If you somehow missed it, Rob Mac, Charlie Day, and Glenn Howerton from It’s Always Sunny in Philadelphia launched a whiskey brand a few years ago. Since the gang owns a bar on the show, the creation of Four Walls Irish American Whiskey made perfect sense. Since much of the show takes place inside Paddy’s Pub with the characters sitting around doing nothing, it only makes sense that the whiskey brand would launch a campaign to get drinkers to hang out.
Four Walls Irish American Whiskey’s Come on in! campaign
Recently, the brand announced the launch of its Come on in! campaign with humorous public service announcements created to end the “friendship recession” while inviting drinkers to make plans to get together and drink whiskey together.
At the campaign’s site PledgeToHang.com, whiskey drinkers can make plans to meet up at a local bar, pub, or restaurant, throw a house party, or simply have a get-together. But this is more than just a fun way to get whiskey drinkers together, people who sign up can get a variety of rewards. They include $5 Uber vouchers, grants from creative gatherings, party-starter bundles, local events, and drink specials in certain cities.
Make the pledge
If you’re a fan of Four Walls, Always Sunny, or you simply like whiskey, you can sign the pledge on the aforementioned website and start hanging out and sipping whiskey with your pals (and new friends). At the very least, some of your Uber ride home from your favorite bar will be covered by the boys.
