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Sneak peek: JJJJound’s upcoming collaboration with Puma revealed

JJJJound teams up with Puma for a FW2025 collection of sleek, minimalist sneakers.

By Leslie Leon Published October 13, 2025

JJJJound x puma suede classic close up — JJJJound

Montreal-based design studio JJJJound has built a cult following by perfecting the art of understatement. Known for its clean lines, muted tones, and quiet luxury approach to streetwear, the brand has collaborated with some of the biggest names in fashion and footwear, from New Balance to Reebok. Now, JJJJound is adding another heavyweight to its list with a Fall/Winter 2025 collaboration with Puma. First teased through a minimalist Instagram post, the collection fuses Puma’s motorsport roots with JJJJound’s signature pared-back aesthetic. This new drop feels less like a flash-in-the-pan collab and more like a meeting of design philosophies, one rooted in timelessness and restraint.

JJJJound and Puma bring the drop you’ll want to try

The JJJJound x Puma FW25 collection features a refined lineup that focuses on heritage shapes and premium construction. The centerpiece of the release is the Puma Speedcat, arriving in smooth black and rich brown leather colorways. Retailing for around $140, the shoe keeps its low-slung, racing-inspired silhouette but strips away any loud detailing, giving it the kind of quiet confidence JJJJound is known for.

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Also in the mix is the Suede Classic, reimagined in deep navy with off-white accents and black tooling, priced around $120. Rounding out the collection are apparel pieces that bring a vintage trackside feel to everyday wear. Expect to see a long-sleeve jacquard polo and T7 tricot track pants, both in neutral tones that mirror the footwear’s simplicity, priced between $90 and $130.

The entire collection drops on October 16 and is available through JJJJound’s online store and select global Puma retailers. With its subtle branding and timeless palette, this collab perfectly captures what makes JJJJound so appealing—it’s effortless, wearable, and designed to last long after the hype fades.

Leslie is a Los Angeles-based writer and content creator. After attaining a bachelor's degree in journalism from California…

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Fashion & Style

Breitling’s new Top Time is a wearable tribute to the Aston Martin DB5

The new watches rep the iconic Bond car right down to subdials shaped like its dashboard gauges.

Car, Watch, Man

Breitling just released a trio of heaters: the Top Time B01 Chronograph 41 Tribute to Aston Martin DB5, a three-edition collaboration with the British carmaker. The connection between the Swiss watchmaker and the British car company runs back to 1965, when a Top Time ref. 2002 appeared on Sean Connery's wrist in Thunderball, worn alongside the DB5 — the first Q-modified watch in the Bond series. It's a nice bit of trivia that the DB5 and that Top Time shared the screen in the same film, and both went on to outlive the movie by decades.

The car cues go deeper than the "squircle" gauge-shaped subdials: a wooden inner ring nods to the DB5's steering wheel, and each edition rides on a hand-colored gradient calfskin strap meant to read like automotive upholstery. All three run on Breitling's in-house Manufacture Caliber 01, a COSC-certified automatic chronograph with a 70-hour power reserve, visible through a sapphire caseback and finished with an Aston Martin-engraved rotor. The case measures 41mm. The editions are divvied up by material and rarity. Stainless steel with a silver dial is limited to 1,022 pieces and sticks closest to the original ref. 2002, while steel with a platinum bezel and black lacquered dial drops to 315 pieces.

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Look to the sky for these space themed watches

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Accessories, Strap, Wristwatch

It was the 1960s. We were in the middle of a Cold War with Russia, and instead of escalating to an actual war with bullets and bombs, we took the conflict to the sky. We created a war of economics, science, and morale in a race to the sky to be the first nation to reach the moon. While the race picked up throughout the decade, it came down to the wire before the USA won the race by landing on the moon (if you believe that sort of thing and don't believe Stanley Kubrick directed the greatest ruse of all time). In any case, no race can be run without a good timekeeper. And watches were a must-have for all involved. Ever since, chronophiles like me have been obsessed with space-themed watches and, in particular, moon mission watches.

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