Skip to main content

Find Your Aloha Spirit with OluKai Footwear

find your aloha spirit with olukai footwear dudes
Image used with permission by copyright holder
Here at The Manual, we encourage our readers to go a step above average. When it comes to where you travel, how you behave, and what you buy, aiming a little higher can make you happier and the world a better place. With summer coming fast, we urge you to go somewhere spectacular, smile a little brighter, and if you need a pair of flip flops, treat yourself to a pair of OluKais.    

We concede that flip-flops aren’t exactly the most crucial part of a man’s wardrobe. On the way to the beach, you might mindlessly snatch a pair of cheap styrofoam planks off the rack at Walmart. If you’re going to own a pair of flip-flops, we think you might as well get a pair that’s a cut above average. OluKai holds themselves to a higher standard. To give you an idea, they say their design philosophy is inspired by “the feeling of bare feet in wet sand.” Only, you know, without sand getting absolutely everywhere, we assume.

Recommended Videos

Related: Kick Back with Our Favorite Flip-Flops for Summer

One reason OluKai is so special is because they’ve been designated as a B Corporation. There are only about 1,700 companies in the world with this designation, which is only granted to companies that satisfy lofty standards in social and environmental responsibility. OluKai just happens to be engaged in a number of initiatives that give back to the native Hawaiian community, they hold their suppliers to high environmental standards, they treat their workers very well, and they never shun an opportunity to conserve resources.

OluKai Brand Video

OluKai’s B Corp designation is just an official recognition of their “Aloha” philosophy. Aloha means a lot more than just “hello” and “goodbye;” it’s a much more complex concept that describes the joyful life energy shared between people. OluKai imbues everything they do with Aloha spirit, which they then share with the world via their exquisite footwear. 

As environmentally friendly as OluKai is, they wouldn’t be very successful if they didn’t also make outstanding products. Fortunately, they do. They exclusively hit up Gold-Certified tanneries for their high-quality leather, which they meticulously craft into handsome, long-lasting, anatomically friendly footwear. Whether you’re looking for flip flops, boots, or just a pair of walking-around shoes, OluKai can put a little more Aloha in your step.

shoe
Image used with permission by copyright holder
TJ Carter
Former Digital Trends Contributor
TJ Carter wears many hats, both figuratively and literally. He graduated from the University of Oregon in 2011 with a degree…
Patek Philippe reintroduces a discontinued watch — the Patek Philippe’s Ref. 5711
A new Patek Philippe's Ref. 5711 with a Maori pattern—something that's never been featured on the series before
Patek Philippe Ref. 5711

Founded in 1994, the Children Action foundation improves the lives of children through various projects funded by auction event proceeds. As a result, Patek Phillippe participates in the Children Action Gala every year by offering a high-quality watch to the foundation.

In 2024, the luxury watch brand reproduced Patek Philippe's Ref. 5711, which will be put up for auction on November 25th. Since its launch, the demand for this watch has always been high.

Read more
Kloudy merch sees the collaboration of cultural pioneers
Find the intersection of culture and fashion
Kloudy close up shirts

Music is the connective tissue that spreads through society like veins in the body, carrying the melody to far-separated parts of the world and bringing them together through storytelling and movement. The culture of music has been strong as long as man has been able to commune together around a fire. It has influenced culture in every way imaginable, and the music world is no different. Whether it is the denim jacket of the hair bands in the 80s or the Beatles and Rolling Stones reinventing the style of Chelsea boots, music and fashion are intricately linked to one another. The Keinemusik x Highsnobiety collaboration marks another link between the two that embodies the culture and connectivity we all crave.
Collaboration with culture at the center

CEO David Fischer, in 2009, Highsnobiety endeavors to be the intersection of fashion, style, art, design, and music. Collaborations with big brands like Levi's, Nike, Merrill, Carhartt, and more bring them to the closets of every man across the globe. Their newest collaboration with one of the biggest German music labels will do nothing but continue the trend.

Read more
PacSun returns to Sin City for F1
The Las Vegas collection returns with a limited edition jacket
PacSun Formula 1next to a car

Last year, the incredibly popular race syndicate Formula 1 debuted in Las Vegas. Seemingly reworking the entirety of the Vegas Strip, it created and ran an exhilarating race that saw Max Verstappen take the win and finish just under 90 minutes, with Charles Leclerc and Sergio Perez coming in behind him only seconds away. While the race was the draw, countless brands showed up to provide race fans with various souvenirs. PacSun is returning this season, but the PacSun F1 Las Vegas Collection isn't only great clothing; a limited edition garment accompanies it.

“After such a strong reception last year, we’re excited to bring Pacsun’s F1 collection back to Las Vegas,” said Richard Cox, Chief Merchandising Officer at Pacsun. “As anticipation grows ahead of the second year of this fantastic Grand Prix, we cannot wait to offer fans more race-inspired apparel to connect them to the action.”
Featuring a legendary limited edition

Read more