Founded in 2017, Misunderstood Brands is well-known for its Misunderstood Whiskey and OATRAGEOUS Oat Milk Liqueur. Recently, the brand announced the launch of its first-ever bourbon whiskey. But it didn’t want to release just another unremarkable bourbon. Instead, the brand opted to add a little extra flavor.
Misunderstood Orange Blossom Bourbon
It’s called Misunderstood Orange Blossom Bourbon, and it’s precisely what the name suggests. It’s a 99% corn-based small-batch bourbon distilled at Ross & Squibb Distillery (MGP) in Lawrenceburg, Indiana. It’s blended with the essence of pure blossom honey. Like all of Misunderstood’s products, this new whiskey is made without any artificial colors or flavorings. To make it, the brand partnered with Dutch Gold Honey, which harvests its honey in the US, Brazil, and Mexico.
According to the brand, the result is a complex, balanced 80-proof whiskey loaded with flavors like toasted vanilla beans, orange blossom honey, and a hint of citrus peel.
“We’ve spent the last two years perfecting this release because we believe flavored whiskey deserves a new perspective,” Chris Buglisi, Co-Founder & CFO of Misunderstood Brands, says.
“Orange Blossom Bourbon embodies our mission to redefine the category – way less sugar, better quality, and a natural flavor profile that enhances rather than overpowers. It’s an approachable bourbon for newcomers and really anyone who enjoys an Old Fashioned, especially in the warmer weather.”
Where can I buy it?
Misunderstood Orange Blossom Bourbon is currently available for presale on Misunderstood Whiskey’s website for the suggested retail price of $29.99 for a 750ml bottle. It will be rolled out in select alcohol retailers in Florida, Massachusetts, New Jersey, New York, Texas, Colorado, Minnesota, South Carolina, California, and Michigan.
