The Sazerac Company is one of the most well-known distilled spirits companies in the world, with more than 400 years of history. It’s known for its massive portfolio including iconic brands like Buffalo Trace, Eagle Rare, Weller, and more. Recently, the brand announced that it was launching three new ready-to-drink cocktail brands just in time for summer sipping.
The new Sazerac Company RTDs
The Fourth of July is in our rearview mirror, but there’s more than enough summer left to enjoy. That’s why I was so excited to learn about the Sazerac Company’s launch of three new ready-to-drink cocktail brands at the same time. The lineup includes Lovebug Hard Cream Soda, Endless Afternoon Whiskey Lemonade, and Buckhorn Whiskey Lemonade.
“Consumers are looking for more than just another canned drink. They want real spirits, bold flavor, and brands that make every occasion more fun,” Lauren Selman, Global Growth and Innovation Director, says.
“We’re incredibly excited to bring these new offerings to market. Each one was created to deliver the quality, taste, and personality consumers expect while making it easier than ever to enjoy great cocktails wherever the moment takes them.”
If you’re a fan of the classic flavor of cream soda, you’ll love Lovebug Hard Cream Soda. This vodka-based cream soda is a nostalgic take on the RTD. It’s dairy-free, 100 calories, sugar-free, and only 5% ABV for sessionable summer sipping. The best part? It doesn’t come in just one flavor but four. They include Vanilla ‘n Cream, Cherries ‘n Cream, Cola ‘n Cream, and Peaches ‘n Cream.
Endless Afternoon Whiskey Lemonade is your favorite freshly squeezed lemonade on a hot summer day with a boozy kick. Made with real whiskey and real lemon juice concentrate, this 9% ABV RTD is citrusy, malty, and highly refreshing on a hot summer day. It comes in four flavors, including Original Lemonade, Peach Lemonade, Blackberry Lemonade, and Ginger Lemonade.
Buckhorn Whiskey Lemonade is made with a mix of blended whiskey and real lemon juice from concentrate. This 7% ABV RTD is well-suited as a complement to yard games, fishing trips, and dangling your feet off a dock this summer. IT comes in four flavors, including Classic Whiskey Lemonade, Peach Whiskey Lemonade, Blackberry Whiskey Lemonade, and Honey Whiskey Lemonade.
Where can I buy these RTDs?
All three Ready-to-drink cocktail brands are currently available at select retailers throughout the US in 8-packs for the suggested retail price of $18.99.
