Skip to main content

Renzell is the Restaurant Review System You Should Know (and Use)

Renzell Frasca---Food
Image used with permission by copyright holder
The Internet basically handed everyone a megaphone and said “Go forth and give your opinion on literally everything!” In some ways, that’s awesome. In other ways, it can crowd and confuse things, like restaurant reviews. Renzell is a new data-driven rating system that carefully curates and weights wide-ranging, informed opinions into unbiased information to give you the best dining experience possible.

It’s perfectly natural to turn to reviews to help find the best restaurants, but with some websites it’s not always clear who is doing the rating. Some sites encourage people to review the reviews, creating an environment where people may choose to write outlandish things, exaggerate, or excoriate a restaurant or meal simply to be better ranked personally. The truth is, everyone may be entitled to an opinion, but not all opinions are created equal.

Experience-at-The-Bellwether-1-22-17
Image used with permission by copyright holder

Renzell eliminates these problems. It’s the brainchild of tech genius Bo Peabody and a media executive-slash-entrepreneur named Jacob Lewis. They’ve created a member-based rating system that employs a highly sophisticated algorithm to objectively score restaurants based on detailed feedback. Instead of giving a place a three stars (which means what? One man’s three star meal is another man’s five star), because the server didn’t smile quite enough despite the food being phenomenal, Renzell asks for feedback on the entire experience. Eight categories are used to capture the full event: design, hospitality, food, service, value, vibe, cocktails, wine, beer, and sake.

Here’s how it works: members of Renzell will take the survey after the meal and the proprietary algorithm will use those millions of weighted data points to find trends and preferences. Each restaurant will receive an overall ranking on a 100-point scale in addition to individual scores for each of the eight categories. They’re also then ranked among restaurants in the same city. To ensure they’re getting and using the best data possible, Renzell employs KPMG, one of the powerhouses of auditing, to make sure they’re doing everything right. With Renzell, reviews are about as unbiased as a collection of opinions will ever be.

Renzell-Website---Homepage
Image used with permission by copyright holder

It’s competitive to even be considered to be reviewed by Renzell members. A potential listing must be over a year old and is subject to 32 characteristics to see if they even make the cut. But anyone can be a member, though they do some vetting to make sure survey takers have no ties to the restaurant or restaurant media. There are also a number of benefits to being a member of Renzell in addition to knowing all the best places to go. Five levels of membership, based on points you earn for taking surveys, offer a wide variety of perks: everything from three rides in Lyft from the restaurant, to gift bags, to attending the Renzell awards ceremony.

Currently, Renzell is in 11 cities: Los Angeles, San Francisco, Seattle, Denver, Dallas, Chicago, Boston, Atlanta, Philadelphia, Washington, DC, and New York. Don’t see your city on there? Not to worry– they’re ever expanding, adding new cities every year. They’ve released a taste of their official rankings for 2018, showcasing places like The Lawrence in Atlanta (95.62/100), Grace in Chicago (95.10/100), Momofuku Ko in New York (93.63/100), Maude in Los Angeles (95.96/100), and minibar in DC (96.45/100). They’re highlighting some really exciting new places.

Renzell is a review system for and by people who are passionate about food and a great experience. Not someone trying to out yell all the other megaphones.

Elizabeth Dahl
Elizabeth Dahl is a southern girl in the heart of Los Angeles who lived far too long before learning what an incredible food…
This is how to make the perfect dirty martini
Making a flavorful dirty martini is surprisingly easy
Dirty Martini

In the pantheon of classic cocktails, there are few more beloved than the Martini. Sure, the Old Fashioned, Margarita, and Manhattan get a lot of love, but only the Martini is the fictional secret agent James Bond’s favorite cocktail.

Although he preferred his shaken, most bartenders will tell you that to make a Martini is better when stirred. The classic Martini is made with gin, vermouth, and an olive or lemon peel garnish. Some drinkers mistakenly believe the cocktail is made with vodka, but that would technically make it a “Vodka Martini” as opposed to a classic Martini.
A murky history

Read more
Upgrade your next barbecue with elk, the healthy red meat you should be eating
First Light Farms is raising high-quality pasture-raised elk deliverable to your front door.
cooked elk with cup

First Light Farms elk backstrap. Marilynne Bell / First Light Farms

If you're looking for a red meat alternative to beef that's delicious and packed with nutrients like Omega-3 fatty acids, protein-packed elk might be the answer. A great place to get pasture-raised elk delivered is First Light Farms. This New Zealand-based company raises 100% grass-fed wagyu, venison, and, most recently, elk, all deliverable to your front door. First Light Farms sent us several of their items to try, and we interviewed them to learn all about this must-try red meat.

Read more
These are the wine regions in jeopardy due to climate change, study says
How climate change is affecting the wine world
A vineyard in the Russian River Valley between Guerneville and Healdsburg, California.

Photo by Andrew Davey Photo by Andrew Davey / Andrew Davey

Climate change is altering every aspect of the world we live in, and that's especially the case for agriculture. The wine industry continues to adapt, from making English sparkling wine to treating smoke impact from increased wildfires.

Read more