Grooming Guru: Founder of Context Skincare David Arbuthnot

David Arbuthnot context
While basic has come to be a kind of epithet for a women clad in athleisure wear, wrist encircled with a chunky Michael Kors watch and feet cocooned in Uggs, the original meaning is something to be embraced. In a world struggling between conspicuous consumerism and Marie Kondo hell, basic is the happy medium that is Context Skincare. Founder David Arbuthnot wanted to strip down the oft-confusing routine to just the essential steps, put it in the cleanest of packaging, and market it to both sexes. Oh, and the formulas are a natural mix of botanicals, herbal extracts, and natural scents that work to fight aging and free radicals. Former fashion executive, now skincare expert Arbuthnot explains why less is more.

Context-range

What was your first experience with skincare or grooming? What was the first grooming product you owned?

The first and my favorite cologne I used in high school was Eau Sauvage by Dior. Ironically, I later worked at Dior for six years and the scent was an inspiration for the natural tangerine oil scent we use in our Hydrating Toner and Intensive Daily Moisturizer.

What did your previous career teach you about skincare? 

I learned people are very passionate and loyal to brands they love. Working in the luxury business teaches you the importance of quality in all aspects of your business, from the ingredients to the packaging to the marketing. The products and the brand message to the consumer need to be clear and always stay on track.

How did your own routine influence the line?

CONTEXT reflects my minimal lifestyle aesthetic. I don’t want hundreds of items in my medicine cabinet.  I focus on a simple routine of cleansing, toning and moisturizing. Keeping my skin hydrated and protected is important to me. We plan to add more targeted targeted face and body treatments to our line but basic essential products are our core business.
Context-1

What steps do guys usually skip that are actually super important?

I think most guys skip properly cleansing and exfoliating. Our Micro-Derm Regenerator is a two-in-one cleanser/exfoliator you can use in the shower. I use it everyday! Also, our Hydrating Toner is great to use as an after-shave product before you moisturize. It contains Witch Hazel, Green Tea and Algae Extracts, which will soothe, hydrate and refresh your skin after your shave.

What mistakes do guy make in their skincare routine? 

Men should be regularly using products that contain antioxidants to protect their skin from free radical damage. Men might also skip using a moisturizer, which contains broad spectrum SPF. It’s important to avoid those dangerous and harmful UV rays. CONTEXT products provide powerful antioxidant benefits and SPF protection.

Context-2

As this is a unisex line, what skincare issues do men and women share?

Men and Women both need to properly clean, hydrate, and protect their skin. We think the skin care business doesn’t need to be as segmented as it is today.

If you had to pick a favorite product from the line, which one would it be?

Well, thankfully I’m a big fan of all our products! But our Oil-Free Moisturizer with SPF 15 has been very popular especially with our male customers. I think both of our Cleansers are fantastic. They really allowed me to see the benefits of cleansing and exfoliating. Our Restorative Night Cream is a must-have luxury product.

Grooming

Dollar Shave Club is Getting into the Fragrance Field with New Line of Blueprint Cologne

The Dollar Shave Club doesn't just want you to look good — it wants you to smell good too.
Travel

Sprint Through Airport Security with These TSA-Approved Men’s Travel Kits

Don't board your next flight without these travel sized grooming kits. You'll thank us after that red-eye.
Grooming

Give Your Mustache a Twirl with these Best Mustache Waxes

Take control of that thing, man. Every mustache needs mustache wax to reach its full potential.
Grooming

5 Rules to Follow and Become Your Best Bearded Self This No-Shave November

Here’s some sage pieces of advice and a few product suggestions to take you from clean-cut to boldly bushy.
Grooming

Hair Loss Treatments for Guys Who Want to Keep Their Thinning Hair

Losing your hair sucks. Between genetic predisposition for male pattern baldness and other outside factors, what's a dude to do?
Grooming

What Is Movember: Why You Should Grow Your Mustache for a Good Cause

The goal of Movember isn’t to conserve razors. It’s to make a difference by raising awareness and funds for prostate cancer, testicular cancer, mental health, and suicide prevention.
Grooming

These Gyms Have the Best Grooming Products and Amenities

A good gym will have enough great grooming goods to relieve you of a kettlebell’s worth of product from your gym bag.
Grooming

Dry Scalp? Try the Best Dandruff Shampoo for Men and Eliminate White Flakes

Getting rid of dandruff isn't easy, but the first step is finding the best dandruff shampoo that suits you and your scalp.
Grooming

8 Best Beard Grooming Kits for the Modern Beardsman

You can fix all of your beard problems with just one purchase.
Grooming

How to Maintain Your Silver Fox Looks and Own Your Age

Don’t freak out if the premature (or right on time) gray is setting in. Just follow these tips to make your platinum years your best ever. 
Grooming

Best Men’s Body Wash and Bar Soaps for Ultimate Hydration

With hydrating body washes and bar soaps, you can skip the after-shower lotion routine.
Grooming

Attractive at Any Age: Skincare for Men in Their 20s, 30s, 40s, and Beyond

Age gracefully from beautiful boy to handsome silver fox with the best skincare for men at any age.
Grooming

Never Neglect Your Nethers Again with Ballsy’s Line of Ball Care Products

Hygiene is undoubtedly important, but the proper cleansing routine for your undercarriage is even more crucial.
Culture

The Best Gifts for Men Who Have Everything

It’s hard enough to buy the right gift for any person in your life, but it’s especially challenging to find that special thing for the guy who seems to have it all.