Feel Good Friday: Ruffwear x Best Friends Animal Society

Dog Jogging
While everyone knows we love our booze and BBQ, we also love our dogs. We aren’t much for lap dogs. Our dogs, like us, like to hike, run, swim and explore. That is why we are also big fans of Ruffwear Performance Dog Gear. Based in Bend, Oregon the company makes durable life jackets, dog packs, beds, bowls and travel gear for our little buds.

This month, Ruffwear announced a two-year partnership, including financial and in- kind product, as well as adoption promotions, with Best Friends Animal Society, the only national animal welfare organization dedicated exclusively to ending the killing of dogs and cats in America’s shelters.

feel good friday ruffwear x best friends animal society

Ruffwear chose Best Friends Animal Society because of its leadership in the no kill movement. The organization runs the nation’s largest no-kill companion animal sanctuary, as well as lifesaving programs in partnership with rescue groups and shelters across the country. Since its’ founding in 1984, Best Friends has helped reduce the number of animals killed in American shelters from 17 million per year to about 4 million.

Over the course of the partnership, Ruffwear will contribute $50,000 in financial support to cover adoption and travel fees for dogs adopted from Best Friends’ sanctuary in Kanab, Utah, to their new homes anywhere in the US (travel covered to the closest major airport). An additional $64,000 in in-kind product will ensure each adopted dog will go to his/her forever home with a new Ruffwear Hoopie Collar and Flat Out Leash.

feel good friday ruffwear x best friends animal society

“We are grateful to our partners at Ruffwear for helping more dogs get into forever homes,” said Eric Rayvid, public relations director, Best Friends Animal Society. “We all need to do our part to find a home for every dog we can and we’re thrilled that our partners at Ruffwear are helping to Save Them All.”

“Raising awareness of and promoting dog adoption is a natural fit for Ruffwear,” said Will Blount, Ruffwear president. “The companionship, excitement, and curiosity of dogs make for the perfect trail mates as we venture into the outdoors. In partnering with Best Friends, we are excited to introduce Ruffwear fans to the active, adoptable dogs at the Best Friends Sanctuary in Southern Utah. We are proud to join forces with such an incredible organization and feel that through our partnership, we can truly make an impact for many dogs and their future human companions for a lifetime of adventures.”

feel good friday ruffwear x best friends animal society

Just to make you choke up at your desk, Ruffwear made this video to remind us how special it is to adopt a dog and give them a forever home. And don’t forget, Fathers’ Day is around the corner. Maybe Pops needs a new companion?

Food & Drink

Beers, Shots, and Friends: Why Everyone Needs a Dive Bar in Their Life

Dive bars attend to every type of consumer and bring people together in weird ways. Are they perfect? Sweet Jesus, no, but that is also part of their charm.
Food & Drink

Grappa 101: A Crash Course on the Italian Pomace Brandy

We chatted with Feroce sommelier and beverage director Pietro Caldarelli to learn more about the robust Italian digestivo.
Fashion & Style

8 Pride-Inspired Shoes that are Actually Giving Back to the LGBTQ+ Community

We’ve rounded up some of our favorite shoe companies that have Pride-themed kicks and boots with charitable components that support causes that impact the LGBTQ+ community.
Fashion & Style

The Tailored Clothing Trend Is Back and You’re Going to Want These Picks

It's time to get back to what we all love, tailored clothing. Check out our picks for how best to embrace the return of the trend.
Culture

25 Vinyl Albums Every Man Should Own

Your vinyl selection may vary depending on what kind of man you are, but there are some works of art that deserve to be in everyone's collection.
Culture

How Essential Polyamory Tools Can Apply to Monogamous Life

Relationships have the same foundations, whether platonic, familial, or romantic. Here are some tools you should add to your emotional kit.
Culture

7 Expert Karaoke Tips to Make You a Superstar

Whether you’ve sung a few times or are completely new to the game, heed this advice to become a karaoke pro in no time.
Culture

The Biggest Pride Parties, Parades, and Celebrations Around the Country

Whether you're part of the community or an ally, there's a place for everyone at these Pride celebrations.
Culture

Rock Out While You Work Out with Under Armour’s The Rock Earbuds

Dwayne “The Rock” Johnson, Under Armour, and JBL worked together on these earbuds, designed specifically to handle both trips to the gym and laps around the track.
Culture

The Best Documentaries on Netflix Right Now

These docs are entertaining, but also edifying. For your convenience, we’ve broken them up into categories.
Culture

10 Best Crime Documentaries on Netflix Right Now

If you're like the rest of the country, you're probably obsessed with true crime right now. Here are the best documentaries to get your fix.
Culture

17 Best Action Movies on Netflix Right Now

You know what really gets our blood pumping? A great action flick. Fight scenes, chase scenes, race scenes — all the hallmarks of a cinematic adrenaline rush.
Culture

How to Smoke a Pipe Like You Know What You’re Doing

For those who wish to experience the art form of pipe smoking, possibly with a perfectly paired cocktail like an Old Fashioned, we’ve made a basic tobacco-smoking guide to help you along in your journey.
Culture

Why You Should be Actively Stretching for a Better Workout

Do you want to see better gains in your fitness routine? "Every strength movement should be complemented with a counter stretch."