United by a shared passion for design, SMEG has teamed up with legendary automaker Porsche to launch a new collection of stylish kitchen gear—just in time for the holidays. Blending Porsche’s motorsport heritage and SMEG’s design legacy, these two brands have crafted a collection of kitchen appliances that speak to both auto enthusiasts and design lovers. Both brands, which are committed to innovation, precision, and timeless aesthetics, are excited about this collab, which is inspired by the legendary Porsche 917 KH. This new drop includes two feature collections.
917 Salzburg Red
The limited-edition 917 Salzburg Red Collection features only 1,970 limited-edition pieces, including a Salzburg Red SMEG fridge and coffee machine, each of which is individually numbered to honor Porsche’s first overall win of the 24h of Le Mans. The fridge is fully customized with Porsche 917 KH Salzburg elements, such as the 917 Salzburg Red color and the iconic Porsche stripe, which runs across the door and both sides of the refrigerator.
The automatic coffee machine with a steam wand has a 917 Salzburg Red body with the historic starting number 23 and Porsche lettering displayed on the side — a nod to the historic race car.
Carrara White Metallic and Shade Green Metallic
The collection also extends to two exclusive ranges finished in Carrara White and Shade Green — distinctive Porsche hues interpreted through the lens of Italian design. This collection includes a curated suite of SMEG’s most beloved appliances, refined with signature Porsche design accents. The collection includes a retro-style 2-slice toaster, a 7-cup electric kettle, and a retro-style blender.
The Porsche x SMEG collection is available now exclusively through SMEG flagship stores and authorized dealers worldwide, Porsche Design Shops, and selected Porsche Centers, including both brands’ official online platforms and select design and concept stores.
