Grooming Guru: David Frossard of Liquides Imaginaires and Frapin Fragrances

grooming guru david frossard of liquides imaginaires and frapin fragrances davidfrossard
When you picture a perfumer, a heavily inked, bearded dude who spends his free time getting into fighting shape, literally, doing Muay Thai is probably not who comes to mind. But David Frossard is nothing if not defying expectations. The Parisian is a man of many passions and perfume is one of them. Along with Philippe de Meo, Frossard founded niche perfumery, Liquides Imaginaires and he also lends his prodigious talents to the storied fragrance house Frapin. Here the olfactive master answers queries about what smells inspire him, his grooming must-haves, and why he consciously chose to go the hirsute route.

What was the first fragrance you ever wore?

My first fragrance was Pour Monsieur de Chanel, which was my grandfather’s perfume—a very chic Chypre. I still love this fragrance because it reminds me of him. It’s very elegant.

What is your earliest scent memory?

I remember the smell of the Corsican shore, where I traveled to each summer as a child.

What are your favorite smells and why?

That mixture of salt, sand and bushes—a very typical olfactive mix.

When coming up with fragrance ideas, what are you inspired by? 

When I begin working on a fragrance, my first source of inspiration is the story I want to tell. Our fragrances are very figurative…like books they are telling a tale and creating a sense of mystery.

Liquides Imaginaries Eau de Parfums, $210 each, barneys.com
Liquides Imaginaries Eau de Parfums, $210 each, barneys.com

Which destinations have inspired you the most?

All destinations have their own olfactive print—even cities like New York and Paris, but I would say Africa. With the intensity of the heat in Africa, the smells are very concentrated. That is where I discovered that a strong smell can also be magical.

Which one of your fragrances is the most meaningful to you?

L’humaniste from Frapin. It’s a fresh but very stylish fragrance…simple yet very elegant, which is a difficult combination to achieve.

Lhumaniste

Besides applying scent, what else does your grooming regimen entail?

I use some David Mallett Salt Spray in my hair. David is the best hairdresser. He’s Australian and based in Paris.

What’s always in your dopp kit?

I have something to clean my glasses, which are a very important part of my style. I tend to choose styles that are more cool or intellectual looking. And I use the beard balm from David Mallett and all of the miracle products from Skeen.

How long have you had a beard?

I started my own business at 32. I needed to look older at that time to be trusted by my partners.

Grooming

Giveaway: Maintain Your Manliness with Hudson Made Grooming Products

We partnered with Hudson Made to giveaway some of the finest grooming products this side of the Mississippi.
Grooming

The Best Beard Oils Reviewed for the Modern Man

Dry and itchy beard? Get yourself one of the best beard oils. Your whiskers will welcome it.
Travel

What to Do in Mexico City: 33 Best Restaurants, Bars, Shops, and Destinations

CDMX is a vibrant metropolis filled with some of the best museums, eateries, and hotels in the world.
Culture

Reflections on Running 40 Kilometers Through the Swiss and French Alps

"When you are running on a mountain ... there is the link of mountain values. There is solidarity. You see someone on the path, you make sure they are OK."
Grooming

The Best Shaving Creams for the Closest Shave Possible

The best shaving cream will leave your skin feeling smooth, hydrated, and (dare we say) pampered.
Grooming

The Best Aftershave Balms to Soothe Your Irritated Skin

Finding your personal aftershave balm is definitely a worthwhile process.
Grooming

Lose the Liquid with the Best-Smelling Solid Colognes

Rub a finger into the pot, dab some of the cologne on pulse points (like the wrist and neck), and enjoy
Grooming

The Best Natural Deodorants for Men That Actually Work

That long list of chemicals on the back of your deodorant freaking you out a little bit? Try one of these and sweat a little easier.
Grooming

The Best Beard Trimmers to Tame Your Wild Whiskers

To help you find the right tool for your facial hair, we put together this list of the best beard trimmers.
Grooming

Aesop’s New Mouthcare Duo Keeps Your Teeth Healthy with Effective and Tasty Formulas

By combining effective essential oils with mouthwatering taste, this duo has everything to keep your grill clean and pristine No B.S. — just pure oral hygiene.
Grooming

The Ultimate Guide on How to Shape a Beard

Whip your whiskers into shape with these at-home tips.
Grooming

The Best Body Lotions for Men to Soften Your Rough Exterior

We have some good news for all you dry guys: We've found some body lotions that actually hydrate our skin and don't leave us feeling like we're coated in butter.
Grooming

The Best Men’s Colognes for Fall: Get the Scent of the Season

Without further adieu, let’s find a scent for you.
Grooming

Activated Charcoal: It Does Your Body, Teeth, and Closet Good

Charcoal kicks ass at dislodging grime and other nastiness, which is why it has become the ingredient du jour in everything from toothbrushes to clothing.