Skip to main content
  1. Home
  2. Travel
  3. News

Iceland awaits: Alaska Airlines adds Reykjavík route, new 737 upgrades

Iceland waterfall
Iceland Robert Lukeman via Unsplash / Unsplash

Today, Alaska Airlines announced new direct service from Seattle to Reyjavík, Iceland, beginning in 2026. In addition, the airline will upgrade in-flight amenities on its 737s and offer more connections throughout Europe via a partnership with Icelandair.

Fly to Iceland and beyond

Starting May 28, 2026 Alaska Airlines will begin daily nonstop service from Seattle to Reykjavík. The following day, the return route debuts. The flights will continue through September 7 and 8, respectively, letting travelers experience Iceland’s natural wonders during warmer weather. Not only that, but Iceland will be an ideal place to view the August 12, 2026 solar eclipse. 

Recommended Videos

Kirsten Amrine, Vice President of Revenue Management and Network Planning, Alaska Airlines, said: “The addition of Reykjavík expands Alaska’s global footprint, connecting our guests with even more of the world through the elevated service they know and love. We’re excited to launch our new nonstop route next summer, bringing travelers closer to the natural magic of Iceland and providing a seamless gateway to Europe.”

Travelers can also branch out from Reykjavík via Alaska’s 35 daily departures to Europe. That happens courtesy of a bilateral codeshare agreement with Icelandair, offering customers the chance to book flights with both airlines on a single ticket. 

Besides the new Iceland route, Alaska’s 737 fleet will receive upgrades to the inflight experience. Almost all 737’s will receive a revamped interior, with upgraded bulkheads, cabin dividers, carpets, new leather seats, device holders, and carpets. The First and Premium Class cabins will get reserved overhead bin space. 

On 737-9 MAX and 737-900 ER aircraft, Premium Class will expand from 24 to 30 passengers. On 737-800 and 737-8 MAX planes, First Class will grow from 12 to 16 passengers, and fliers get new USB-C charging ports and more accessible power outlets. 

Mark Reif is a storyteller focused on the intersection of outdoor culture, travel, and design. From the peaks of Banff to the… Read Full Bio
Mendocino Cove opens on California’s coast with pickleball, wellness, and oceanfront suites
Sport, Tennis, Racket

Northern California’s rugged coastline has a new place to stay. Mendocino Cove officially opens Aug. 1, transforming the former Pine Beach Inn into a boutique coastal retreat designed for travelers looking to slow down and reconnect with nature.

Created by Teresa Raffo and Chris Hougie, the team behind the popular Mendocino Grove glamping resort, the 40-suite property sits on 11 oceanfront acres just six miles north of the village of Mendocino. The resort blends contemporary design with the area’s natural beauty, offering sweeping Pacific Ocean views, towering cypress trees, and direct access to secluded Pine Beach.

Read more
The 6 best places to unplug: U.S. analog travel destinations
Road, Outdoors, Nature

According to the #1 rated luxury travel advisor resource, Classic Vacations’ most recent 2026 Summer Travel Forecast, 67% of travel advisors say their clients are booking vacations simply to rest and relax, a sign that today’s travelers are embracing slower, more intentional getaways. The outdated concept of “go, go, go” vacations doesn’t always hold true anymore, as travelers begin to adopt the mindset that “analog travel” can sometimes be preferable.

Analog travel is a trend centered on disconnecting from devices and reconnecting with local culture, nature, and immersive experiences. While not every analog travel destination is the same, many U.S. analog travel destinations share common characteristics such as a heavy focus on nature, culture, or human connection-style activities, fewer crowds and less commercialization, and a slower pace that encourages mindfulness. There are many types of this style travel that can be geared towards your unique travel preferences, such as a reading retreat getaway for the bookworm to a stargazing adventure for nature lovers.

Read more
Rox Resort is the coastal escape I’d recommend to anyone visiting Copenhagen
Rox Resort

When people plan a trip to Copenhagen, they usually fill their itinerary with colorful harbor views, Michelin-starred restaurants, and endless bike rides through the city. What they often don’t plan for is slowing down.

That’s where Rox Resort comes in.

Read more