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American Airlines introduces Lavazza coffee for a premium flight experience

American Airlines Lavazza coffee
American Airlines / American Airlines

American Airlines passengers can look forward to Italian flavors at 35,000 feet, as the airline partners with Lavazza coffee. The Italian company, known the world over for its premium blends, traces its history to 1895, combining traditional with contemporary in its quest for the perfect cup. American customers can enjoy that heritage both in-flight and in Admirals Flagship and Admirals Club lounges.

Quality coffee enhances the travel experience

Lavazza started in 1895 in Turin, Italy, and has been family-owned for four generations. The company is a global force in the coffee market, with well-known brands like Lavazza, Kicking Horse, Carte Noire, and Merrild. Served at the world’s finest hotels and restaurants, Lavazza coffee enhances American Airlines’ passenger experience. It’s just another step in American’s quest to provide more premium amenities. 

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“At American, we’re focused on looking at every aspect of the customer experience, and a quality cup of coffee is an important part of that journey,” said Heather Garboden, American’s Chief Customer Officer. “We’re proud to team up with this iconic brand to bring a rich, satisfying coffee experience to our customers — whether they’re in the air or relaxing in our lounges.” 

“Partnering with American Airlines allows us to bring the true Lavazza experience to travelers around the world,” said Hossam Ashraf, Americas President at Lavazza Group. “At Lavazza, we believe in creating moments of pleasure and connection through coffee, and collaborating with a brand that shares our commitment to exceptional experiences helps strengthen our presence and footprint in the market.”

Mark Reif is a storyteller focused on the intersection of outdoor culture, travel, and design. From the peaks of Banff to the… Read Full Bio
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