Known as one of HOKA’s most versatile recovery shoes, the Ora Primo is built for those post-workout moments, everyday errands, and anything in between. For the new season, HOKA is adding plenty of warmth and seasonality to its Ora Primo release, introducing the slip-on in two new shades, “Squid Ink” and “Mineral Brown.” The new colors add a seasonal edge without taking away from the shoe’s laid-back and versatile design. “Squid Ink” leans into a clean, all-black look that pairs well with just about anything, while “Mineral Brown” introduces a warmer, earthy tone that feels right at home with fall layers. Soft cushioning, a lightweight build, and the effortless slip-on style make the Ora Primo more than just a recovery shoe, but it’s a pair you’ll keep by the door all season long.
HOKA’s Oro Primo arrives in new fall-ready colorways
Built to balance comfort with everyday wearability, the Ora Primo is bound to stand out from the rest of the lineup this season. In the two colorways, HOKA brings a moodier tone to the Oro Primo, with a “Squid Ink” colorway that emphasizes the monochromatic black and a “Mineral Brown” that sees a decadent brown accented by shades of “Cast Iron” that add depth. HOKA pairs its signature cushioned midsole with a breathable slip-on upper, creating a shoe that feels as good after a long run as it does on a quick grocery run. A structured heel adds security without sacrificing ease, while the lightweight outsole brings just enough grip for stepping outside. Both the “Squid Ink” and “Mineral Brown” colorways will be available on October 1 through HOKA and select retailers. Although the sneaker isn’t designed to be your fastest or flashiest, it’s an example of recovery footwear that lives in the real world, offering comfort you’ll actually want to wear every day.
