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The Best Black Friday Sneaker Deals for 2020

If you’re anything like us, you’ve got your eyes hyper-focused on the best Black Friday deals. With so many exciting sales, it’s more necessary than ever that you take inventory of what you need and want this season, especially seeing as there are going to be huge savings.

To get right to it, the best Black Friday sneaker sales should run the gamut from upstart brands to tried-and-true wardrobe staples. Simply put, there’s never been a better time to pick up some men’s sneakers on sale than these next few days. Let’s make it easy on you: Scroll through the best shoes for men below to check out where to shop Black Friday sneaker deals, when to shop ’em (the sooner, the better), and how to get the best bang for your buck when it comes to finding your new favorite sneakers.

Best Black Friday Sneaker Deals

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GREATS Sneakers

Use code CYBERWEEK for 25% OFF all orders $75+

The Brooklyn-based sneaker brand routinely offers up deals around the holidays, so it’s likely you’ll be able to pick up some premium sneakers at reliable prices during Black Friday and Cyber Monday.
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Huckberry Sneakers

Up to 76% off

One of our favorite online retailers will likely be offering up plenty of deals on some of the best men’s sneakers around, from high-tops to casual canvas low-tops.
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Florsheim Sneakers

25% off sitewide

Get 25% off sitewide, including deals on casual and luxurious sneakers aplenty, with the code 2BCKF through November 28. Then, use the code 2CYBM to get 25% off sitewide on November 29 and 30.
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Adidas Sneakers

Up to 50% off

We’re all about getting the best Black Friday sneaker deals early and often, so it only makes sense that another athletic and lifestyle footwear giant would be on your radar this season.
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Nike Sneakers

Up to 50% off

As Nike says, just do it … and in the case of shopping the best Black Friday sneaker deals, we’re of the mind to agree with the legendary footwear brand.
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Amazon Fashion Sneakers

Up to 50% Off

The global retailer routinely stocks and sells stylish sneakers aplenty from some of the world’s most trusted brands, so be sure to keep your eyes peeled to see what they offer.
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Reebok Sneakers

Up to 40% Off

Whether you go with retro-style runners or high-tops or athletic sneakers, Reebok is sure to be stocked with Black Friday deals.
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Puma Sneakers

Up to 50% Off

Puma toes the line between sporty styles and everyday favorites, and it helps that the retailer has experienced a major comeback in recent years.
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Mr. Porter Sneakers

Up to 40% Off

With sneakers running the gamut from Common Projects to exclusive collaborations and tried-and-true favorites, Mr. Porter is a standout sneaker outlet for Black Friday.
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Nordstrom Sneakers

Up to 50% Off

You can find stylish sneakers aplenty at this well-stocked retailer, including both high-end and more accessible brands.
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Vans Sneakers

Up to 30% Off

The venerable retailer knows a thing or two about making classic sneakers at great prices for all occasions (Black Friday included).
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Axelion Perf Wide Men's Training Shoes

$40 $75
Looking for comfortable every day shoes? These modern style shoes are breathable and will support your feet for the long run.
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Adidas Ultraboost 20 Shoes

$140 $180
This high performance shoe has a snug sock like fit. It'll match with anything on your wardrobe and its built to last.
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ECCO Kyle Classic Sneaker

$56 $100
Crafted from durable tech fabrics and smooth leather, ECCO's vintage-inspired sneakers offer a lace-up closure for a snug fit and a direct-injected sole for added support and relief.
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Converse Checkpoint Pro Low Top

$48 $65
Whether it may be for a trip to the tennis courts or to the skate park, Converse' Checkpoint Pro is made durable the sports and ready for heavy impact.
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Cole Haan Generation ZeroGrand Stitchlite Sneaker

$70 $120
The ZeroGrand boasts a shock-absorbent arched sole and a lacing style that allow you to use it as a slip-on style footwear.
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PUMA Men's Ferrari Roma Sneaker

$48 $75
Ferrari fans, rejoice! The striking Ferrari Roma sneaker has a padded tongue and orthopedic arch supports for a comfy and stress-free stroll in the streets.
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New Balance® X J.Crew 791 nylon sneakers

$63 $75
A perfect mix of fashion and function, these J. Crew sneakers are made of cordura nylon for durable resistance to the elements.
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Reebok Nano 9 Men's Training Shoes

$125 $130
This sleek, futuristic pair of training shoes from Reebok offers durability with its Flexweave woven textile and an abrasion-resistant rubber outsole for enhanced traction on surfaces.
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Converse Chuck Taylor® All Star® 70 Renew Sneaker

$36 $80
Converse's sustainable sneaks are crafted from canvas with 30% recycled cotton and 30% recycled polyester, making it a viable option for environmentally-conscious individuals.
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Good Man Brand Edge Sneaker

$89 $198
Combining both functionality and style, this Italian-crafted pair from Good Man Brand has a low-cut design to complement your OOTD.

How to Choose a Sneaker During Black Friday

The fine art of shopping for your new favorite sneakers is a tricky one indeed, and by that, we mean that you’ve got to be absolutely sure what you want as you enter the fray of the holiday shopping season. The best Black Friday sneaker deals offer up plenty of opportunities to do things the right way whether you need athletic sneakers, lifestyle sneakers, running shoes, or a bit of all three, but finding the pair that works for you is going to be critical.

Lifestyle sneakers are great for casual situations aplenty these days, so look toward brands and retailers you know and can rely on (we’ve listed a few below). You can even pair your sneakers with a suit if you know how to style your suit with the right sneakers. And while it can be tempting to take advantage of the first deal you see, just know that you can “level up” when it comes to shopping for sneakers this season. By that, we mean that you can use your shopping know-how to score terrific discounts on sneakers from even top-tier brands like Nike and Adidas.

Outlets like Amazon Fashion are going to offer up deals across the board on everything from running sneakers to lifestyle sneakers, so if you have time to visit only one site (and we’re all pressed for time these days), then a major retailer with a history of quality is going to be the way to go.

In short: Determine what you want out of your sneakers, find the right retailer, and start adding those options to your cart.

Where to Shop the Best Black Friday Sneaker Deals

  • Allbirds: Beloved by world leaders like President Barack Obama and worn by just about anyone who wants a comfortable pair of sneakers, this a great brand to shop for Black Friday.
  • VANS: The venerable retailer knows a thing or two about making classic sneakers at great prices for all occasions (Black Friday included).
  • Nordstrom: You can find stylish sneakers aplenty at this well-stocked retailer, including both high-end and more accessible brands.
  • Mr. Porter: With sneakers running the gamut from Common Projects to exclusive collaborations and tried-and-true favorites, Mr. Porter is a standout sneaker outlet for Black Friday.
  • Puma: Puma toes the line between sporty styles and everyday favorites, and it helps that the retailer has experienced a major comeback in recent years.
  • Reebok: Whether you go with retro-style runners or high-tops or athletic sneakers, Reebok is sure to be stocked with Black Friday deals.
  • K-Swiss: You know K-Swiss for its iconic designs and recognizable silhouettes, and you might soon well know them for their Black Friday deals, too.
  • Amazon Fashion: The global retailer routinely stocks and sells stylish sneakers aplenty from some of the world’s most trusted brands, so be sure to keep your eyes peeled to see what they offer.
  • Nike: As Nike says, just do it … and in the case of shopping the best Black Friday sneaker deals, we’re of the mind to agree with the legendary footwear brand. Stay tuned for some of Nike’s best deals of the year.
  • Adidas: We’re all about getting the best Black Friday sneaker deals early and often, so it only makes sense that another athletic and lifestyle footwear giant would be in contention for your hard-earned dollars this season. The brand is also offering Adidas members early Black Friday access.
  • Florsheim: Get 25% off sitewide, including deals on casual and luxurious sneakers aplenty, with the code 2BCKF through November 28. Then, use the code 2CYBM to get 25% off sitewide on November 29 and 30.
  • Huckberry: One of our favorite online retailers will likely be offering up plenty of deals on some of the best men’s sneakers around, from high-tops to casual canvas low-tops.
  • Greats: The Brooklyn-based sneaker brand routinely offers up deals around the holidays (it just ran a Singles’ Day promo), so it’s very likely you’ll be able to pick up some premium sneakers at some seriously reliable prices during Black Friday and Cyber Monday.

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