadent dark blue shade, this collection stands out from the brand’s traditional lineup with a subtle tone switch. The perfect unisex fragrances for the season, Acqua di Parma transports everyone to the Italian coast with plenty of style. 

Exploring Italy with Acqua di Parma’s Blu Mediterranea La Riserva

Read more
How to trim a beard the right way — from stubble to full-on lumberjack
Choose the right beard, get the right tools, and master these techniques for a great look
Beard trimming

At first glance, how to trim a beard seems like an easy problem to solve. I have first-hand experience with this, as my beard grew out evenly when I decided to sprout one. Even better, it came in with a reddish color that complemented my long face and Scotch-Irish ancestry on my father’s side. The basic color and uniformity made it easy to overlook the inevitable mistakes I made, so the toughest task was reminding myself to trim every other day. Otherwise, I would grow a small beard forest that was tough to handle.
For many men, though, it’s not so simple. That’s especially true for beard novices and for those men whose beards serve up some surprises. When that happens, trimming becomes a tougher task, so a brief tactical review is a solid idea.

Choose the right beard type, then get a trimmer

Read more
These unusual men’s colognes are inspired by your favorite food
Man spraying on cologne

For many men, the quest to find the ultimate personalized fragrance is unending. They know all about colognes, expensive and otherwise. They also go into this project with boundless curiosity, well aware of how much they’ll benefit from getting it right with the best men's colognes, both personally and professionally.
In addition, they’re often actively involved in exploring food-based colognes and scents. This can open up a whole new world of personalized fragrances, so it’s well worth taking a closer look to see what works and how far you might want to go in your explorations.

Spices are a staple in the world of scents

Read more